Course Description
Course | Code | Semester | T+P (Hour) | Credit | ECTS |
---|---|---|---|---|---|
RESEARCH METHODS | - | Fall Semester | 3+0 | 3 | 5 |
Course Program |
Prerequisites Courses | |
Recommended Elective Courses |
Language of Course | English |
Course Level | First Cycle (Bachelor's Degree) |
Course Type | Required |
Course Coordinator | Prof.Dr. Ayşen AKYÜZ |
Name of Lecturer(s) | Prof.Dr. Ayşen AKYÜZ |
Assistant(s) | |
Aim | The aim of this course is, to comprehend the basic features of research methods and to learn the functions of research methıds. |
Course Content | This course contains; What is Reseach? What is Scientific Research,What is Information? What is Scientific Information,What is the Scientific Method? What are the Types?,What is Data? What are Data Collection Methods?,Sample and determination of Sample,Literature Review,Literature Review with Programs in Databases,Literature Review with Programs in Databases-2,Assessment of Student Studies,Assessment of Student Studies,Assessment of Student Studies,Assessment of Student Studies,Assessment of Student Studies,Assessment of Student Studies,Assessment of Student Studies and General Evaluation. |
Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
Define the research methods | 14, 2, 6, 8 | E |
Explain the methods of research | 10, 16, 2, 6 | E |
Plan the research process | 14, 2 | D, E |
Teaching Methods: | 10: Discussion Method, 14: Self Study Method, 16: Question - Answer Technique, 2: Project Based Learning Model, 6: Experiential Learning, 8: Flipped Classroom Learning |
Assessment Methods: | D: Oral Exam, E: Homework |
Course Outline
Order | Subjects | Preliminary Work |
---|---|---|
1 | What is Reseach? What is Scientific Research | Related reading |
2 | What is Information? What is Scientific Information | Related reading |
3 | What is the Scientific Method? What are the Types? | Related reading |
4 | What is Data? What are Data Collection Methods? | |
5 | Sample and determination of Sample | |
6 | Literature Review | |
6 | Literature Review with Programs in Databases | |
7 | Literature Review with Programs in Databases-2 | Exercise |
8 | Assessment of Student Studies | |
9 | Assessment of Student Studies | |
10 | Assessment of Student Studies | |
11 | Assessment of Student Studies | |
12 | Assessment of Student Studies | |
13 | Assessment of Student Studies | |
14 | Assessment of Student Studies and General Evaluation |
Resources |
Lecture notes and databases |
Karasar, N. (2009). Bilimsel Araştırma Yöntemi-Kavramlar, ilkeler, Teknikler. Ankara: Nobel Kaptan, S. (1995). Bilimsel Araştırma ve İstatistik Teknikleri, Ankara. Balcı, A. Sosyal Bilimlerde Araştırma, Yöntem, Teknik ve İlkeler. 7. Baskı,Ankara: Pegem Akademi. Büyüköztürk, Ş.,vd. (2009). Bilimsel Araştırma Yöntemleri. 3. Baskı. Ankara:Pegem Akademi. Ural, A., Kılıç, İ. (2005). Bilimsel Araştırma Süreci ve SPSS Veri Analizi. Ankara:Detay Yayıncılık. Huber, E., Uzun, L. (2001). Metin Türü ve Yazma Edimi ilişkisi: Bilimsel Metin Yazma Edimi. Dilbilim Araştırmaları 2001. s.9-35. İstanbul: Boğaziçi Üniversitesi Yayınevi. Çeşitli örnek araştırma yazıları ve tezler. |
Course Contribution to Program Qualifications
Course Contribution to Program Qualifications | |||||||
No | Program Qualification | Contribution Level | |||||
1 | 2 | 3 | 4 | 5 | |||
1 | Knows the basic concepts of Public Relations and Advertising disciplines and the basic theories of these disciplines. | X | |||||
2 | Determines facts related to Public Relations and Advertising and analyzes these facts from various dimensions. | X | |||||
3 | Using expert knowledge, takes part in the decision-making mechanisms of businesses, identifies the problems encountered and offers solutions. | ||||||
4 | Carries out analyzes for institutions and prepares a communication plan in line with the needs of the institutions. | X | |||||
5 | Solve problems that arise in projects related to the field by taking responsibility when necessary. | X | |||||
