Course Detail
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| PROFESSIONAL PRACTICE | - | Spring Semester | 0+5 | 2,5 | 5 |
| Course Program |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | Turkish |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Elective |
| Course Coordinator | Assoc.Prof. Korhan MAVNACIOĞLU |
| Name of Lecturer(s) | Prof.Dr. Ayşen AKYÜZ |
| Assistant(s) | |
| Aim | To provide opportunities for structuring knowledge and skills gained in university education with sectoral applications and to improve students' work life attitudes. Students who choose the course participate in the Occupational Health and Safety Certificate Program. He / she has to submit the certificate of participation in the program to the Dean's Office before starting the internship. |
| Course Content | This course contains; Communication Sector and Sector Functioning,Information about stakeholders in the communication and media sector,Job descriptions in communication and media sector,Human resources structuring in the communication and media sector,General Functioning Structure of the Professional Practice Process,Job Descriptions and Expectations in the Professional Practice Process,Occupational Health and Safety in Professional Practice,Professional Practice Process Criteria and Ethical Codes,Evaluation of Feedback from the Institutions Involved in the Professional Practice Process,Professional Practice Final Presentations (Professional Practice Department Commission),Professional Practice Final Presentations (Professional Practice Department Commission),Professional Practice Final Presentations (Professional Practice Department Commission),Professional Practice Final Presentations (Professional Practice Department Commission),General Evaluation. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| Explain business processes. | 14, 6 | H |
| Develops attitude towards working life. | 14, 6 | H |
| Explains workplace safety measures. | 14, 6 | H |
| Improves time management. | 6 | H |
| Takes responsibility in teamwork and individual studies. | 14, 6 | H |
| Gains the competence of project execution in his / her field. | 12, 14, 6 | H |
| Teaching Methods: | 12: Problem Solving Method, 14: Self Study Method, 6: Experiential Learning |
| Assessment Methods: | H: Performance Task |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Communication Sector and Sector Functioning | Examination of shared websites |
| 2 | Information about stakeholders in the communication and media sector | Examination of shared institutional websites |
| 3 | Job descriptions in communication and media sector | Examination of the shared file |
| 4 | Human resources structuring in the communication and media sector | Examination of sectoral job advertisements |
| 5 | General Functioning Structure of the Professional Practice Process | Reading the professional practice directive |
| 6 | Job Descriptions and Expectations in the Professional Practice Process | Examination of the shared file |
| 7 | Occupational Health and Safety in Professional Practice | Examination of Occupational Health and Safety Training Documents |
| 8 | Professional Practice Process Criteria and Ethical Codes | Examination of communication sector ethical codes |
| 9 | Evaluation of Feedback from the Institutions Involved in the Professional Practice Process | Preparation of a presentation on professional practice experience |
| 10 | Professional Practice Final Presentations (Professional Practice Department Commission) | Preparation of the final presentations |
| 11 | Professional Practice Final Presentations (Professional Practice Department Commission) | Preparation of the final presentations |
| 12 | Professional Practice Final Presentations (Professional Practice Department Commission) | Preparation of the final presentations |
| 13 | Professional Practice Final Presentations (Professional Practice Department Commission) | Preparation of the final presentations |
| 14 | General Evaluation | Preparing feedback on the professional practice process |
| Resources |
| Gavin Ambrose ve Paul Harris, Grafik Tasarımın Temelleri Dizisi, Literatür Yayınları Steven Heller ve Veronique Vienne, Grafik Tasarımı Değiştiren 100 Fikir, Literatür Yayınları Kürşat Çağıltay, İnsan-Bilgisayar Etkileşimi ve Kullanılabilirlik Mühendisliği, Seçkin Yayıncılık Kerem Rızvanoğlu, Herkes İçin Web Evrensel Kullanılabilirlik ve Tasarım, Punto Yayıncılık E. H. Gombrich, İmge ve Göz, Yapı Kredi Yayınları John Berger, Görme Biçimleri, Metis Yayıncılık |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Knows the basic concepts and theoretical grounds related to the field. | X | |||||
| 2 | Determines the facts related to Public Relations and Advertising and analyzes these facts with various dimensions. | X | |||||
