Course Detail
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| INTRODUCTION to COMMUNICATION SCIENCE | HR1138080 | Fall Semester | 3+0 | 3 | 6 |
| Course Program | Perşembe 08:00-08:45 Perşembe 09:00-09:45 Perşembe 10:00-10:45 |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | Turkish |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Required |
| Course Coordinator | Assist.Prof. Merve YAZİCİ |
| Name of Lecturer(s) | Assist.Prof. Merve YAZİCİ |
| Assistant(s) | |
| Aim | The aim of this course; communication process, basic communication concepts, communication history, structure, functions, features, types, relations with other disciplines of science communication is to inform students about communication models and communication ethics. |
| Course Content | This course contains; Basic Concepts of Communication ,Features of the Communication Process,Communication Types ,Communication Barriers,Culture and Communication ,Oral Communication - Speaking and Listening,Lecture repetitions, question and answers; discussions,Contact Formats: Mass Communication,Communication Models,Contact Formats: Group communication and organizational (corporate) communication,Persuasive Communication and Ethics,Nonverbal Communication and Body Language,New Communication Technologies ,General summary and discussions over the concepts and key words, leaders.. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| Describes the basic concepts of the communication sciences. | 10, 16, 9 | A |
| Knows the historical development of communication processes and tools. | 16, 9 | A |
| Express the communication processes and attributes of the elements involved in the process. | 16, 9 | A |
| Uses the communication effectively. | 16, 9 | A |
| Determine the importance of culture in the communication process. | 16, 9 | A |
| Applies the items that are required for an effective speech. | 16, 9 | A |
| Explains the communication models. | 16, 9 | A |
| Evaluate that what kind of communication exist in all areas of life. | 16, 9 | A |
| Uses non-verbal communication methods. | 16, 9 | A |
| Explains the relationship between communication, ideology and technology. | 16, 9 | A |
| Relates the political, economic and social events with communication. | 16, 9 | A |
| Understand the importance of ethical principles in line with a lifelong personal and social purposes. | 16, 9 | A |
| Teaching Methods: | 10: Discussion Method, 16: Question - Answer Technique, 9: Lecture Method |
| Assessment Methods: | A: Traditional Written Exam |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Basic Concepts of Communication | Reading a book chapter on the subject |
| 2 | Features of the Communication Process | Reading a book chapter on the subject |
| 3 | Communication Types | Reading a book chapter on the subject |
| 4 | Communication Barriers | Reading a book chapter on the subject |
| 5 | Culture and Communication | Reading a book chapter on the subject |
| 6 | Oral Communication - Speaking and Listening | Reading a book chapter on the subject |
| 7 | Lecture repetitions, question and answers; discussions | Reading a book chapter on the subject |
| 8 | Contact Formats: Mass Communication | Reading a book chapter on the subject |
| 9 | Communication Models | Reading a book chapter on the subject |
| 10 | Contact Formats: Group communication and organizational (corporate) communication | Reading a book chapter on the subject |
| 11 | Persuasive Communication and Ethics | Reading a book chapter on the subject |
| 12 | Nonverbal Communication and Body Language | Reading a book chapter on the subject |
| 13 | New Communication Technologies | Reading a book chapter on the subject |
| 14 | General summary and discussions over the concepts and key words, leaders. | Reading a book chapter on the subject |
| Resources |
| Lecture notes published on the relevant platform for the Faculty of Communication students in the university website. |
| Güngör, Nazife. İletişime Giriş. Ankara: Siyasal Kitabevi, 2015. Güngör, Nazife. İletişim- Kuramlar- Yaklaşımlar. Ankara: Siyasal Kitabevi, 2015. Briggs, Asa ve Burke, Peter. Medayanın Toplumsal Tarihi. İstanbul: Kırmızı Yayınları, 2011. Baldini, Massimo. İletişim Tarihi. İstanbul: Avcıol Yayınları, 2000. Zıllıoğlu, Merih. İletişim nedir. İstanbul: Cem Yayınevi, 1996. Oskay, Ünsal. İletişimin ABC’si. İstanbul: Alfa Yayınları, 2005 Aziz, Aysel. İletişime Giriş. İstanbul: Hiperlink Yayınları, 2010. Çamdereli, Mete. İletişime Giriş. İstanbul: Dem Yayınları, 2008. AÖF, Genel İletişim Ders Kitabı. |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Knows the basic concepts and theoretical grounds related to the field. | X | |||||
| 2 | Determines the facts related to Public Relations and Advertising and analyzes these facts with various dimensions. | X | |||||
| 3 | Takes place in companies’ decision making mechanism using his/her expertise; determines problems and offers solutions. | X | |||||
| 4 | Performs analysis for corporations and devises plans in order to cater the needs of the corporations. | X | |||||
| 5 | Takes responsibility when necessary in the field related projects and proposes solutions to emerging problems. | X | |||||
| 6 | Takes place as a member in a project-based teamwork; leads projects and plans events. | X | |||||
| 7 | Observes the theoretical and factual problems with scientific methods related to Public Relations and Advertising disciplines and sub-disciplines; analyzes the findings and presents them in scientific publications. | X | |||||
| 8 | Has a high awareness towards lifelong learning. Follows the developments, innovations, opinions, methods and techniques regularly and uses them efficiently. | X | |||||
| 9 | Uses Turkish language fluently and accurately in scientific and professional works. | X | |||||
| 10 | Utilizes new communication technologies efficiently in professional and scientific works and follows the developments in new communication technologies regularly. | X | |||||
| 11 | Communicates verbally and in writing using a foreign language at least at the European Language Portfolio B1 General level. | ||||||
| 12 | Acts in accordance with ethical codes in professional and scientific works. | X | |||||
| 13 | Plans social responsibility events and takes a role in implementation process. | X | |||||
| 14 | Performs the measurement and evaluation of communication activities. | X | |||||
| 15 | Knowledgeable about occupational health and safety and can use this information when necessary. | ||||||
| 16 | Sensitive to the environment, the universality of social rights and the protection of cultural values. | ||||||
| 17 | Implements public relations and advertising campaigns in public and private companies using the methods and techniques related to the field. | X | |||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |
| ECTS / Workload Table | ||||||
| Activities | Number of | Duration(Hour) | Total Workload(Hour) | |||
| Course Hours | 14 | 3 | 42 | |||
| Guided Problem Solving | 7 | 2 | 14 | |||
| Resolution of Homework Problems and Submission as a Report | 3 | 10 | 30 | |||
| Term Project | 2 | 10 | 20 | |||
| Presentation of Project / Seminar | 0 | 0 | 0 | |||
| Quiz | 3 | 7 | 21 | |||
| Midterm Exam | 1 | 25 | 25 | |||
| General Exam | 1 | 35 | 35 | |||
| Performance Task, Maintenance Plan | 0 | 0 | 0 | |||
| Total Workload(Hour) | 187 | |||||
| Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(187/30) | 6 | |||||
| ECTS of the course: 30 hours of work is counted as 1 ECTS credit. | ||||||
Detail Informations of the Course
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| INTRODUCTION to COMMUNICATION SCIENCE | HR1138080 | Fall Semester | 3+0 | 3 | 6 |
| Course Program | Perşembe 08:00-08:45 Perşembe 09:00-09:45 Perşembe 10:00-10:45 |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | Turkish |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Required |
| Course Coordinator | Assist.Prof. Merve YAZİCİ |
| Name of Lecturer(s) | Assist.Prof. Merve YAZİCİ |
| Assistant(s) | |
| Aim | The aim of this course; communication process, basic communication concepts, communication history, structure, functions, features, types, relations with other disciplines of science communication is to inform students about communication models and communication ethics. |
| Course Content | This course contains; Basic Concepts of Communication ,Features of the Communication Process,Communication Types ,Communication Barriers,Culture and Communication ,Oral Communication - Speaking and Listening,Lecture repetitions, question and answers; discussions,Contact Formats: Mass Communication,Communication Models,Contact Formats: Group communication and organizational (corporate) communication,Persuasive Communication and Ethics,Nonverbal Communication and Body Language,New Communication Technologies ,General summary and discussions over the concepts and key words, leaders.. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| Describes the basic concepts of the communication sciences. | 10, 16, 9 | A |
| Knows the historical development of communication processes and tools. | 16, 9 | A |
| Express the communication processes and attributes of the elements involved in the process. | 16, 9 | A |
| Uses the communication effectively. | 16, 9 | A |
| Determine the importance of culture in the communication process. | 16, 9 | A |
| Applies the items that are required for an effective speech. | 16, 9 | A |
| Explains the communication models. | 16, 9 | A |
| Evaluate that what kind of communication exist in all areas of life. | 16, 9 | A |
| Uses non-verbal communication methods. | 16, 9 | A |
| Explains the relationship between communication, ideology and technology. | 16, 9 | A |
| Relates the political, economic and social events with communication. | 16, 9 | A |
| Understand the importance of ethical principles in line with a lifelong personal and social purposes. | 16, 9 | A |
| Teaching Methods: | 10: Discussion Method, 16: Question - Answer Technique, 9: Lecture Method |
| Assessment Methods: | A: Traditional Written Exam |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Basic Concepts of Communication | Reading a book chapter on the subject |
| 2 | Features of the Communication Process | Reading a book chapter on the subject |
| 3 | Communication Types | Reading a book chapter on the subject |
| 4 | Communication Barriers | Reading a book chapter on the subject |
| 5 | Culture and Communication | Reading a book chapter on the subject |
| 6 | Oral Communication - Speaking and Listening | Reading a book chapter on the subject |
| 7 | Lecture repetitions, question and answers; discussions | Reading a book chapter on the subject |
| 8 | Contact Formats: Mass Communication | Reading a book chapter on the subject |
| 9 | Communication Models | Reading a book chapter on the subject |
| 10 | Contact Formats: Group communication and organizational (corporate) communication | Reading a book chapter on the subject |
| 11 | Persuasive Communication and Ethics | Reading a book chapter on the subject |
| 12 | Nonverbal Communication and Body Language | Reading a book chapter on the subject |
| 13 | New Communication Technologies | Reading a book chapter on the subject |
| 14 | General summary and discussions over the concepts and key words, leaders. | Reading a book chapter on the subject |
| Resources |
| Lecture notes published on the relevant platform for the Faculty of Communication students in the university website. |
| Güngör, Nazife. İletişime Giriş. Ankara: Siyasal Kitabevi, 2015. Güngör, Nazife. İletişim- Kuramlar- Yaklaşımlar. Ankara: Siyasal Kitabevi, 2015. Briggs, Asa ve Burke, Peter. Medayanın Toplumsal Tarihi. İstanbul: Kırmızı Yayınları, 2011. Baldini, Massimo. İletişim Tarihi. İstanbul: Avcıol Yayınları, 2000. Zıllıoğlu, Merih. İletişim nedir. İstanbul: Cem Yayınevi, 1996. Oskay, Ünsal. İletişimin ABC’si. İstanbul: Alfa Yayınları, 2005 Aziz, Aysel. İletişime Giriş. İstanbul: Hiperlink Yayınları, 2010. Çamdereli, Mete. İletişime Giriş. İstanbul: Dem Yayınları, 2008. AÖF, Genel İletişim Ders Kitabı. |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Knows the basic concepts and theoretical grounds related to the field. | X | |||||
| 2 | Determines the facts related to Public Relations and Advertising and analyzes these facts with various dimensions. | X | |||||
| 3 | Takes place in companies’ decision making mechanism using his/her expertise; determines problems and offers solutions. | X | |||||
| 4 | Performs analysis for corporations and devises plans in order to cater the needs of the corporations. | X | |||||
| 5 | Takes responsibility when necessary in the field related projects and proposes solutions to emerging problems. | X | |||||
| 6 | Takes place as a member in a project-based teamwork; leads projects and plans events. | X | |||||
| 7 | Observes the theoretical and factual problems with scientific methods related to Public Relations and Advertising disciplines and sub-disciplines; analyzes the findings and presents them in scientific publications. | X | |||||
| 8 | Has a high awareness towards lifelong learning. Follows the developments, innovations, opinions, methods and techniques regularly and uses them efficiently. | X | |||||
| 9 | Uses Turkish language fluently and accurately in scientific and professional works. | X | |||||
| 10 | Utilizes new communication technologies efficiently in professional and scientific works and follows the developments in new communication technologies regularly. | X | |||||
| 11 | Communicates verbally and in writing using a foreign language at least at the European Language Portfolio B1 General level. | ||||||
| 12 | Acts in accordance with ethical codes in professional and scientific works. | X | |||||
| 13 | Plans social responsibility events and takes a role in implementation process. | X | |||||
| 14 | Performs the measurement and evaluation of communication activities. | X | |||||
| 15 | Knowledgeable about occupational health and safety and can use this information when necessary. | ||||||
| 16 | Sensitive to the environment, the universality of social rights and the protection of cultural values. | ||||||
| 17 | Implements public relations and advertising campaigns in public and private companies using the methods and techniques related to the field. | X | |||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |