Course Detail
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| COMMUNICATION THEORIES | RTS2150430 | Fall Semester | 3+0 | 3 | 5 |
| Course Program | Pazartesi 09:00-09:45 Pazartesi 10:00-10:45 Pazartesi 11:00-11:45 |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | Turkish |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Required |
| Course Coordinator | Assist.Prof. Asena TEMELLİ COŞGUN |
| Name of Lecturer(s) | Assist.Prof. Asena TEMELLİ COŞGUN |
| Assistant(s) | |
| Aim | The approach, theory and models developed in the field of communication and media studies are discussed in relation to the general social theory. As the basic concepts and arguments of the theories that are evaluated in this direction are put forth, the historical, cultural and intellectual context in which the theories are produced is clarified. |
| Course Content | This course contains; Evaluation of the concepts of "communication", "media", "mass media", "communication theories", "communication studies" and "media studies" and periodicals and classifications related to communication theories,to Society and Communication; From Face-to-Face Communication to Mass Communication; Historical Development of Communication Studies; Different Orientations in Mass Communication Studies,The Concept of Mass Society and the Development of Mass Society; Mass Culture; Theorists and Approaches to Mass Society; The Role of Mass Communication Tools,Comparative Analysis of Mainstream Communication Theories and Critical Communication Theories; Early American Communication Studies I: Chicago School: Philosophy of the School, Centrality of Communication, Symbolic Interactionism, Main Criticisms of the School,Development and Key Features of Mainstream Communication Approaches; Powerful Effects Paradigm in Mainstream Approaches (Walter Lippmann and Public Opinion, Laswell's Communication Approach, Magic Bullet/Hypodermic Needle Model, Shannon and Weaver's Information Theory),Limited Effects Paradigm in Mainstream Communication Studies (Hovland and Persuasion, Two-Step Flow Theory, Uses and Gratifications); Reemergence of Powerful Effects Paradigm (Agenda-Setting, Framing Theory, Dependency Theory, Spiral of Silence),Cultivation Theory and Cultural Indicators Project (George Gerbner); Other Theories and Models: Gatekeeping Model, Information Deficit Hypothesis, Diffusion of Innovations Model, Riley and Riley's Sociological Model; Psychological Theories: Festinger's Cognitive Dissonance Theory, ABX Balance Model, Westley and MacLean's Mediated Communication Model; Technological Approaches to Communication (H. Innis and McLuhan),Critical Communication Theories: Frankfurt School, Critical Theory, and Culture Industry (Adorno and Horkheimer),British Cultural Studies: Raymond Williams and Flow Theory, Stuart Hall - Encoding/Decoding, Culture and Popular Culture,Gramsci and Hegemony - 'Consent Concept,' Louis Althusser - State Ideological Apparatuses, Structuralist Linguistics and Semiotics (Saussure and Barthes),Political Economy of Communication: Corporateization Process, Commodification of Communication, Globalization, Neoliberal Policies, and New Capitalism, Consumer Society,Michel Foucault and the Society of Surveillance,Jean Baudrillard and the Hyperreality Concept, Reading Media Messages in the Post-Truth Era,Globalization and Communication: Manuel Castells' Information Age, The Power of Communication. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| Describe the concepts of "communication", "media", "mass media", "communication theories", "communication studies" and "media studies". | 19, 9 | A |
| Explain the media concept of mass society and mass culture approach. | 19, 9 | A |
| Describe the strong influence approach and the syringe / hypodermic needle model. | 19, 9 | A |
| Explain the communication researches based on psychology and social psychology, the concept of humiliation and threshold supervision. | 19, 9 | A |
| The strong influence approach explains the two-stage flow theory of communication and the conception of opinion. | 19, 9 | A |
| Explain the basic arguments and representatives of the theory of use and satisfaction. | 19, 9 | A |