6 | Takes part in a team established for projects related to the field, leads the project, plans and manages the events. | ||||||
7 | Investigates theoretical and factual problems related to the disciplines and sub-disciplines of Public Relations and Advertising with scientific methods, analyzes the findings and turns them into scientific publications. | X | |||||
8 | Adopts the principle of lifelong learning. Regularly follows developments, innovations, ideas, methods and techniques in the field and uses them effectively in his/her own work. | ||||||
9 | Communicates verbally and in writing by using English at least at the European Language Portfolio B2 General Level. | X | |||||
10 | Uses new communication technologies effectively in professional and scientific studies and constantly follows the developments in new communication technologies. | X | |||||
11 | Plans social responsibility activities and takes part in the realization of these activities. | ||||||
12 | Acts in a way that adheres to ethical codes in professional and scientific work. | X | |||||
13 | Carries out various public relations and advertising campaigns in public and private sector organizations, using methods and techniques of Public Relations and Advertising disciplines. | ||||||
14 | Carries out measurement and evaluation of the communication activities. | X | |||||
15 | Knowledgeable about occupational health and safety and can use this information when necessary. . | ||||||
16 | Sensitive to the environment, the universality of social rights and the protection of cultural values. |
Assessment Methods
Contribution Level | Absolute Evaluation | |
Rate of Midterm Exam to Success | 40 | |
Rate of Final Exam to Success | 60 | |
Total | 100 |
ECTS / Workload Table | ||||||
Activities | Number of | Duration(Hour) | Total Workload(Hour) | |||
Course Hours | 14 | 3 | 42 | |||
Guided Problem Solving | 0 | 0 | 0 | |||
Resolution of Homework Problems and Submission as a Report | 4 | 8 | 32 | |||
Term Project | 0 | 0 | 0 | |||
Presentation of Project / Seminar | 7 | 3 | 21 | |||
Quiz | 0 | 0 | 0 | |||
Midterm Exam | 1 | 15 | 15 | |||
General Exam | 1 | 40 | 40 | |||
Performance Task, Maintenance Plan | 0 | 0 | 0 | |||
Total Workload(Hour) | 150 | |||||
Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(150/30) | 5 | |||||
ECTS of the course: 30 hours of work is counted as 1 ECTS credit. |
Detail Informations of the Course
Course Description
Course | Code | Semester | T+P (Hour) | Credit | ECTS |
---|---|---|---|---|---|
RESEARCH METHODS | - | Fall Semester | 3+0 | 3 | 5 |
Course Program |
Prerequisites Courses | |
Recommended Elective Courses |
Language of Course | English |
Course Level | First Cycle (Bachelor's Degree) |
Course Type | Required |
Course Coordinator | Prof.Dr. Ayşen AKYÜZ |
Name of Lecturer(s) | Prof.Dr. Ayşen AKYÜZ |
Assistant(s) | |
Aim | The aim of this course is, to comprehend the basic features of research methods and to learn the functions of research methıds. |
Course Content | This course contains; What is Reseach? What is Scientific Research,What is Information? What is Scientific Information,What is the Scientific Method? What are the Types?,What is Data? What are Data Collection Methods?,Sample and determination of Sample,Literature Review,Literature Review with Programs in Databases,Literature Review with Programs in Databases-2,Assessment of Student Studies,Assessment of Student Studies,Assessment of Student Studies,Assessment of Student Studies,Assessment of Student Studies,Assessment of Student Studies,Assessment of Student Studies and General Evaluation. |
Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
Define the research methods | 14, 2, 6, 8 | E |
Explain the methods of research | 10, 16, 2, 6 | E |
Plan the research process | 14, 2 | D, E |
Teaching Methods: | 10: Discussion Method, 14: Self Study Method, 16: Question - Answer Technique, 2: Project Based Learning Model, 6: Experiential Learning, 8: Flipped Classroom Learning |
Assessment Methods: | D: Oral Exam, E: Homework |
Course Outline
Order | Subjects | Preliminary Work |