| 3 | Takes place in companies’ decision making mechanism using his/her expertise; determines problems and offers solutions. | X | |||||
| 4 | Performs analysis for corporations and devises plans in order to cater the needs of the corporations. | X | |||||
| 5 | Takes responsibility when necessary in the field related projects and proposes solutions to emerging problems. | X | |||||
| 6 | Takes place as a member in a project-based teamwork; leads projects and plans events. | X | |||||
| 7 | Observes the theoretical and factual problems with scientific methods related to Public Relations and Advertising disciplines and sub-disciplines; analyzes the findings and presents them in scientific publications. | X | |||||
| 8 | Has a high awareness towards lifelong learning. Follows the developments, innovations, opinions, methods and techniques regularly and uses them efficiently. | X | |||||
| 9 | Uses Turkish language fluently and accurately in scientific and professional works. | X | |||||
| 10 | Utilizes new communication technologies efficiently in professional and scientific works and follows the developments in new communication technologies regularly. | X | |||||
| 11 | Communicates verbally and in writing using a foreign language at least at the European Language Portfolio B1 General level. | X | |||||
| 12 | Acts in accordance with ethical codes in professional and scientific works. | X | |||||
| 13 | Plans social responsibility events and takes a role in implementation process. | X | |||||
| 14 | Performs the measurement and evaluation of communication activities. | X | |||||
| 15 | Knowledgeable about occupational health and safety and can use this information when necessary. | X | |||||
| 16 | Sensitive to the environment, the universality of social rights and the protection of cultural values. | X | |||||
| 17 | Implements public relations and advertising campaigns in public and private companies using the methods and techniques related to the field. | X | |||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |
| ECTS / Workload Table | ||||||
| Activities | Number of | Duration(Hour) | Total Workload(Hour) | |||
| Course Hours | 14 | 0 | 0 | |||
| Guided Problem Solving | 14 | 1 | 14 | |||
| Resolution of Homework Problems and Submission as a Report | 14 | 3 | 42 | |||
| Term Project | 14 | 3 | 42 | |||
| Presentation of Project / Seminar | 0 | 0 | 0 | |||
| Quiz | 0 | 0 | 0 | |||
| Midterm Exam | 0 | 0 | 0 | |||
| General Exam | 0 | 0 | 0 | |||
| Performance Task, Maintenance Plan | 14 | 3 | 42 | |||
| Total Workload(Hour) | 140 | |||||
| Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(140/30) | 5 | |||||
| ECTS of the course: 30 hours of work is counted as 1 ECTS credit. | ||||||
Detail Informations of the Course
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| PROFESSIONAL PRACTICE | - | Spring Semester | 0+5 | 2,5 | 5 |
| Course Program |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | Turkish |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Elective |
| Course Coordinator | Assoc.Prof. Korhan MAVNACIOĞLU |
| Name of Lecturer(s) | Prof.Dr. Ayşen AKYÜZ |
| Assistant(s) | |
| Aim | To provide opportunities for structuring knowledge and skills gained in university education with sectoral applications and to improve students' work life attitudes. Students who choose the course participate in the Occupational Health and Safety Certificate Program. He / she has to submit the certificate of participation in the program to the Dean's Office before starting the internship. |
| Course Content | This course contains; Communication Sector and Sector Functioning,Information about stakeholders in the communication and media sector,Job descriptions in communication and media sector,Human resources structuring in the communication and media sector,General Functioning Structure of the Professional Practice Process,Job Descriptions and Expectations in the Professional Practice Process,Occupational Health and Safety in Professional Practice,Professional Practice Process Criteria and Ethical Codes,Evaluation of Feedback from the Institutions Involved in the Professional Practice Process,Professional Practice Final Presentations (Professional Practice Department Commission),Professional Practice Final Presentations (Professional Practice Department Commission),Professional Practice Final Presentations (Professional Practice Department Commission),Professional Practice Final Presentations (Professional Practice Department Commission),General Evaluation. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| Explain business processes. | 14, 6 | H |
| Develops attitude towards working life. | 14, 6 | H |
| Explains workplace safety measures. | 14, 6 | H |
| Improves time management. | 6 | H |
| Takes responsibility in teamwork and individual studies. | 14, 6 | H |
| Gains the competence of project execution in his / her field. | 12, 14, 6 | H |
| Teaching Methods: | 12: Problem Solving Method, 14: Self Study Method, 6: Experiential Learning |
| Assessment Methods: | H: Performance Task |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Communication Sector and Sector Functioning | Examination of shared websites |
| 2 | Information about stakeholders in the communication and media sector | Examination of shared institutional websites |
| 3 | Job descriptions in communication and media sector | Examination of the shared file |
| 4 | Human resources structuring in the communication and media sector | Examination of sectoral job advertisements |
| 5 | General Functioning Structure of the Professional Practice Process | Reading the professional practice directive |
| 6 | Job Descriptions and Expectations in the Professional Practice Process | Examination of the shared file |
| 7 | Occupational Health and Safety in Professional Practice | Examination of Occupational Health and Safety Training Documents |
| 8 | Professional Practice Process Criteria and Ethical Codes | Examination of communication sector ethical codes |
| 9 | Evaluation of Feedback from the Institutions Involved in the Professional Practice Process | Preparation of a presentation on professional practice experience |
| 10 | Professional Practice Final Presentations (Professional Practice Department Commission) | Preparation of the final presentations |
| 11 | Professional Practice Final Presentations (Professional Practice Department Commission) | Preparation of the final presentations |
| 12 | Professional Practice Final Presentations (Professional Practice Department Commission) | Preparation of the final presentations |
| 13 | Professional Practice Final Presentations (Professional Practice Department Commission) | Preparation of the final presentations |
| 14 | General Evaluation | Preparing feedback on the professional practice process |
| Resources |
| Gavin Ambrose ve Paul Harris, Grafik Tasarımın Temelleri Dizisi, Literatür Yayınları Steven Heller ve Veronique Vienne, Grafik Tasarımı Değiştiren 100 Fikir, Literatür Yayınları Kürşat Çağıltay, İnsan-Bilgisayar Etkileşimi ve Kullanılabilirlik Mühendisliği, Seçkin Yayıncılık Kerem Rızvanoğlu, Herkes İçin Web Evrensel Kullanılabilirlik ve Tasarım, Punto Yayıncılık E. H. Gombrich, İmge ve Göz, Yapı Kredi Yayınları John Berger, Görme Biçimleri, Metis Yayıncılık |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Knows the basic concepts and theoretical grounds related to the field. | X | |||||
| 2 | Determines the facts related to Public Relations and Advertising and analyzes these facts with various dimensions. | X | |||||
| 3 | Takes place in companies’ decision making mechanism using his/her expertise; determines problems and offers solutions. | X | |||||
| 4 | Performs analysis for corporations and devises plans in order to cater the needs of the corporations. | X | |||||
| 5 | Takes responsibility when necessary in the field related projects and proposes solutions to emerging problems. | X | |||||
| 6 | Takes place as a member in a project-based teamwork; leads projects and plans events. | X | |||||
| 7 | Observes the theoretical and factual problems with scientific methods related to Public Relations and Advertising disciplines and sub-disciplines; analyzes the findings and presents them in scientific publications. | X | |||||
| 8 | Has a high awareness towards lifelong learning. Follows the developments, innovations, opinions, methods and techniques regularly and uses them efficiently. | X | |||||
| 9 | Uses Turkish language fluently and accurately in scientific and professional works. | X | |||||
| 10 | Utilizes new communication technologies efficiently in professional and scientific works and follows the developments in new communication technologies regularly. | X | |||||
| 11 | Communicates verbally and in writing using a foreign language at least at the European Language Portfolio B1 General level. | X | |||||
| 12 | Acts in accordance with ethical codes in professional and scientific works. | X | |||||
| 13 | Plans social responsibility events and takes a role in implementation process. | X | |||||
| 14 | Performs the measurement and evaluation of communication activities. | X | |||||
| 15 | Knowledgeable about occupational health and safety and can use this information when necessary. | X | |||||
| 16 | Sensitive to the environment, the universality of social rights and the protection of cultural values. | X | |||||
| 17 | Implements public relations and advertising campaigns in public and private companies using the methods and techniques related to the field. | X | |||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |