Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| CULTURE INDUSTRY | - | Fall Semester | 3+0 | 3 | 8 |
| Course Program |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | Turkish |
| Course Level | Third Cycle (Doctorate Degree) |
| Course Type | Elective |
| Course Coordinator | Prof.Dr. Ali BÜYÜKASLAN |
| Name of Lecturer(s) | Assoc.Prof. Can CEYLAN |
| Assistant(s) | |
| Aim | |
| Course Content | This course contains; Course presentation and general introduction,Mainstream Media Theories,Critical Media Theories,Historical Development of the Frankfurt School,Major Representatives and Perspectives of the Frankfurt School (Adorno, Horkheimer, Marcuse),Major Representatives and Perspectives of the Frankfurt School (W. Benjamin and Habermas),Adorno and Horkheimer: The Concept of the Culture Industry,Adorno and Horkheimer: The Concept of the Culture Industry,Fundamental Concepts of the Frankfurt School: Mass Culture, Popular Culture and High Culture,Media and Ideology: Marx, Gramsci and Althusser,Media Transformation: Digital Media and Culture Industry,Critical Discussions on Turkish Media,Overview of Critical Media Theories and the Culture Industry,General Evaluation and Discussion. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| At the end of this course, the student; Explains the historical development of communication and media studies. Explains the characteristics of critical media theories. Explains the basic propositions of the Frankfurt School. Defines the concept of culture industry. Analyzes media messages from a critical perspective. | 10, 16, 9 | A, E |
| This course covers the Course introduction and general introduction, Liberal Media Theories, Critical Media Theories, Historical Development of the Frankfurt School, Major Representatives and Perspectives of the Frankfurt School (Adorno, Horkheimer, Marcuse,), Main Representatives and Perspectives of the Frankfurt School: (W. Benjamin and Habermas ), Adorno and Horkheimer: Concept of Culture Industry, Mass Culture, Popular Culture and High Culture, Media and Ideology: Marx, Gramsci and Athusser, Transformation of Media: Digital Media and Culture Industry, Critical Discussions on Turkish Media, It includes the topics of Critical Media Theories and General Evaluation of the Culture Industry. | 10, 13, 14, 16, 19, 4, 5, 9 | A, E |
| Teaching Methods: | 10: Discussion Method, 13: Case Study Method, 14: Self Study Method, 16: Question - Answer Technique, 19: Brainstorming Technique, 4: Inquiry-Based Learning, 5: Cooperative Learning, 9: Lecture Method |
| Assessment Methods: | A: Traditional Written Exam, E: Homework |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Course presentation and general introduction | John Fiske Introduction to Communication Studies |
| 2 | Mainstream Media Theories | Levent Yaylagül-Mass Communication Theories p.13-91 |
| 3 | Critical Media Theories | Levent Yaylagül-Mass Communication Theories pp.95-190 |
| 4 | Historical Development of the Frankfurt School | Adorno- Horkheimer-Dialectic of Enlightenment |
| 5 | Major Representatives and Perspectives of the Frankfurt School (Adorno, Horkheimer, Marcuse) | Adorno-Culture Industry Cultural Management Adorno-Minima Moralia Herbert Marcuse-One Dimensional Man |
| 6 | Major Representatives and Perspectives of the Frankfurt School (W. Benjamin and Habermas) | Jürgen Habermas- Theory of Communicative Action |
| 7 | Adorno and Horkheimer: The Concept of the Culture Industry | Adorno- Culture Industry Cultural Management |
| 8 | Adorno and Horkheimer: The Concept of the Culture Industry | Adorno- Culture Industry Cultural Management |
| 9 | Fundamental Concepts of the Frankfurt School: Mass Culture, Popular Culture and High Culture | |
| 10 | Media and Ideology: Marx, Gramsci and Althusser | L. Althusser Ideology and Ideological State Apparatuses |
| 11 | Media Transformation: Digital Media and Culture Industry | Manuel Castells- The Rise of the Network Society |
| 12 | Critical Discussions on Turkish Media | Reading relevant documents |
| 13 | Overview of Critical Media Theories and the Culture Industry | Discussion through relevant document |
| 14 | General Evaluation and Discussion | Discussion through relevant documents |
| Resources |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | To have advanced theoretical and practical knowledge in areas such as media history, news writing techniques, news types, applied journalism. | ||||||
| 2 | Knows the process of content production appropriate to the characteristics of different communication environments. | X | |||||
| 3 | Has knowledge about the theories, methods, strategies and techniques related to the field. | X | |||||
| 4 | To be aware of the impact of media on the thoughts, behaviors and values of individuals and society. | X | |||||
| 5 | Uses theoretical and practical knowledge specific to the field. | ||||||
| 6 | Develops critical thinking, analysis and synthesis skills. | X | |||||
| 7 | Follows and uses new methods and technologies related to the field. | ||||||
| 8 | Develops the ability to realize an original media content production with the knowledge acquired. | ||||||
| 9 | Evaluates visual and audio data and literary texts related to the field with a critical approach. | X | |||||
| 10 | Identifies problems in the field, collects and analyzes data to solve these problems; interprets and proposes solutions. | ||||||
| 11 | Acts in accordance with democracy, human rights, social, scientific and professional ethical values in the process of content production. | ||||||
| 12 | Takes responsibility in individual or group studies related to the field and fulfills the task taken or executes it independently. | ||||||
| 13 | Plans and manages activities for professional development as an individual and team member. | ||||||
| 14 | To be able to follow the information in the field by using a foreign language at least at the B2 level of the European Language Portfolio. | ||||||
| 15 | To be able to convey solutions to problems in the field in written and orally. | ||||||
| 16 | Sensitive to the environment, the universality of social rights and the protection of cultural values. | ||||||
| 17 | Knowledgeable about occupational health and safety and can use this information when necessary. | ||||||
| 18 | Uses Turkish language fluently and accurately in scientific and professional works. | ||||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 50 | |
| Rate of Final Exam to Success | 50 | |
| Total | 100 | |
| ECTS / Workload Table | ||||||
| Activities | Number of | Duration(Hour) | Total Workload(Hour) | |||
| Course Hours | 0 | 0 | 0 | |||
| Guided Problem Solving | 0 | 0 | 0 | |||
| Resolution of Homework Problems and Submission as a Report | 0 | 0 | 0 | |||
| Term Project | 0 | 0 | 0 | |||
| Presentation of Project / Seminar | 0 | 0 | 0 | |||
| Quiz | 0 | 0 | 0 | |||
| Midterm Exam | 0 | 0 | 0 | |||
| General Exam | 0 | 0 | 0 | |||
| Performance Task, Maintenance Plan | 0 | 0 | 0 | |||
| Total Workload(Hour) | 0 | |||||
| Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(0/30) | 0 | |||||
| ECTS of the course: 30 hours of work is counted as 1 ECTS credit. | ||||||
Detail Informations of the Course
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| CULTURE INDUSTRY | - | Fall Semester | 3+0 | 3 | 8 |
| Course Program |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | Turkish |
| Course Level | Third Cycle (Doctorate Degree) |
| Course Type | Elective |
| Course Coordinator | Prof.Dr. Ali BÜYÜKASLAN |
| Name of Lecturer(s) | Assoc.Prof. Can CEYLAN |
| Assistant(s) | |
| Aim | |
| Course Content | This course contains; Course presentation and general introduction,Mainstream Media Theories,Critical Media Theories,Historical Development of the Frankfurt School,Major Representatives and Perspectives of the Frankfurt School (Adorno, Horkheimer, Marcuse),Major Representatives and Perspectives of the Frankfurt School (W. Benjamin and Habermas),Adorno and Horkheimer: The Concept of the Culture Industry,Adorno and Horkheimer: The Concept of the Culture Industry,Fundamental Concepts of the Frankfurt School: Mass Culture, Popular Culture and High Culture,Media and Ideology: Marx, Gramsci and Althusser,Media Transformation: Digital Media and Culture Industry,Critical Discussions on Turkish Media,Overview of Critical Media Theories and the Culture Industry,General Evaluation and Discussion. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| At the end of this course, the student; Explains the historical development of communication and media studies. Explains the characteristics of critical media theories. Explains the basic propositions of the Frankfurt School. Defines the concept of culture industry. Analyzes media messages from a critical perspective. | 10, 16, 9 | A, E |
| This course covers the Course introduction and general introduction, Liberal Media Theories, Critical Media Theories, Historical Development of the Frankfurt School, Major Representatives and Perspectives of the Frankfurt School (Adorno, Horkheimer, Marcuse,), Main Representatives and Perspectives of the Frankfurt School: (W. Benjamin and Habermas ), Adorno and Horkheimer: Concept of Culture Industry, Mass Culture, Popular Culture and High Culture, Media and Ideology: Marx, Gramsci and Athusser, Transformation of Media: Digital Media and Culture Industry, Critical Discussions on Turkish Media, It includes the topics of Critical Media Theories and General Evaluation of the Culture Industry. | 10, 13, 14, 16, 19, 4, 5, 9 | A, E |
| Teaching Methods: | 10: Discussion Method, 13: Case Study Method, 14: Self Study Method, 16: Question - Answer Technique, 19: Brainstorming Technique, 4: Inquiry-Based Learning, 5: Cooperative Learning, 9: Lecture Method |
| Assessment Methods: | A: Traditional Written Exam, E: Homework |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Course presentation and general introduction | John Fiske Introduction to Communication Studies |
| 2 | Mainstream Media Theories | Levent Yaylagül-Mass Communication Theories p.13-91 |
| 3 | Critical Media Theories | Levent Yaylagül-Mass Communication Theories pp.95-190 |
| 4 | Historical Development of the Frankfurt School | Adorno- Horkheimer-Dialectic of Enlightenment |
| 5 | Major Representatives and Perspectives of the Frankfurt School (Adorno, Horkheimer, Marcuse) | Adorno-Culture Industry Cultural Management Adorno-Minima Moralia Herbert Marcuse-One Dimensional Man |
| 6 | Major Representatives and Perspectives of the Frankfurt School (W. Benjamin and Habermas) | Jürgen Habermas- Theory of Communicative Action |
| 7 | Adorno and Horkheimer: The Concept of the Culture Industry | Adorno- Culture Industry Cultural Management |
| 8 | Adorno and Horkheimer: The Concept of the Culture Industry | Adorno- Culture Industry Cultural Management |
| 9 | Fundamental Concepts of the Frankfurt School: Mass Culture, Popular Culture and High Culture | |
| 10 | Media and Ideology: Marx, Gramsci and Althusser | L. Althusser Ideology and Ideological State Apparatuses |
| 11 | Media Transformation: Digital Media and Culture Industry | Manuel Castells- The Rise of the Network Society |
| 12 | Critical Discussions on Turkish Media | Reading relevant documents |
| 13 | Overview of Critical Media Theories and the Culture Industry | Discussion through relevant document |
| 14 | General Evaluation and Discussion | Discussion through relevant documents |
| Resources |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | To have advanced theoretical and practical knowledge in areas such as media history, news writing techniques, news types, applied journalism. | ||||||
| 2 | Knows the process of content production appropriate to the characteristics of different communication environments. | X | |||||
| 3 | Has knowledge about the theories, methods, strategies and techniques related to the field. | X | |||||
| 4 | To be aware of the impact of media on the thoughts, behaviors and values of individuals and society. | X | |||||
| 5 | Uses theoretical and practical knowledge specific to the field. | ||||||
| 6 | Develops critical thinking, analysis and synthesis skills. | X | |||||
| 7 | Follows and uses new methods and technologies related to the field. | ||||||
| 8 | Develops the ability to realize an original media content production with the knowledge acquired. | ||||||
| 9 | Evaluates visual and audio data and literary texts related to the field with a critical approach. | X | |||||
| 10 | Identifies problems in the field, collects and analyzes data to solve these problems; interprets and proposes solutions. | ||||||
| 11 | Acts in accordance with democracy, human rights, social, scientific and professional ethical values in the process of content production. | ||||||
| 12 | Takes responsibility in individual or group studies related to the field and fulfills the task taken or executes it independently. | ||||||
| 13 | Plans and manages activities for professional development as an individual and team member. | ||||||
| 14 | To be able to follow the information in the field by using a foreign language at least at the B2 level of the European Language Portfolio. | ||||||
| 15 | To be able to convey solutions to problems in the field in written and orally. | ||||||
| 16 | Sensitive to the environment, the universality of social rights and the protection of cultural values. | ||||||
| 17 | Knowledgeable about occupational health and safety and can use this information when necessary. | ||||||
| 18 | Uses Turkish language fluently and accurately in scientific and professional works. | ||||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 50 | |
| Rate of Final Exam to Success | 50 | |
| Total | 100 | |