In this course, it is aimed to improve students’ managerial abilities by simulating a company ecosystem in a competitive market. It is also aimed to keep our students capable of analysing the outputs of their strategic decisions and measure the effect of strategies adopted over the company performance. In this simulation based course, students will be able to apply business concepts, strategy, and tactics, as they make a series of decisions that will directly impact the financial well being of their simulated company.
Course Content
This course contains; Orientation a: Introduction to Course,Orientation b: Introduction to Interface of CAPSIM GLOBAL DNA Simulation pack,Orientation c: Introduction to Interface of CAPSIM GLOBAL DNA Simulation Pack,Team Assignment, Business Environment Assessment, User Interface and creation of departments,Decision Making Rounds: Choosing Business Units, Teams and Regional Settling, Mapping Customers for Company as perceptual maps, Determining Pricing Strategy, Determining Financing Strategy, assessing the impact on financials.,Round in Practice 2,Round in Practice 3,Round in Practice 4,Round in Practice 5,Performance Assessment of Teams,Round in Practice 6,Round in Practice 7,Round in Practice 8,Performance Assessment: Overall Evaluation and Team Presentations.
Dersin Öğrenme Kazanımları
Teaching Methods
Assessment Methods
Students will be able to assess the markets conditions during a volatile environment, and revize the marketing strategy
17, 6, 9
F, H
Students will be able to develop a master plan for a business operations, decide on market positioning and set perceptual maps.
17, 6, 9
F, H
Students will be able to analyze the impact of company products on market and determine performance parametre.
17, 6, 9
F, H
Students will be able to utilize the firm capacity and seeks answer on how a firm should revize the capacity in changing market condition
17, 6, 9
F, H
students will be able to assess the impact of shipping cost, variable costs, MOH, and pricing strategy on contribution margin
17, 6, 9
F, H
students will be able to decide on financing and investment strategy
17, 6, 9
F, H
Students will be able to assess the financial reports of their firm.
13, 17, 6, 9
F, H
Teaching Methods:
13: Case Study Method, 17: Experimental Technique, 6: Experiential Learning, 9: Lecture Method
Assessment Methods:
F: Project Task, H: Performance Task
Course Outline
Order
Subjects
Preliminary Work
1
Orientation a: Introduction to Course
Capsim training Pacakge
2
Orientation b: Introduction to Interface of CAPSIM GLOBAL DNA Simulation pack
Capsim DNA Training Package Round 2
3
Orientation c: Introduction to Interface of CAPSIM GLOBAL DNA Simulation Pack
Capsim DNA Training Round 3
4
Team Assignment, Business Environment Assessment, User Interface and creation of departments
5
Decision Making Rounds: Choosing Business Units, Teams and Regional Settling, Mapping Customers for Company as perceptual maps, Determining Pricing Strategy, Determining Financing Strategy, assessing the impact on financials.
6
Round in Practice 2
7
Round in Practice 3
8
Round in Practice 4
9
Round in Practice 5
10
Performance Assessment of Teams
11
Round in Practice 6
12
Round in Practice 7
13
Round in Practice 8
14
Performance Assessment: Overall Evaluation and Team Presentations
Resources
CAPSIM DNA GLOBAL Simulation Pack
CAPSIM DNA GLOBAL Simulation Pack Web Based Course Materials - Learning Sources
Course Contribution to Program Qualifications
Course Contribution to Program Qualifications
No
Program Qualification
Contribution Level
1
2
3
4
5
1
Defines the theoretical issues in the field of business administration
X
2
Describes the necessary qualitative and quantitative methods in the field of business and management.
X
3
Uses at least one computer program in the field of business and management
X
4
Sustains proficiency in a foreign language required for business and management.
X
5
Prepares managerial investment projects and work in a team.
X
6
Constantly renews himself / herself by following developments in business and management with an understanding of the importance of lifelong learning through critically evaluating the knowledge and skills that s/he has got.
X
7
Uses theoretical and practical expertise in the field of business administration
X
8
Follows up-to-date technology using a foreign language at least A1 level, holds verbal / written communication.
X
9
Adopts organizational / institutional and social ethical values.
X
10
Within the framework of service responsiveness, adopts social responsibility principles and takes initiative when necessary.
X
11
Uses and analyses basic facts and data in different disciplines (economics, finance, sociology, law, business) in order to conduct interdisciplinary studies.
X
12
Uses and Analyses the fundamental and advanced techniques in the field to enhance business performance, productivity, sustainability,innovation and research, efficiency and effectiveness.
X
Assessment Methods
Contribution Level
Absolute Evaluation
Rate of Midterm Exam to Success
50
Rate of Final Exam to Success
50
Total
100
ECTS / Workload Table
Activities
Number of
Duration(Hour)
Total Workload(Hour)
Course Hours
14
4
56
Guided Problem Solving
14
4
56
Resolution of Homework Problems and Submission as a Report
10
3
30
Term Project
0
0
0
Presentation of Project / Seminar
1
3
3
Quiz
0
0
0
Midterm Exam
1
1
1
General Exam
1
1
1
Performance Task, Maintenance Plan
2
5
10
Total Workload(Hour)
157
Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(157/30)
5
ECTS of the course: 30 hours of work is counted as 1 ECTS credit.
Detail Informations of the Course
Course Description
Course
Code
Semester
T+P (Hour)
Credit
ECTS
APPLIED BUSINESS
-
Spring Semester
4+0
4
5
Course Program
Prerequisites Courses
Recommended Elective Courses
Language of Course
English
Course Level
First Cycle (Bachelor's Degree)
Course Type
Required
Course Coordinator
Name of Lecturer(s)
Assistant(s)
Aim
In this course, it is aimed to improve students’ managerial abilities by simulating a company ecosystem in a competitive market. It is also aimed to keep our students capable of analysing the outputs of their strategic decisions and measure the effect of strategies adopted over the company performance. In this simulation based course, students will be able to apply business concepts, strategy, and tactics, as they make a series of decisions that will directly impact the financial well being of their simulated company.
Course Content
This course contains; Orientation a: Introduction to Course,Orientation b: Introduction to Interface of CAPSIM GLOBAL DNA Simulation pack,Orientation c: Introduction to Interface of CAPSIM GLOBAL DNA Simulation Pack,Team Assignment, Business Environment Assessment, User Interface and creation of departments,Decision Making Rounds: Choosing Business Units, Teams and Regional Settling, Mapping Customers for Company as perceptual maps, Determining Pricing Strategy, Determining Financing Strategy, assessing the impact on financials.,Round in Practice 2,Round in Practice 3,Round in Practice 4,Round in Practice 5,Performance Assessment of Teams,Round in Practice 6,Round in Practice 7,Round in Practice 8,Performance Assessment: Overall Evaluation and Team Presentations.
Dersin Öğrenme Kazanımları
Teaching Methods
Assessment Methods
Students will be able to assess the markets conditions during a volatile environment, and revize the marketing strategy
17, 6, 9
F, H
Students will be able to develop a master plan for a business operations, decide on market positioning and set perceptual maps.
17, 6, 9
F, H
Students will be able to analyze the impact of company products on market and determine performance parametre.
17, 6, 9
F, H
Students will be able to utilize the firm capacity and seeks answer on how a firm should revize the capacity in changing market condition
17, 6, 9
F, H
students will be able to assess the impact of shipping cost, variable costs, MOH, and pricing strategy on contribution margin
17, 6, 9
F, H
students will be able to decide on financing and investment strategy
17, 6, 9
F, H
Students will be able to assess the financial reports of their firm.
13, 17, 6, 9
F, H
Teaching Methods:
13: Case Study Method, 17: Experimental Technique, 6: Experiential Learning, 9: Lecture Method
Assessment Methods:
F: Project Task, H: Performance Task
Course Outline
Order
Subjects
Preliminary Work
1
Orientation a: Introduction to Course
Capsim training Pacakge
2
Orientation b: Introduction to Interface of CAPSIM GLOBAL DNA Simulation pack
Capsim DNA Training Package Round 2
3
Orientation c: Introduction to Interface of CAPSIM GLOBAL DNA Simulation Pack
Capsim DNA Training Round 3
4
Team Assignment, Business Environment Assessment, User Interface and creation of departments
5
Decision Making Rounds: Choosing Business Units, Teams and Regional Settling, Mapping Customers for Company as perceptual maps, Determining Pricing Strategy, Determining Financing Strategy, assessing the impact on financials.
6
Round in Practice 2
7
Round in Practice 3
8
Round in Practice 4
9
Round in Practice 5
10
Performance Assessment of Teams
11
Round in Practice 6
12
Round in Practice 7
13
Round in Practice 8
14
Performance Assessment: Overall Evaluation and Team Presentations
Resources
CAPSIM DNA GLOBAL Simulation Pack
CAPSIM DNA GLOBAL Simulation Pack Web Based Course Materials - Learning Sources
Course Contribution to Program Qualifications
Course Contribution to Program Qualifications
No
Program Qualification
Contribution Level
1
2
3
4
5
1
Defines the theoretical issues in the field of business administration
X
2
Describes the necessary qualitative and quantitative methods in the field of business and management.
X
3
Uses at least one computer program in the field of business and management
X
4
Sustains proficiency in a foreign language required for business and management.
X
5
Prepares managerial investment projects and work in a team.
X
6
Constantly renews himself / herself by following developments in business and management with an understanding of the importance of lifelong learning through critically evaluating the knowledge and skills that s/he has got.
X
7
Uses theoretical and practical expertise in the field of business administration
X
8
Follows up-to-date technology using a foreign language at least A1 level, holds verbal / written communication.
X
9
Adopts organizational / institutional and social ethical values.
X
10
Within the framework of service responsiveness, adopts social responsibility principles and takes initiative when necessary.
X
11
Uses and analyses basic facts and data in different disciplines (economics, finance, sociology, law, business) in order to conduct interdisciplinary studies.
X
12
Uses and Analyses the fundamental and advanced techniques in the field to enhance business performance, productivity, sustainability,innovation and research, efficiency and effectiveness.