| Evaluates the communication and media research of the Chicago School. | 19, 9 | A |
| It explains Critical Communication Theories. | 19, 9 | A |
| Teaching Methods: | 19: Brainstorming Technique, 9: Lecture Method |
| Assessment Methods: | A: Traditional Written Exam |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Evaluation of the concepts of "communication", "media", "mass media", "communication theories", "communication studies" and "media studies" and periodicals and classifications related to communication theories | Levent Yaylagül Mass Communication Theories p. 13-37 Burak Özçetin Mass Communication Theories p.21-34 |
| 2 | to Society and Communication; From Face-to-Face Communication to Mass Communication; Historical Development of Communication Studies; Different Orientations in Mass Communication Studies | Levent Yaylagül Mass Communication Theories p. 13-37 |
| 3 | The Concept of Mass Society and the Development of Mass Society; Mass Culture; Theorists and Approaches to Mass Society; The Role of Mass Communication Tools | Burak Özçetin Mass Communication Theories p. 39-54 |
| 4 | Comparative Analysis of Mainstream Communication Theories and Critical Communication Theories; Early American Communication Studies I: Chicago School: Philosophy of the School, Centrality of Communication, Symbolic Interactionism, Main Criticisms of the School | Levent Yaylagül Mass Communication Theories p. 29-37 Burak Özçetin Mass Communication Theories p. 57-82 |
| 5 | Development and Key Features of Mainstream Communication Approaches; Powerful Effects Paradigm in Mainstream Approaches (Walter Lippmann and Public Opinion, Laswell's Communication Approach, Magic Bullet/Hypodermic Needle Model, Shannon and Weaver's Information Theory) | Levent Yaylagül Mass Communication Theories p. 55-58 Burak Özçetin Mass Communication Theories p. 85-97 |
| 6 | Limited Effects Paradigm in Mainstream Communication Studies (Hovland and Persuasion, Two-Step Flow Theory, Uses and Gratifications); Reemergence of Powerful Effects Paradigm (Agenda-Setting, Framing Theory, Dependency Theory, Spiral of Silence) | Burak Özçetin Mass Communication Theories p. 99-128 |
| 7 | Cultivation Theory and Cultural Indicators Project (George Gerbner); Other Theories and Models: Gatekeeping Model, Information Deficit Hypothesis, Diffusion of Innovations Model, Riley and Riley's Sociological Model; Psychological Theories: Festinger's Cognitive Dissonance Theory, ABX Balance Model, Westley and MacLean's Mediated Communication Model; Technological Approaches to Communication (H. Innis and McLuhan) | Burak Özçetin Mass Communication Theories p. 128-153 Levent Yaylagül Mass Communication Theories p. 61-72 |
| 8 | Critical Communication Theories: Frankfurt School, Critical Theory, and Culture Industry (Adorno and Horkheimer) | Burak Özçetin Mass Communication Theories p. 161-173 |
| 9 | British Cultural Studies: Raymond Williams and Flow Theory, Stuart Hall - Encoding/Decoding, Culture and Popular Culture | Burak Özçetin Mass Communication Theories p. 181-200 |
| 10 | Gramsci and Hegemony - 'Consent Concept,' Louis Althusser - State Ideological Apparatuses, Structuralist Linguistics and Semiotics (Saussure and Barthes) | Levent Yaylagül Mass Communication Theories p. 113-130 |
| 11 | Political Economy of Communication: Corporateization Process, Commodification of Communication, Globalization, Neoliberal Policies, and New Capitalism, Consumer Society | Burak Özçetin Mass Communication Theories 207-226 J. Baudrillard Consumer Society, Armand Mattelart Beyin İğfal Şebekesi |
| 12 | Michel Foucault and the Society of Surveillance | Aldous Huxley-Brave New World George Orwell -1984 Neil Postman Amusing Ourselves to Death |
| 13 | Jean Baudrillard and the Hyperreality Concept, Reading Media Messages in the Post-Truth Era | Watching the film "The Truman Show" and the documentary "The Great Hack" |
| 14 | Globalization and Communication: Manuel Castells' Information Age, The Power of Communication | Burak Özçetin Mass Communication Theories p. 262-265 Levent Yaylagül Mass Communication Theories p. 193-204 |
| Resources |
| 1. R. Kaya, İktidar Yumağı: Medya-Sermaye-Devlet. Ankara: İmge Kitabevi. sf. 23-33 ve 44-64, 2009. 2. D. Laughey, Medya Çalışmaları: Teoriler ve Yaklaşımlar. Çev. Ali Toprak. İstanbul: Kalkedon. sf. 9-24, 2010 3. A. Swingewood, Kitle Kültürü Efsanesi. Çev. Aykut Kansu. Ankara: Bilim ve Sanat Yayınları. sf. 17-29, 1996 4. M. Bourse ve H. Yücel İletişim Bilimlerinin Serüveni. İstanbul: Ayrıntı Yayınları. sf. 78-84, 2012 5. D. Laughey, Medya Çalışmaları: Teoriler ve Yaklaşımlar. Çev. Ali Toprak. İstanbul: Kalkedon. sf. 39-44, 2010 6. E. Maigret, Medya ve İletişim Sosyolojisi. Çev. Halime Yücel. İstanbul: İletişim Yayınları. sf. 69-81, 2011 7. J. Fiske, İletişim Çalışmalarına Giriş. 2. baskı. Çev. Süleyman İrvan. Ankara: Bilim ve Sanat Yayınları. sf. 194-202, 2003 8. O. Morva, Chicago Okulu: Pragmatik Sosyal Teoride İletişimin Keşfi. İstanbul: Doruk Yayınları. sf. 85-143, 2013 9. D. McQuail ve S. Windahl İletişim Modelleri: Kitle İletişim Çalışmalarında. Çev. Konca Yumlu. Ankara: İmge Yayınevi. sf. 127-131, 2005 10. E. Noelle-Neumann, “Suskunluk Sarmalı Kuramı’nın Medyayı Anlamaya Etkisi.” Medya Kültür Siyaset. Der. Süleyman İrvan. 2. Basım. Ankara: Alp Yayınları. sf. 379-391, 2002 11. N. Stevenson, Medya Kültürleri: Sosyal Teori ve Kitle İletişimi. Çev. Göze Orhon ve Barış Engin Aksoy. Ankara: Ütopya Yayınevi. (“Marshall McLuhan ve Kültürel Araçlar” bölümü sf. 195-216), 2008 12. N. Türkoğlu, İletişim Bilimlerinden Kültürel Çalışmalara Toplumsal İletişim: Tanımlar, Kavramlar, Tartışmalar. İstanbul: Urban Kitap. sf. 123-139, 2010 13. J. Tomlinson, John Kültürel Emperyalizm: Eleştirel Bir Giriş. Çev. Emrehan Zeybekoğlu. İstanbul: Ayrıntı Yayınları. sf. 57-74, 1999 14. N. Chomsky ve E. S. Herman Rızanın İmalatı: Kitle Medyasının Ekonomi Politiği. Çev. Ender Abadoğlu. İstanbul: Aram Yayıncılık. sf. 75-120, 2006 |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | PY1. Knows the basic concepts, theories and practices of Radio, Cinema and Television fields. | ||||||
| 2 | PY2. Identifies facts about Radio, Cinema and Television and can analyze them with different methods. | ||||||
| 3 | PY3.Can carry out technical equipment, project production and management of Radio and Television Studios. | ||||||
| 4 | PY4. He can use his competence by using his field knowledge, identify the problems encountered in business life and offer solutions. | ||||||
| 5 | PY5. Can perform synthesis and analysis for the Mass Media and visual media sectors. | ||||||
| 6 | PY6. Can recommend a communication plan in line with public and private sector needs. | ||||||
| 7 | PY7.Can perform risk management and solve problems by using initiative in necessary situations related to the field. | ||||||
| 8 | PY8.Can propose and prepare projects related to the field and participate in sector competitions. | ||||||
| 9 | PY9.Can write scientific research on Radio Cinema Television and related media sectors, analyze them and turn them into scientific writing. | ||||||
| 10 | PY10.Aims to establish reality in mass media journalism, dissemination and project production. | ||||||
| 11 | PY11.Follows the development news and innovations related to the field and adopts lifelong education and literacy as a principle. | ||||||
| 12 | PY12. He uses his native language accurately and effectively, which is one of the requirements of his field, and can read and understand English field terminology at the B1 level. | ||||||
| 13 | PY13. Organizes and implements social events required by his/her profession; | ||||||
| 14 | PY14. He embraces his profession under all circumstances, within the scope of ethical, humane and conscientious values, and does not allow abuse. | ||||||
| 15 | PY15.Informs the masses with visual, audio and written news or other projects that reflect reality in the public or private sector, radio, cinema or television media groups within the framework of Mass Media. | ||||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |
| ECTS / Workload Table | ||||||
| Activities | Number of | Duration(Hour) | Total Workload(Hour) | |||
| Course Hours | 14 | 3 | 42 | |||
| Guided Problem Solving | 8 | 1 | 8 | |||
| Resolution of Homework Problems and Submission as a Report | 0 | 0 | 0 | |||
| Term Project | 3 | 15 | 45 | |||
| Presentation of Project / Seminar | 0 | 0 | 0 | |||
