Course Detail
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| INTRODUCTION to BUSINESS | - | Fall Semester | 3+0 | 3 | 5 |
| Course Program |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | English |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Required |
| Course Coordinator | Res.Assist. Duygu GÜNER GÜLTEKİN |
| Name of Lecturer(s) | |
| Assistant(s) | |
| Aim | The course introduces main functions of business administration in order to familiarize students with their profession and the business life. |
| Course Content | This course contains; Introduction, explanation of the modus operandi of the lecture,Fundamental Conceopts for Business & Business - Environment Interaction,Fundamental Concepts Related to Business & Types of Business (Part 1),Fundamental Concepts Related to Business & Types of Business (Part 2),International, Multinational & Transnational Business,Functions of Management ,Organizing Function ,Operations Management & Quality,Human Resources Management (1),Human Resource Management (2),Leadership and Decision Making,Marketing Management & Consumer Behavior,Business Ethics & Social Responsibility,Q&A. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| 1. Will be able to explains the basic concepts of business administration. | 14, 16, 9 | A, E |
| 1.1 The student explains the concepts of need, utility, economic goods and services, manager, management, entrepreneur, consumer. | 16, 9 | |
| 1.2 The student defines the business objectives, responsibilities and ethics. | 16, 9 | |
| 1.3 The student explains the business functions and the interaction between them. | 16, 9 | |
| 2. Will be able to explain the business-environment relationship. | 14, 16, 9 | A, E |
| 2.1 The student discusses the general environmental dimensions and their effects on the business. | 14, 16, 9 | |
| 2.2 The student discusses the task environment, its dimensions, and its effects on the business. | 14, 16, 9 | |
| 2.3 The student explains the business adaptation strategies for environmental changes. | 14, 16, 9 | |
| 3. Will be able to explain business types in terms of quality, function, law and economic mergers. | 14, 16, 9 | A, E |
| 3.1 The student compares businesses in terms of their scales. | 14, 16, 9 | |
| 3.2 The student defines businesses in terms of their functions. | 16, 9 | |
| 3.3 The student classifies businesses in terms of their legal structures. | 16, 9 | |
| 3.4 The student discusses business mergers, acquisitions and strategic alliances. | 16, 9 | |
| 4. Will be able to explain the concepts related with entrepreneurship and the international business. | 14, 16, 9 | A, E |
| 4.1 The student explains the entrepreneurship concepts. | 14, 16, 9 | |
| 4.2 The student explains the related concepts related with the import and export processes. | 14, 16, 9 | |
| 4.3 The student explains the supporting or inhibiting elements of the international foreign trade. | 14, 16, 9 | |
| 5. Will be able to discuss the management process and its' functions. | 14, 16, 9 | A, E |
| 5.1 The student defines the terms of management, manager, management levels, management skills and managerial roles. | 14, 16, 9 | |
| 5.2 The student defines the management process. | 14, 16, 9 | |
| 5.3 The student describes the management functions and their interaction. | 14, 16, 9 | |
| 6. Will be able to explains the production management process. | 14, 16, 9 | A, E |
| 6.1 The student explains the production, production process, production systems, current production systems and production management. | 16, 9 | |
| 6.2 The student defines the production functions. | 16, 9 | |
| 6.3 The student explains the supply chain management. | 14, 16, 9 | |
| 7. Will be able to explain the financial management and accounting management. | 14, 16, 9 | A, E |
| 7.1 The student defines the financial management. | 16, 9 | |
| 7.2 The student explains the financial markets, the actors and the products in these market. | 16, 9 | |
| 7.3 The student defines the concept of financial accounting. | 16, 9 | |
| 7.4 The student explains the managerial accounting concept. | 14, 16, 9 | |
| 8. Will be able to explain the marketing management and its elements. | 14, 16, 9 | A, E |
| 8.1 The student explains the definition, scope, and importance of marketing. | 16, 9 | |
| 8.2 The student describes consumer behavior and the factors affecting consumer behavior. | 14, 16, 9 | |
| 8.3 The student explains the marketing mix and its elements. | 14, 16, 9 | |
| 9. Will be able to explain the human resources management and its functions. | 14, 16, 9 | A, E |
| 9.1 The student explains the definition, scope, and place of human resources management and its' effectiveness in the organizational structure. | 14, 16, 9 | |
| 9.2 The student explains the functions of human resources management. | 14, 16, 9 |
| Teaching Methods: | 14: Self Study Method, 16: Question - Answer Technique, 9: Lecture Method |
| Assessment Methods: | A: Traditional Written Exam, E: Homework |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Introduction, explanation of the modus operandi of the lecture | |
| 2 | Fundamental Conceopts for Business & Business - Environment Interaction | Completing the enrollment process for Pearson MyLab Accounts. Reading Chapter 1: Global Business Environment |
| 3 | Fundamental Concepts Related to Business & Types of Business (Part 1) | Reading Chapter 3: Entrepreneurship, New Ventures & Business Ownership and Submitting MyLab Assignments. |
| 4 | Fundamental Concepts Related to Business & Types of Business (Part 2) | Reading Chapter 3: Entrepreneurship, New Ventures & Business Ownership and Submitting MyLab Assignments. |
| 5 | International, Multinational & Transnational Business | Reading Chapter 4: Understanding the Global Context of Business and submitting MyLab assignments |
| 6 | Functions of Management | Reading Chapter 5: Managing the Business and submitting MyLab assignments |
| 7 | Organizing Function | Reading Chapter 6: Organizing the Business and submitting MyLab assignments |
| 8 | Operations Management & Quality | Reading Chapter 7: Operations Management & Quality and submitting MyLab assignments |
| 9 | Human Resources Management (1) | Reading Chapter 8: Employee Behavior and Motivation and submitting MyLab assignments |
| 10 | Human Resource Management (2) | Reading Chapter 10: Human Resource Management & Labor Relations and submitting MyLab assignments |
| 11 | Leadership and Decision Making | Reading Chapter 9: Leadership and Decision Making and submitting MyLab assignments |
| 12 | Marketing Management & Consumer Behavior | Reading Chapter 11: Marketing Processes & Consumer Behavior and submitting MyLab assignments |
| 13 | Business Ethics & Social Responsibility | Reading Chapter 2: Understanding Business Ethics & Social Responsibility and submitting MyLab assignments |
| 14 | Q&A | Students prepare questions, and a discussion takes place in class for responses. |
| Resources |
| Course Book: Business Essentials 13th edition by Ronald J. Ebert & Ricky W. Griffin, published by Pearson Education. Pearson MyLab materials. Lecture notes. |
| Additional Reading: 1. Mirze, Kadri. Introduction to Business, Literatür Yayınları. 2017 2. Ferrell, O.C., Hirt, Geoffrey, & Ferrell, Linda. Business Foundations: A Changing World, McGraw Hill, 2023. 3. Koçel, Tamel. İşletme Yöneticiliği. Beta Basım. 2014 |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Defines the theoretical issues in the field of business administration | X | |||||
| 2 | Describes the necessary qualitative and quantitative methods in the field of business and management. | X | |||||
| 3 | Uses at least one computer program in the field of business and management | X | |||||
| 4 | Sustains proficiency in a foreign language required for business and management. | X | |||||
| 5 | Prepares managerial investment projects and work in a team. | X | |||||
| 6 | Constantly renews himself / herself by following developments in business and management with an understanding of the importance of lifelong learning through critically evaluating the knowledge and skills that s/he has got. | X | |||||
| 7 | Uses theoretical and practical expertise in the field of business administration | X | |||||
| 8 | Follows up-to-date technology using a foreign language at least A1 level, holds verbal / written communication. | X | |||||
| 9 | Adopts organizational / institutional and social ethical values. | X | |||||
| 10 | Within the framework of service responsiveness, adopts social responsibility principles and takes initiative when necessary. | X | |||||
| 11 | Uses and analyses basic facts and data in different disciplines (economics, finance, sociology, law, business) in order to conduct interdisciplinary studies. | X | |||||
| 12 | Uses and Analyses the fundamental and advanced techniques in the field to enhance business performance, productivity, sustainability,innovation and research, efficiency and effectiveness. | X | |||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |
| ECTS / Workload Table | ||||||
| Activities | Number of | Duration(Hour) | Total Workload(Hour) | |||
| Course Hours | 0 | 0 | 0 | |||
| Guided Problem Solving | 0 | 0 | 0 | |||
| Resolution of Homework Problems and Submission as a Report | 5 | 3 | 15 | |||
| Term Project | 0 | 0 | 0 | |||
| Presentation of Project / Seminar | 0 | 0 | 0 | |||
| Quiz | 0 | 0 | 0 | |||
| Midterm Exam | 10 | 5 | 50 | |||
| General Exam | 10 | 7 | 70 | |||
| Performance Task, Maintenance Plan | 0 | 0 | 0 | |||
| Total Workload(Hour) | 135 | |||||
| Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(135/30) | 5 | |||||
| ECTS of the course: 30 hours of work is counted as 1 ECTS credit. | ||||||
Detail Informations of the Course
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| INTRODUCTION to BUSINESS | - | Fall Semester | 3+0 | 3 | 5 |
| Course Program |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | English |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Required |
| Course Coordinator | Res.Assist. Duygu GÜNER GÜLTEKİN |
| Name of Lecturer(s) | |
| Assistant(s) | |
| Aim | The course introduces main functions of business administration in order to familiarize students with their profession and the business life. |
| Course Content | This course contains; Introduction, explanation of the modus operandi of the lecture,Fundamental Conceopts for Business & Business - Environment Interaction,Fundamental Concepts Related to Business & Types of Business (Part 1),Fundamental Concepts Related to Business & Types of Business (Part 2),International, Multinational & Transnational Business,Functions of Management ,Organizing Function ,Operations Management & Quality,Human Resources Management (1),Human Resource Management (2),Leadership and Decision Making,Marketing Management & Consumer Behavior,Business Ethics & Social Responsibility,Q&A. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| 1. Will be able to explains the basic concepts of business administration. | 14, 16, 9 | A, E |
| 1.1 The student explains the concepts of need, utility, economic goods and services, manager, management, entrepreneur, consumer. | 16, 9 | |
| 1.2 The student defines the business objectives, responsibilities and ethics. | 16, 9 | |
| 1.3 The student explains the business functions and the interaction between them. | 16, 9 | |
| 2. Will be able to explain the business-environment relationship. | 14, 16, 9 | A, E |
| 2.1 The student discusses the general environmental dimensions and their effects on the business. | 14, 16, 9 | |
| 2.2 The student discusses the task environment, its dimensions, and its effects on the business. | 14, 16, 9 | |
| 2.3 The student explains the business adaptation strategies for environmental changes. | 14, 16, 9 | |
| 3. Will be able to explain business types in terms of quality, function, law and economic mergers. | 14, 16, 9 | A, E |
| 3.1 The student compares businesses in terms of their scales. | 14, 16, 9 | |
| 3.2 The student defines businesses in terms of their functions. | 16, 9 | |
| 3.3 The student classifies businesses in terms of their legal structures. | 16, 9 | |
| 3.4 The student discusses business mergers, acquisitions and strategic alliances. | 16, 9 | |
| 4. Will be able to explain the concepts related with entrepreneurship and the international business. | 14, 16, 9 | A, E |
| 4.1 The student explains the entrepreneurship concepts. | 14, 16, 9 | |
| 4.2 The student explains the related concepts related with the import and export processes. | 14, 16, 9 | |
| 4.3 The student explains the supporting or inhibiting elements of the international foreign trade. | 14, 16, 9 | |
| 5. Will be able to discuss the management process and its' functions. | 14, 16, 9 | A, E |
| 5.1 The student defines the terms of management, manager, management levels, management skills and managerial roles. | 14, 16, 9 | |
| 5.2 The student defines the management process. | 14, 16, 9 | |
| 5.3 The student describes the management functions and their interaction. | 14, 16, 9 | |
| 6. Will be able to explains the production management process. | 14, 16, 9 | A, E |
| 6.1 The student explains the production, production process, production systems, current production systems and production management. | 16, 9 | |
| 6.2 The student defines the production functions. | 16, 9 | |
| 6.3 The student explains the supply chain management. | 14, 16, 9 | |
| 7. Will be able to explain the financial management and accounting management. | 14, 16, 9 | A, E |
| 7.1 The student defines the financial management. | 16, 9 | |
| 7.2 The student explains the financial markets, the actors and the products in these market. | 16, 9 | |
| 7.3 The student defines the concept of financial accounting. | 16, 9 | |
| 7.4 The student explains the managerial accounting concept. | 14, 16, 9 | |
| 8. Will be able to explain the marketing management and its elements. | 14, 16, 9 | A, E |
| 8.1 The student explains the definition, scope, and importance of marketing. | 16, 9 | |
| 8.2 The student describes consumer behavior and the factors affecting consumer behavior. | 14, 16, 9 | |
| 8.3 The student explains the marketing mix and its elements. | 14, 16, 9 | |
| 9. Will be able to explain the human resources management and its functions. | 14, 16, 9 | A, E |
| 9.1 The student explains the definition, scope, and place of human resources management and its' effectiveness in the organizational structure. | 14, 16, 9 | |
| 9.2 The student explains the functions of human resources management. | 14, 16, 9 |
| Teaching Methods: | 14: Self Study Method, 16: Question - Answer Technique, 9: Lecture Method |
| Assessment Methods: | A: Traditional Written Exam, E: Homework |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Introduction, explanation of the modus operandi of the lecture | |
| 2 | Fundamental Conceopts for Business & Business - Environment Interaction | Completing the enrollment process for Pearson MyLab Accounts. Reading Chapter 1: Global Business Environment |
| 3 | Fundamental Concepts Related to Business & Types of Business (Part 1) | Reading Chapter 3: Entrepreneurship, New Ventures & Business Ownership and Submitting MyLab Assignments. |
| 4 | Fundamental Concepts Related to Business & Types of Business (Part 2) | Reading Chapter 3: Entrepreneurship, New Ventures & Business Ownership and Submitting MyLab Assignments. |
| 5 | International, Multinational & Transnational Business | Reading Chapter 4: Understanding the Global Context of Business and submitting MyLab assignments |
| 6 | Functions of Management | Reading Chapter 5: Managing the Business and submitting MyLab assignments |
| 7 | Organizing Function | Reading Chapter 6: Organizing the Business and submitting MyLab assignments |
| 8 | Operations Management & Quality | Reading Chapter 7: Operations Management & Quality and submitting MyLab assignments |
| 9 | Human Resources Management (1) | Reading Chapter 8: Employee Behavior and Motivation and submitting MyLab assignments |
| 10 | Human Resource Management (2) | Reading Chapter 10: Human Resource Management & Labor Relations and submitting MyLab assignments |
| 11 | Leadership and Decision Making | Reading Chapter 9: Leadership and Decision Making and submitting MyLab assignments |
| 12 | Marketing Management & Consumer Behavior | Reading Chapter 11: Marketing Processes & Consumer Behavior and submitting MyLab assignments |
| 13 | Business Ethics & Social Responsibility | Reading Chapter 2: Understanding Business Ethics & Social Responsibility and submitting MyLab assignments |
| 14 | Q&A | Students prepare questions, and a discussion takes place in class for responses. |
| Resources |
| Course Book: Business Essentials 13th edition by Ronald J. Ebert & Ricky W. Griffin, published by Pearson Education. Pearson MyLab materials. Lecture notes. |
| Additional Reading: 1. Mirze, Kadri. Introduction to Business, Literatür Yayınları. 2017 2. Ferrell, O.C., Hirt, Geoffrey, & Ferrell, Linda. Business Foundations: A Changing World, McGraw Hill, 2023. 3. Koçel, Tamel. İşletme Yöneticiliği. Beta Basım. 2014 |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Defines the theoretical issues in the field of business administration | X | |||||
| 2 | Describes the necessary qualitative and quantitative methods in the field of business and management. | X | |||||
| 3 | Uses at least one computer program in the field of business and management | X | |||||
| 4 | Sustains proficiency in a foreign language required for business and management. | X | |||||
| 5 | Prepares managerial investment projects and work in a team. | X | |||||
| 6 | Constantly renews himself / herself by following developments in business and management with an understanding of the importance of lifelong learning through critically evaluating the knowledge and skills that s/he has got. | X | |||||
| 7 | Uses theoretical and practical expertise in the field of business administration | X | |||||
| 8 | Follows up-to-date technology using a foreign language at least A1 level, holds verbal / written communication. | X | |||||
| 9 | Adopts organizational / institutional and social ethical values. | X | |||||
| 10 | Within the framework of service responsiveness, adopts social responsibility principles and takes initiative when necessary. | X | |||||
| 11 | Uses and analyses basic facts and data in different disciplines (economics, finance, sociology, law, business) in order to conduct interdisciplinary studies. | X | |||||
| 12 | Uses and Analyses the fundamental and advanced techniques in the field to enhance business performance, productivity, sustainability,innovation and research, efficiency and effectiveness. | X | |||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |