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Course Detail

Course Description

CourseCodeSemesterT+P (Hour)CreditECTS
THEMATIC BROADCASTING-Fall Semester2+12,55
Course Program
Prerequisites Courses
Recommended Elective Courses
Language of CourseTurkish
Course LevelFirst Cycle (Bachelor's Degree)
Course TypeElective
Course CoordinatorAssist.Prof. Olga UNTİLA KAPLAN
Name of Lecturer(s)Lect. Bahtiyar SİS
Assistant(s)Lect. Bahtiyar Sis
AimTo provide students with information about thematic television and radio broadcasting which has become increasingly important in recent years.
Course ContentThis course contains; Introduction to thematic broadcasting,Broadcasting type in Turkey,Television Channel Contents,Digitalization and Development of Thematic Channels,Thematic Channels and Televiewers,TV Expectation-Value Model of Satisfaction,Uses and Associating with Satisfaction Theory,Midterm Exam,News, Documentary and Sports Channels,Cinema, TV Series, Music and Entertainment Channels,Children and Religious Publications,Advertising Policies in Thematic Channels,Application Processes of Thematic Publishing,Group Project Creation and Evaluation.
Dersin Öğrenme KazanımlarıTeaching MethodsAssessment Methods
1. Description of basic concepts related to thematic publishing20, 23, 9A
2. Giving examples from thematic publications11, 13, 20, 21, 37, 9A
3. Ability to perform audience positioning analysis in thematic channels12, 13, 19, 20, 21, 5A
4. To be able to evaluate thematic publishing in the light of uses and satisfaction theory12, 19, 20, 23, 3, 9A
5. To distinguish the types and channels of television broadcasting in Turkey16, 20, 4, 9
6. Discuss the role and importance of advertising policies in thematic channels10, 16, 19, 20, 37, 4, 9
Teaching Methods:10: Discussion Method, 11: Demonstration Method, 12: Problem Solving Method, 13: Case Study Method, 16: Question - Answer Technique, 19: Brainstorming Technique, 20: Reverse Brainstorming Technique, 21: Simulation Technique, 23: Concept Map Technique, 3: Problem Baded Learning Model, 37: Computer-Internet Supported Instruction, 4: Inquiry-Based Learning, 5: Cooperative Learning, 9: Lecture Method
Assessment Methods:A: Traditional Written Exam

Course Outline

OrderSubjectsPreliminary Work
1Introduction to thematic broadcastingExamination of course materials and articles
2Broadcasting type in Turkey Examination of course materials and articles
3Television Channel ContentsExamination of course materials and articles
4Digitalization and Development of Thematic ChannelsExamination of course materials and articles
5Thematic Channels and TeleviewersExamination of course materials and articles
6TV Expectation-Value Model of SatisfactionExamination of course materials and articles
7Uses and Associating with Satisfaction TheoryExamination of course materials and articles
8Midterm ExamRepeating the subjects studied
9News, Documentary and Sports ChannelsExamination of course materials and articles
10Cinema, TV Series, Music and Entertainment ChannelsExamination of course materials and articles
11Children and Religious PublicationsExamination of course materials and articles
12Advertising Policies in Thematic ChannelsExamination of course materials and articles
13Application Processes of Thematic PublishingExamination of course materials and articles
14Group Project Creation and EvaluationApplication of theoretical knowledge in practice
Resources
Course notes and thematic publications about thematic publishing
(1) Emine Sayılgan, Medya Sektöründe Bir Uzmanlaşma Olgu Olarak Tematik Kanallar ve İzleyici Çeşitliliğinin Tematik Kanal Oluşumundaki Rolü, Gümüşhane Üniversitesi Elektronik Dergisi, Cilt: 2, Sayı: 3, Mart 2014. (2) Mihalis Kuyucu, Türkiye'de Tematik TV Yayıncılığı: Gençlerin Tematik Televizyon İzleme Alışkanlıklarının Televizyon Yayıncılığına Olan Yansımaları, Internatıonal Journal of Social Science, Nr: 32, p. 249-265, Winter III, 2015.

Course Contribution to Program Qualifications

Course Contribution to Program Qualifications
NoProgram QualificationContribution Level
12345
1
Knows the basic concepts and theoretical grounds related to the field.
X
2
Determines the facts related to New Media and Communication Systems and analyzes these facts with various dimensions.
X
3
Analyzes the needs of the media organizations and plans and applies strategies accordingly.
X
4
Plans new media projects and implements them.
X
5
Takes responsibility when necessary in the field related projects and proposes solutions to emerging problems.
X
6
Takes place as a member in a project-based teamwork; leads projects and plans events.
X
7
Observes the theoretical and factual problems with scientific methods related to new media and communication systems disciplines and sub-disciplines; analyzes the findings and presents them in scientific publications.
X
8
Has a high awareness towards lifelong learning. Follows the developments, innovations, opinions, methods and techniques regularly and uses them efficiently.
X
9
To be able to communicate orally and in writing in a foreign language at least at the B1 level of the European Language Portfolio.
X
10
Utilizes new communication technologies efficiently in professional and scientific works and follows the developments in new communication technologies regularly.
X
11
Plans social responsibility events and takes a role in implementation process.
X
12
Acts in accordance with ethical codes in professional and scientific works.
X
13
Uses tools related to new media and communications, efficiently.
X
14
Develops and implement new media projects specifically developed for media organizations.
X
15
Sensitive to the environment, the universality of social rights and the protection of cultural values.
16
Knowledgeable about occupational health and safety and can use this information when necessary.
17
Uses Turkish language fluently and accurately in scientific and professional works.

Assessment Methods

Contribution LevelAbsolute Evaluation
Rate of Midterm Exam to Success 40
Rate of Final Exam to Success 60
Total 100
ECTS / Workload Table
ActivitiesNumber ofDuration(Hour)Total Workload(Hour)
Course Hours14114
Guided Problem Solving7321
Resolution of Homework Problems and Submission as a Report21020
Term Project10330
Presentation of Project / Seminar000
Quiz000
Midterm Exam13030
General Exam13030
Performance Task, Maintenance Plan000
Total Workload(Hour)145
Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(145/30)5
ECTS of the course: 30 hours of work is counted as 1 ECTS credit.

Detail Informations of the Course

Course Description

CourseCodeSemesterT+P (Hour)CreditECTS
THEMATIC BROADCASTING-Fall Semester2+12,55
Course Program
Prerequisites Courses
Recommended Elective Courses
Language of CourseTurkish
Course LevelFirst Cycle (Bachelor's Degree)
Course TypeElective
Course CoordinatorAssist.Prof. Olga UNTİLA KAPLAN
Name of Lecturer(s)Lect. Bahtiyar SİS
Assistant(s)Lect. Bahtiyar Sis
AimTo provide students with information about thematic television and radio broadcasting which has become increasingly important in recent years.
Course ContentThis course contains; Introduction to thematic broadcasting,Broadcasting type in Turkey,Television Channel Contents,Digitalization and Development of Thematic Channels,Thematic Channels and Televiewers,TV Expectation-Value Model of Satisfaction,Uses and Associating with Satisfaction Theory,Midterm Exam,News, Documentary and Sports Channels,Cinema, TV Series, Music and Entertainment Channels,Children and Religious Publications,Advertising Policies in Thematic Channels,Application Processes of Thematic Publishing,Group Project Creation and Evaluation.
Dersin Öğrenme KazanımlarıTeaching MethodsAssessment Methods
1. Description of basic concepts related to thematic publishing20, 23, 9A
2. Giving examples from thematic publications11, 13, 20, 21, 37, 9A
3. Ability to perform audience positioning analysis in thematic channels12, 13, 19, 20, 21, 5A
4. To be able to evaluate thematic publishing in the light of uses and satisfaction theory12, 19, 20, 23, 3, 9A
5. To distinguish the types and channels of television broadcasting in Turkey16, 20, 4, 9
6. Discuss the role and importance of advertising policies in thematic channels10, 16, 19, 20, 37, 4, 9
Teaching Methods:10: Discussion Method, 11: Demonstration Method, 12: Problem Solving Method, 13: Case Study Method, 16: Question - Answer Technique, 19: Brainstorming Technique, 20: Reverse Brainstorming Technique, 21: Simulation Technique, 23: Concept Map Technique, 3: Problem Baded Learning Model, 37: Computer-Internet Supported Instruction, 4: Inquiry-Based Learning, 5: Cooperative Learning, 9: Lecture Method
Assessment Methods:A: Traditional Written Exam

Course Outline

OrderSubjectsPreliminary Work
1Introduction to thematic broadcastingExamination of course materials and articles
2Broadcasting type in Turkey Examination of course materials and articles
3Television Channel ContentsExamination of course materials and articles
4Digitalization and Development of Thematic ChannelsExamination of course materials and articles
5Thematic Channels and TeleviewersExamination of course materials and articles
6TV Expectation-Value Model of SatisfactionExamination of course materials and articles
7Uses and Associating with Satisfaction TheoryExamination of course materials and articles
8Midterm ExamRepeating the subjects studied
9News, Documentary and Sports ChannelsExamination of course materials and articles
10Cinema, TV Series, Music and Entertainment ChannelsExamination of course materials and articles
11Children and Religious PublicationsExamination of course materials and articles
12Advertising Policies in Thematic ChannelsExamination of course materials and articles
13Application Processes of Thematic PublishingExamination of course materials and articles
14Group Project Creation and EvaluationApplication of theoretical knowledge in practice
Resources
Course notes and thematic publications about thematic publishing
(1) Emine Sayılgan, Medya Sektöründe Bir Uzmanlaşma Olgu Olarak Tematik Kanallar ve İzleyici Çeşitliliğinin Tematik Kanal Oluşumundaki Rolü, Gümüşhane Üniversitesi Elektronik Dergisi, Cilt: 2, Sayı: 3, Mart 2014. (2) Mihalis Kuyucu, Türkiye'de Tematik TV Yayıncılığı: Gençlerin Tematik Televizyon İzleme Alışkanlıklarının Televizyon Yayıncılığına Olan Yansımaları, Internatıonal Journal of Social Science, Nr: 32, p. 249-265, Winter III, 2015.

Course Contribution to Program Qualifications

Course Contribution to Program Qualifications
NoProgram QualificationContribution Level
12345
1
Knows the basic concepts and theoretical grounds related to the field.
X
2
Determines the facts related to New Media and Communication Systems and analyzes these facts with various dimensions.
X
3
Analyzes the needs of the media organizations and plans and applies strategies accordingly.
X
4
Plans new media projects and implements them.
X
5
Takes responsibility when necessary in the field related projects and proposes solutions to emerging problems.
X
6
Takes place as a member in a project-based teamwork; leads projects and plans events.
X
7
Observes the theoretical and factual problems with scientific methods related to new media and communication systems disciplines and sub-disciplines; analyzes the findings and presents them in scientific publications.
X
8
Has a high awareness towards lifelong learning. Follows the developments, innovations, opinions, methods and techniques regularly and uses them efficiently.
X
9
To be able to communicate orally and in writing in a foreign language at least at the B1 level of the European Language Portfolio.
X
10
Utilizes new communication technologies efficiently in professional and scientific works and follows the developments in new communication technologies regularly.
X
11
Plans social responsibility events and takes a role in implementation process.
X
12
Acts in accordance with ethical codes in professional and scientific works.
X
13
Uses tools related to new media and communications, efficiently.
X
14
Develops and implement new media projects specifically developed for media organizations.
X
15
Sensitive to the environment, the universality of social rights and the protection of cultural values.
16
Knowledgeable about occupational health and safety and can use this information when necessary.
17
Uses Turkish language fluently and accurately in scientific and professional works.

Assessment Methods

Contribution LevelAbsolute Evaluation
Rate of Midterm Exam to Success 40
Rate of Final Exam to Success 60
Total 100

Numerical Data

Student Success

Ekleme Tarihi: 05/10/2023 - 13:59Son Güncelleme Tarihi: 05/10/2023 - 13:59