| Quiz | 0 | 0 | 0 | |||
| Midterm Exam | 1 | 20 | 20 | |||
| General Exam | 1 | 35 | 35 | |||
| Performance Task, Maintenance Plan | 0 | 0 | 0 | |||
| Total Workload(Hour) | 150 | |||||
| Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(150/30) | 5 | |||||
| ECTS of the course: 30 hours of work is counted as 1 ECTS credit. | ||||||
Detail Informations of the Course
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| COMMUNICATION THEORIES | RTS2150430 | Fall Semester | 3+0 | 3 | 5 |
| Course Program | Pazartesi 09:00-09:45 Pazartesi 10:00-10:45 Pazartesi 11:00-11:45 |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | Turkish |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Required |
| Course Coordinator | Assist.Prof. Asena TEMELLİ COŞGUN |
| Name of Lecturer(s) | Assist.Prof. Asena TEMELLİ COŞGUN |
| Assistant(s) | |
| Aim | The approach, theory and models developed in the field of communication and media studies are discussed in relation to the general social theory. As the basic concepts and arguments of the theories that are evaluated in this direction are put forth, the historical, cultural and intellectual context in which the theories are produced is clarified. |
| Course Content | This course contains; Evaluation of the concepts of "communication", "media", "mass media", "communication theories", "communication studies" and "media studies" and periodicals and classifications related to communication theories,to Society and Communication; From Face-to-Face Communication to Mass Communication; Historical Development of Communication Studies; Different Orientations in Mass Communication Studies,The Concept of Mass Society and the Development of Mass Society; Mass Culture; Theorists and Approaches to Mass Society; The Role of Mass Communication Tools,Comparative Analysis of Mainstream Communication Theories and Critical Communication Theories; Early American Communication Studies I: Chicago School: Philosophy of the School, Centrality of Communication, Symbolic Interactionism, Main Criticisms of the School,Development and Key Features of Mainstream Communication Approaches; Powerful Effects Paradigm in Mainstream Approaches (Walter Lippmann and Public Opinion, Laswell's Communication Approach, Magic Bullet/Hypodermic Needle Model, Shannon and Weaver's Information Theory),Limited Effects Paradigm in Mainstream Communication Studies (Hovland and Persuasion, Two-Step Flow Theory, Uses and Gratifications); Reemergence of Powerful Effects Paradigm (Agenda-Setting, Framing Theory, Dependency Theory, Spiral of Silence),Cultivation Theory and Cultural Indicators Project (George Gerbner); Other Theories and Models: Gatekeeping Model, Information Deficit Hypothesis, Diffusion of Innovations Model, Riley and Riley's Sociological Model; Psychological Theories: Festinger's Cognitive Dissonance Theory, ABX Balance Model, Westley and MacLean's Mediated Communication Model; Technological Approaches to Communication (H. Innis and McLuhan),Critical Communication Theories: Frankfurt School, Critical Theory, and Culture Industry (Adorno and Horkheimer),British Cultural Studies: Raymond Williams and Flow Theory, Stuart Hall - Encoding/Decoding, Culture and Popular Culture,Gramsci and Hegemony - 'Consent Concept,' Louis Althusser - State Ideological Apparatuses, Structuralist Linguistics and Semiotics (Saussure and Barthes),Political Economy of Communication: Corporateization Process, Commodification of Communication, Globalization, Neoliberal Policies, and New Capitalism, Consumer Society,Michel Foucault and the Society of Surveillance,Jean Baudrillard and the Hyperreality Concept, Reading Media Messages in the Post-Truth Era,Globalization and Communication: Manuel Castells' Information Age, The Power of Communication. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| Describe the concepts of "communication", "media", "mass media", "communication theories", "communication studies" and "media studies". | 19, 9 | A |
| Explain the media concept of mass society and mass culture approach. | 19, 9 | A |
| Describe the strong influence approach and the syringe / hypodermic needle model. | 19, 9 | A |
