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Course Description

CourseCodeSemesterT+P (Hour)CreditECTS
ACADEMIC ENGLISH I-Fall Semester4+044
Course Program
Prerequisites Courses
Recommended Elective Courses
Language of CourseEnglish
Course LevelFirst Cycle (Bachelor's Degree)
Course TypeRequired
Course CoordinatorLect. Müge SARI
Name of Lecturer(s)Lect. Barış GÜNAY
Assistant(s)Lecturer BARIŞ GÜNAY
AimThe aim of this course is to enable students to use intermediate level of termniology regarding their discipline.
Course ContentThis course contains; Describing the aim of the course, evaluation system.,Introducing Yourself in Business Context,Making Business Phone Calls / Formal and Informal E-mails / Digital
Communication,Social MEdia for Proffetional Purposes / Digital Marketing / Proffesional
Communication ,Making Effective Presentations ,Creating a Presentation Outline / Organizing the Parts of a Presentation /
Importance of Non-Verbal Communication,Body Language Across Genders and Cultures / Distinguishing Non-Verbal
Messages,Business Meetings,Time Management / Stress Management / Conflict MAnagement / Common
Workplace Problems and Ways to Handle Them,Presentation and Public Speaking Skills,Presentation Skills,Presentation Skills,History of Communication ,Overview of the Semester.
Dersin Öğrenme KazanımlarıTeaching MethodsAssessment Methods
Will be able to express themselves in business context in English. 10, 16, 6, 9A
Use English language in oral and written forms10, 16, 6, 9A
Make comment in English on written and spoken input.10, 16, 6, 9A
Make a literature review in English in the field of Business Communication Skills.10, 16, 6, 9A
Evaluate and comment on English works about Business Communication.10, 16, 6, 9A
Make presentations in English language.10, 16, 6, 9A
Will be able to identify how an institutional organization operates.10, 16, 6, 9A
Identify work definitions and distribution in an institutional organization.10, 16, 6, 9A
Use communication tools needed in an institutional organization effectively.10, 16, 6, 9A
Use formal and informal communication skills effectively in institutional organizations.10, 16, 6, 9A
Will be able to express ideas about history of communication.10, 16, 6, 9A
Identify different ways of communication and use them harmoniously.10, 16, 6, 9A
Differentiate between the correct communication method to be used according to context. 10, 16, 6, 9A
Will be able to solve problems that arise in projects related to her field by taking responsibility when necessary.10, 16, 6, 9A
Carry out analyzes for institutions and prepares a communication plan in line with the needs of the institutions.10, 16, 6, 9A
Solves theproblems that arise in projects related to the field, by taking responsibility when necessary.10, 16, 6, 9A
Acts in a way that adheres to ethical codes in professional and scientific work.10, 16, 6, 9A
Will be able to use language fluently and accurately in scientific and professional studies. 10, 16, 6, 9A
Uses communication systems tools and software effectively.10, 16, 6, 9A
Makes effective presentations both verbally and with body language.10, 16, 6, 9A
Manages the project presentation process effectively.10, 16, 6, 9A
Teaching Methods:10: Discussion Method, 16: Question - Answer Technique, 6: Experiential Learning, 9: Lecture Method
Assessment Methods:A: Traditional Written Exam

Course Outline

OrderSubjectsPreliminary Work
1Describing the aim of the course, evaluation system.
2Introducing Yourself in Business ContextStudying relevant page in the textbook
3Making Business Phone Calls / Formal and Informal E-mails / Digital
Communication
Studying relevant page in the textbook
4Social MEdia for Proffetional Purposes / Digital Marketing / Proffesional
Communication
Studying relevant page in the textbook
5Making Effective Presentations Studying relevant page in the textbook
6Creating a Presentation Outline / Organizing the Parts of a Presentation /
Importance of Non-Verbal Communication
Studying relevant page in the textbook
7Body Language Across Genders and Cultures / Distinguishing Non-Verbal
Messages
Studying relevant page in the textbook
8Business MeetingsStudying relevant page in the textbook
9Time Management / Stress Management / Conflict MAnagement / Common
Workplace Problems and Ways to Handle Them
Studying relevant page in the textbook
10Presentation and Public Speaking SkillsStudying relevant page in the textbook
11Presentation SkillsStudying relevant page in the textbook
12Presentation SkillsStudying relevant page in the textbook
13History of Communication Studying relevant page in the textbook
14Overview of the SemesterStudying relevant page in the textbook
Resources
PTT Presentations, Related Web Pages, Career Paths Banking A1,A2 ,Vocational English Book,Express Publishing,2011,ISBN 978-1-78098-355-4

Course Contribution to Program Qualifications

Course Contribution to Program Qualifications
NoProgram QualificationContribution Level
12345
1
Knows the basic concepts of Public Relations and Advertising disciplines and the basic theories of these disciplines.
2
Determines facts related to Public Relations and Advertising and analyzes these facts from various dimensions.
3
Using expert knowledge, takes part in the decision-making mechanisms of businesses, identifies the problems encountered and offers solutions.
4
Carries out analyzes for institutions and prepares a communication plan in line with the needs of the institutions.
5
Solve problems that arise in projects related to the field by taking responsibility when necessary.
6
Takes part in a team established for projects related to the field, leads the project, plans and manages the events.
7
Investigates theoretical and factual problems related to the disciplines and sub-disciplines of Public Relations and Advertising with scientific methods, analyzes the findings and turns them into scientific publications.
8
Adopts the principle of lifelong learning. Regularly follows developments, innovations, ideas, methods and techniques in the field and uses them effectively in his/her own work.
9
Communicates verbally and in writing by using English at least at the European Language Portfolio B2 General Level.
10
Uses new communication technologies effectively in professional and scientific studies and constantly follows the developments in new communication technologies.
11
Plans social responsibility activities and takes part in the realization of these activities.
12
Acts in a way that adheres to ethical codes in professional and scientific work.
13
Carries out various public relations and advertising campaigns in public and private sector organizations, using methods and techniques of Public Relations and Advertising disciplines.
14
Carries out measurement and evaluation of the communication activities.
15
Knowledgeable about occupational health and safety and can use this information when necessary. .
16
Sensitive to the environment, the universality of social rights and the protection of cultural values.

Assessment Methods

Contribution LevelAbsolute Evaluation
Rate of Midterm Exam to Success 40
Rate of Final Exam to Success 60
Total 100
ECTS / Workload Table
ActivitiesNumber ofDuration(Hour)Total Workload(Hour)
Course Hours14456
Guided Problem Solving14228
Resolution of Homework Problems and Submission as a Report000
Term Project000
Presentation of Project / Seminar000
Quiz000
Midterm Exam12121
General Exam12121
Performance Task, Maintenance Plan000
Total Workload(Hour)126
Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(126/30)4
ECTS of the course: 30 hours of work is counted as 1 ECTS credit.

Detail Informations of the Course

Course Description

CourseCodeSemesterT+P (Hour)CreditECTS
ACADEMIC ENGLISH I-Fall Semester4+044
Course Program
Prerequisites Courses
Recommended Elective Courses
Language of CourseEnglish
Course LevelFirst Cycle (Bachelor's Degree)
Course TypeRequired
Course CoordinatorLect. Müge SARI
Name of Lecturer(s)Lect. Barış GÜNAY
Assistant(s)Lecturer BARIŞ GÜNAY
AimThe aim of this course is to enable students to use intermediate level of termniology regarding their discipline.
Course ContentThis course contains; Describing the aim of the course, evaluation system.,Introducing Yourself in Business Context,Making Business Phone Calls / Formal and Informal E-mails / Digital
Communication,Social MEdia for Proffetional Purposes / Digital Marketing / Proffesional
Communication ,Making Effective Presentations ,Creating a Presentation Outline / Organizing the Parts of a Presentation /
Importance of Non-Verbal Communication,Body Language Across Genders and Cultures / Distinguishing Non-Verbal
Messages,Business Meetings,Time Management / Stress Management / Conflict MAnagement / Common
Workplace Problems and Ways to Handle Them,Presentation and Public Speaking Skills,Presentation Skills,Presentation Skills,History of Communication ,Overview of the Semester.
Dersin Öğrenme KazanımlarıTeaching MethodsAssessment Methods
Will be able to express themselves in business context in English. 10, 16, 6, 9A
Use English language in oral and written forms10, 16, 6, 9A
Make comment in English on written and spoken input.10, 16, 6, 9A
Make a literature review in English in the field of Business Communication Skills.10, 16, 6, 9A
Evaluate and comment on English works about Business Communication.10, 16, 6, 9A
Make presentations in English language.10, 16, 6, 9A
Will be able to identify how an institutional organization operates.10, 16, 6, 9A
Identify work definitions and distribution in an institutional organization.10, 16, 6, 9A
Use communication tools needed in an institutional organization effectively.10, 16, 6, 9A
Use formal and informal communication skills effectively in institutional organizations.10, 16, 6, 9A
Will be able to express ideas about history of communication.10, 16, 6, 9A
Identify different ways of communication and use them harmoniously.10, 16, 6, 9A
Differentiate between the correct communication method to be used according to context. 10, 16, 6, 9A
Will be able to solve problems that arise in projects related to her field by taking responsibility when necessary.10, 16, 6, 9A
Carry out analyzes for institutions and prepares a communication plan in line with the needs of the institutions.10, 16, 6, 9A
Solves theproblems that arise in projects related to the field, by taking responsibility when necessary.10, 16, 6, 9A
Acts in a way that adheres to ethical codes in professional and scientific work.10, 16, 6, 9A
Will be able to use language fluently and accurately in scientific and professional studies. 10, 16, 6, 9A
Uses communication systems tools and software effectively.10, 16, 6, 9A
Makes effective presentations both verbally and with body language.10, 16, 6, 9A
Manages the project presentation process effectively.10, 16, 6, 9A
Teaching Methods:10: Discussion Method, 16: Question - Answer Technique, 6: Experiential Learning, 9: Lecture Method
Assessment Methods:A: Traditional Written Exam

Course Outline

OrderSubjectsPreliminary Work
1Describing the aim of the course, evaluation system.
2Introducing Yourself in Business ContextStudying relevant page in the textbook
3Making Business Phone Calls / Formal and Informal E-mails / Digital
Communication
Studying relevant page in the textbook
4Social MEdia for Proffetional Purposes / Digital Marketing / Proffesional
Communication
Studying relevant page in the textbook
5Making Effective Presentations Studying relevant page in the textbook
6Creating a Presentation Outline / Organizing the Parts of a Presentation /
Importance of Non-Verbal Communication
Studying relevant page in the textbook
7Body Language Across Genders and Cultures / Distinguishing Non-Verbal
Messages
Studying relevant page in the textbook
8Business MeetingsStudying relevant page in the textbook
9Time Management / Stress Management / Conflict MAnagement / Common
Workplace Problems and Ways to Handle Them
Studying relevant page in the textbook
10Presentation and Public Speaking SkillsStudying relevant page in the textbook
11Presentation SkillsStudying relevant page in the textbook
12Presentation SkillsStudying relevant page in the textbook
13History of Communication Studying relevant page in the textbook
14Overview of the SemesterStudying relevant page in the textbook
Resources
PTT Presentations, Related Web Pages, Career Paths Banking A1,A2 ,Vocational English Book,Express Publishing,2011,ISBN 978-1-78098-355-4

Course Contribution to Program Qualifications

Course Contribution to Program Qualifications
NoProgram QualificationContribution Level
12345
1
Knows the basic concepts of Public Relations and Advertising disciplines and the basic theories of these disciplines.
2
Determines facts related to Public Relations and Advertising and analyzes these facts from various dimensions.
3
Using expert knowledge, takes part in the decision-making mechanisms of businesses, identifies the problems encountered and offers solutions.
4
Carries out analyzes for institutions and prepares a communication plan in line with the needs of the institutions.
5
Solve problems that arise in projects related to the field by taking responsibility when necessary.
6
Takes part in a team established for projects related to the field, leads the project, plans and manages the events.
7
Investigates theoretical and factual problems related to the disciplines and sub-disciplines of Public Relations and Advertising with scientific methods, analyzes the findings and turns them into scientific publications.
8
Adopts the principle of lifelong learning. Regularly follows developments, innovations, ideas, methods and techniques in the field and uses them effectively in his/her own work.
9
Communicates verbally and in writing by using English at least at the European Language Portfolio B2 General Level.
10
Uses new communication technologies effectively in professional and scientific studies and constantly follows the developments in new communication technologies.
11
Plans social responsibility activities and takes part in the realization of these activities.
12
Acts in a way that adheres to ethical codes in professional and scientific work.
13
Carries out various public relations and advertising campaigns in public and private sector organizations, using methods and techniques of Public Relations and Advertising disciplines.
14
Carries out measurement and evaluation of the communication activities.
15
Knowledgeable about occupational health and safety and can use this information when necessary. .
16
Sensitive to the environment, the universality of social rights and the protection of cultural values.

Assessment Methods

Contribution LevelAbsolute Evaluation
Rate of Midterm Exam to Success 40
Rate of Final Exam to Success 60
Total 100

Numerical Data

Student Success

Ekleme Tarihi: 07/12/2023 - 13:58Son Güncelleme Tarihi: 07/12/2023 - 13:58