---|---|---|
1 | What is Reseach? What is Scientific Research | Related reading |
2 | What is Information? What is Scientific Information | Related reading |
3 | What is the Scientific Method? What are the Types? | Related reading |
4 | What is Data? What are Data Collection Methods? | |
5 | Sample and determination of Sample | |
6 | Literature Review | |
6 | Literature Review with Programs in Databases | |
7 | Literature Review with Programs in Databases-2 | Exercise |
8 | Assessment of Student Studies | |
9 | Assessment of Student Studies | |
10 | Assessment of Student Studies | |
11 | Assessment of Student Studies | |
12 | Assessment of Student Studies | |
13 | Assessment of Student Studies | |
14 | Assessment of Student Studies and General Evaluation |
Resources |
Lecture notes and databases |
Karasar, N. (2009). Bilimsel Araştırma Yöntemi-Kavramlar, ilkeler, Teknikler. Ankara: Nobel Kaptan, S. (1995). Bilimsel Araştırma ve İstatistik Teknikleri, Ankara. Balcı, A. Sosyal Bilimlerde Araştırma, Yöntem, Teknik ve İlkeler. 7. Baskı,Ankara: Pegem Akademi. Büyüköztürk, Ş.,vd. (2009). Bilimsel Araştırma Yöntemleri. 3. Baskı. Ankara:Pegem Akademi. Ural, A., Kılıç, İ. (2005). Bilimsel Araştırma Süreci ve SPSS Veri Analizi. Ankara:Detay Yayıncılık. Huber, E., Uzun, L. (2001). Metin Türü ve Yazma Edimi ilişkisi: Bilimsel Metin Yazma Edimi. Dilbilim Araştırmaları 2001. s.9-35. İstanbul: Boğaziçi Üniversitesi Yayınevi. Çeşitli örnek araştırma yazıları ve tezler. |
Course Contribution to Program Qualifications
Course Contribution to Program Qualifications | |||||||
No | Program Qualification | Contribution Level | |||||
1 | 2 | 3 | 4 | 5 | |||
1 | Knows the basic concepts of Public Relations and Advertising disciplines and the basic theories of these disciplines. | X | |||||
2 | Determines facts related to Public Relations and Advertising and analyzes these facts from various dimensions. | X | |||||
3 | Using expert knowledge, takes part in the decision-making mechanisms of businesses, identifies the problems encountered and offers solutions. | ||||||
4 | Carries out analyzes for institutions and prepares a communication plan in line with the needs of the institutions. | X | |||||
5 | Solve problems that arise in projects related to the field by taking responsibility when necessary. | X | |||||
6 | Takes part in a team established for projects related to the field, leads the project, plans and manages the events. | ||||||
7 | Investigates theoretical and factual problems related to the disciplines and sub-disciplines of Public Relations and Advertising with scientific methods, analyzes the findings and turns them into scientific publications. | X | |||||
8 | Adopts the principle of lifelong learning. Regularly follows developments, innovations, ideas, methods and techniques in the field and uses them effectively in his/her own work. | ||||||
9 | Communicates verbally and in writing by using English at least at the European Language Portfolio B2 General Level. | X | |||||
10 | Uses new communication technologies effectively in professional and scientific studies and constantly follows the developments in new communication technologies. | X | |||||
11 | Plans social responsibility activities and takes part in the realization of these activities. | ||||||
12 | Acts in a way that adheres to ethical codes in professional and scientific work. | X | |||||
13 | Carries out various public relations and advertising campaigns in public and private sector organizations, using methods and techniques of Public Relations and Advertising disciplines. | ||||||
14 | Carries out measurement and evaluation of the communication activities. | X | |||||
15 | Knowledgeable about occupational health and safety and can use this information when necessary. . | ||||||
16 | Sensitive to the environment, the universality of social rights and the protection of cultural values. |
Assessment Methods
Contribution Level | Absolute Evaluation | |
Rate of Midterm Exam to Success | 40 | |
Rate of Final Exam to Success | 60 | |
Total | 100 |