| Explain the communication researches based on psychology and social psychology, the concept of humiliation and threshold supervision. | 19, 9 | A |
| The strong influence approach explains the two-stage flow theory of communication and the conception of opinion. | 19, 9 | A |
| Explain the basic arguments and representatives of the theory of use and satisfaction. | 19, 9 | A |
| Evaluates the communication and media research of the Chicago School. | 19, 9 | A |
| It explains Critical Communication Theories. | 19, 9 | A |
| Teaching Methods: | 19: Brainstorming Technique, 9: Lecture Method |
| Assessment Methods: | A: Traditional Written Exam |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Evaluation of the concepts of "communication", "media", "mass media", "communication theories", "communication studies" and "media studies" and periodicals and classifications related to communication theories | Levent Yaylagül Mass Communication Theories p. 13-37 Burak Özçetin Mass Communication Theories p.21-34 |
| 2 | to Society and Communication; From Face-to-Face Communication to Mass Communication; Historical Development of Communication Studies; Different Orientations in Mass Communication Studies | Levent Yaylagül Mass Communication Theories p. 13-37 |
| 3 | The Concept of Mass Society and the Development of Mass Society; Mass Culture; Theorists and Approaches to Mass Society; The Role of Mass Communication Tools | Burak Özçetin Mass Communication Theories p. 39-54 |
| 4 | Comparative Analysis of Mainstream Communication Theories and Critical Communication Theories; Early American Communication Studies I: Chicago School: Philosophy of the School, Centrality of Communication, Symbolic Interactionism, Main Criticisms of the School | Levent Yaylagül Mass Communication Theories p. 29-37 Burak Özçetin Mass Communication Theories p. 57-82 |
| 5 | Development and Key Features of Mainstream Communication Approaches; Powerful Effects Paradigm in Mainstream Approaches (Walter Lippmann and Public Opinion, Laswell's Communication Approach, Magic Bullet/Hypodermic Needle Model, Shannon and Weaver's Information Theory) | Levent Yaylagül Mass Communication Theories p. 55-58 Burak Özçetin Mass Communication Theories p. 85-97 |
| 6 | Limited Effects Paradigm in Mainstream Communication Studies (Hovland and Persuasion, Two-Step Flow Theory, Uses and Gratifications); Reemergence of Powerful Effects Paradigm (Agenda-Setting, Framing Theory, Dependency Theory, Spiral of Silence) | Burak Özçetin Mass Communication Theories p. 99-128 |
| 7 | Cultivation Theory and Cultural Indicators Project (George Gerbner); Other Theories and Models: Gatekeeping Model, Information Deficit Hypothesis, Diffusion of Innovations Model, Riley and Riley's Sociological Model; Psychological Theories: Festinger's Cognitive Dissonance Theory, ABX Balance Model, Westley and MacLean's Mediated Communication Model; Technological Approaches to Communication (H. Innis and McLuhan) | Burak Özçetin Mass Communication Theories p. 128-153 Levent Yaylagül Mass Communication Theories p. 61-72 |
| 8 | Critical Communication Theories: Frankfurt School, Critical Theory, and Culture Industry (Adorno and Horkheimer) | Burak Özçetin Mass Communication Theories p. 161-173 |
| 9 | British Cultural Studies: Raymond Williams and Flow Theory, Stuart Hall - Encoding/Decoding, Culture and Popular Culture | Burak Özçetin Mass Communication Theories p. 181-200 |
| 10 | Gramsci and Hegemony - 'Consent Concept,' Louis Althusser - State Ideological Apparatuses, Structuralist Linguistics and Semiotics (Saussure and Barthes) | Levent Yaylagül Mass Communication Theories p. 113-130 |
| 11 | Political Economy of Communication: Corporateization Process, Commodification of Communication, Globalization, Neoliberal Policies, and New Capitalism, Consumer Society | Burak Özçetin Mass Communication Theories 207-226 J. Baudrillard Consumer Society, Armand Mattelart Beyin İğfal Şebekesi |
| 12 | Michel Foucault and the Society of Surveillance | Aldous Huxley-Brave New World George Orwell -1984 Neil Postman Amusing Ourselves to Death |
| 13 | Jean Baudrillard and the Hyperreality Concept, Reading Media Messages in the Post-Truth Era | Watching the film "The Truman Show" and the documentary "The Great Hack" |
| 14 | Globalization and Communication: Manuel Castells' Information Age, The Power of Communication | Burak Özçetin Mass Communication Theories p. 262-265 Levent Yaylagül Mass Communication Theories p. 193-204 |
| Resources |
| 1. R. Kaya, İktidar Yumağı: Medya-Sermaye-Devlet. Ankara: İmge Kitabevi. sf. 23-33 ve 44-64, 2009. 2. D. Laughey, Medya Çalışmaları: Teoriler ve Yaklaşımlar. Çev. Ali Toprak. İstanbul: Kalkedon. sf. 9-24, 2010 3. A. Swingewood, Kitle Kültürü Efsanesi. Çev. Aykut Kansu. Ankara: Bilim ve Sanat Yayınları. sf. 17-29, 1996 4. M. Bourse ve H. Yücel İletişim Bilimlerinin Serüveni. İstanbul: Ayrıntı Yayınları. sf. 78-84, 2012 5. D. Laughey, Medya Çalışmaları: Teoriler ve Yaklaşımlar. Çev. Ali Toprak. İstanbul: Kalkedon. sf. 39-44, 2010 6. E. Maigret, Medya ve İletişim Sosyolojisi. Çev. Halime Yücel. İstanbul: İletişim Yayınları. sf. 69-81, 2011 7. J. Fiske, İletişim Çalışmalarına Giriş. 2. baskı. Çev. Süleyman İrvan. Ankara: Bilim ve Sanat Yayınları. sf. 194-202, 2003 8. O. Morva, Chicago Okulu: Pragmatik Sosyal Teoride İletişimin Keşfi. İstanbul: Doruk Yayınları. sf. 85-143, 2013 9. D. McQuail ve S. Windahl İletişim Modelleri: Kitle İletişim Çalışmalarında. Çev. Konca Yumlu. Ankara: İmge Yayınevi. sf. 127-131, 2005 10. E. Noelle-Neumann, “Suskunluk Sarmalı Kuramı’nın Medyayı Anlamaya Etkisi.” Medya Kültür Siyaset. Der. Süleyman İrvan. 2. Basım. Ankara: Alp Yayınları. sf. 379-391, 2002 11. N. Stevenson, Medya Kültürleri: Sosyal Teori ve Kitle İletişimi. Çev. Göze Orhon ve Barış Engin Aksoy. Ankara: Ütopya Yayınevi. (“Marshall McLuhan ve Kültürel Araçlar” bölümü sf. 195-216), 2008 12. N. Türkoğlu, İletişim Bilimlerinden Kültürel Çalışmalara Toplumsal İletişim: Tanımlar, Kavramlar, Tartışmalar. İstanbul: Urban Kitap. sf. 123-139, 2010 13. J. Tomlinson, John Kültürel Emperyalizm: Eleştirel Bir Giriş. Çev. Emrehan Zeybekoğlu. İstanbul: Ayrıntı Yayınları. sf. 57-74, 1999 14. N. Chomsky ve E. S. Herman Rızanın İmalatı: Kitle Medyasının Ekonomi Politiği. Çev. Ender Abadoğlu. İstanbul: Aram Yayıncılık. sf. 75-120, 2006 |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | PY1. Knows the basic concepts, theories and practices of Radio, Cinema and Television fields. | ||||||
| 2 | PY2. Identifies facts about Radio, Cinema and Television and can analyze them with different methods. | ||||||
| 3 | PY3.Can carry out technical equipment, project production and management of Radio and Television Studios. | ||||||
| 4 | PY4. He can use his competence by using his field knowledge, identify the problems encountered in business life and offer solutions. | ||||||
| 5 | PY5. Can perform synthesis and analysis for the Mass Media and visual media sectors. | ||||||
| 6 | PY6. Can recommend a communication plan in line with public and private sector needs. | ||||||
| 7 | PY7.Can perform risk management and solve problems by using initiative in necessary situations related to the field. | ||||||
| 8 | PY8.Can propose and prepare projects related to the field and participate in sector competitions. | ||||||
| 9 | PY9.Can write scientific research on Radio Cinema Television and related media sectors, analyze them and turn them into scientific writing. | ||||||
| 10 | PY10.Aims to establish reality in mass media journalism, dissemination and project production. | ||||||
| 11 | PY11.Follows the development news and innovations related to the field and adopts lifelong education and literacy as a principle. | ||||||
| 12 | PY12. He uses his native language accurately and effectively, which is one of the requirements of his field, and can read and understand English field terminology at the B1 level. | ||||||
| 13 | PY13. Organizes and implements social events required by his/her profession; | ||||||
| 14 | PY14. He embraces his profession under all circumstances, within the scope of ethical, humane and conscientious values, and does not allow abuse. | ||||||
| 15 | PY15.Informs the masses with visual, audio and written news or other projects that reflect reality in the public or private sector, radio, cinema or television media groups within the framework of Mass Media. | ||||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |