Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| STRATEGIC PLANNING and MANAGEMENT | SAYD2167640 | Fall Semester | 3+0 | 3 | 8 |
| Course Program |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | Turkish |
| Course Level | Third Cycle (Doctorate Degree) |
| Course Type | Elective |
| Course Coordinator | Prof.Dr. Yeter USLU |
| Name of Lecturer(s) | Prof.Dr. Yeter USLU |
| Assistant(s) | Res. Ass. Yaşar GÖKALP |
| Aim | The aim of this course is to enable students to develop their skills and knowledge of strategy development from the perspective of senior management and to learn about business policies. In addition, it is one of the objectives of this course to introduce the general terms and concepts required by the strategic management process. |
| Course Content | This course contains; Overview of Strategic Management, Determining Direction to Enterprises: Mission and Vision, Strategic Decisions in Enterprises ,Strategic Planning and Objectives System, Main Objectives of the Enterprises, Social Responsibilities ,Organization of Governance and Strategic Management Efforts ,General, International and Industrial Environment Analysis ,Business Valuation, Strengths and Weaknesses Compared to Competitors ,Strategic Alternative Types of Business and Strategic Business Units , Business and Strategic Business Unit Strategies,Strategy Selection in Companies with Diversified Investments: Strategic Benefit and Portfolio Analysis Techniques ,Business and Selection Analysis ,Analysis of the Foundation as an Educational Tool in Strategic Management and Business Policy, Determination of Business Level Strategies or Policies ,Strategy and Organizational Structure, Resource Distribution ,Organizational Culture and Strategy, Case Studies ,Leadership Form, Case Studies ,Evaluation and Control of Strategy, Case Studies . |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| Students in this course: | ||
| To give the students the information they can use in the peak management level | ||
| To introduce business relations with the environment | ||
| Define strategy levels | ||
| To gain analytical and strategic thinking skills |
| Teaching Methods: | |
| Assessment Methods: |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Overview of Strategic Management, Determining Direction to Enterprises: Mission and Vision, Strategic Decisions in Enterprises | |
| 2 | Strategic Planning and Objectives System, Main Objectives of the Enterprises, Social Responsibilities | |
| 3 | Organization of Governance and Strategic Management Efforts | |
| 4 | General, International and Industrial Environment Analysis | |
| 5 | Business Valuation, Strengths and Weaknesses Compared to Competitors | |
| 6 | Strategic Alternative Types of Business and Strategic Business Units | |
| 7 | Business and Strategic Business Unit Strategies | |
| 8 | Strategy Selection in Companies with Diversified Investments: Strategic Benefit and Portfolio Analysis Techniques | |
| 9 | Business and Selection Analysis | |
| 10 | Analysis of the Foundation as an Educational Tool in Strategic Management and Business Policy, Determination of Business Level Strategies or Policies | |
| 11 | Strategy and Organizational Structure, Resource Distribution | |
| 12 | Organizational Culture and Strategy, Case Studies | |
| 13 | Leadership Form, Case Studies | |
| 14 | Evaluation and Control of Strategy, Case Studies |
| Resources |
| Ülgen, Hayri ve Mirze, S. Kadri (2010). İşletmelerde Stratejik Yönetim. Akgemci, Tahir (2008). Stratejik Yönetim. Dinçer, Ömer (2013). Stratejik Yönetim ve İşletme Politikası. |
| Avinash K. Dixit, Barry J. Nalebuff,Stratejik Düşünme, Stratejik Yönetim ve İşletme Politikası, Prof. Dr. Erol Eren |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | 1. S(he) has deep theoretical and applied knowledge about organization, financing, utilization and outcomes of health services and follows the developments. | X | |||||
| 2 | 2. S(he) develops a new conceptual framework, analyzes the framework and reaches original results by critically assessing the existing health policies from an interdisciplinary perspective. | X | |||||
| 3 | 3. S(he) gains the advanced level skills in health services research methods. | X | |||||
| 4 | 4. S(he) can develop a new scientific method for an issue in the field of health management or apply a known method to a different matter. | X | |||||
| 5 | 5. S(he) can critically analyze and synthesize an original topic related to the field of health management. | X | |||||
| 6 | 6. s(he) contributes to the state of the art by independently carrying out an original research on a subject in the field of health management that is either an innovative idea or a new method or an application of a known method to a different matter. | X | |||||
| 7 | 7. S(he) expands the boundary of knowledge in the field of health management through publications in nationally or internationally recognized journals. | ||||||
| 8 | 8. S(he) leads the groups engaged in solution of original and interdisciplinary matters of health management. | X | |||||
| 9 | 9. S(he) develops a new idea and/or method, with innovative and critical thinking skills. | X | |||||
| 10 | 10. S(he) shares his/her original opinions and suggestions verbally and in writing about a subject s(he) produced in the field of health management in a variety of arenas. | X | |||||
| 11 | 11. S(he) communicates verbally and in writing in a foreign language at least at the European Language Portfolio C1 Level. | X | |||||
| 12 | 12. S(he) contributes to the coursework of informing society of political, economic, technological, social, demographic, and cultural events pertinent to health management. | X | |||||
| 13 | 13. S(he) produces solutions or supports the relevant process to the problems of societal, scientific, and ethical. | X | |||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 50 | |
| Rate of Final Exam to Success | 50 | |
| Total | 100 | |
| ECTS / Workload Table | ||||||
| Activities | Number of | Duration(Hour) | Total Workload(Hour) | |||
| Course Hours | 14 | 3 | 42 | |||
| Guided Problem Solving | 2 | 14 | 28 | |||
| Resolution of Homework Problems and Submission as a Report | 2 | 14 | 28 | |||
| Term Project | 0 | 0 | 0 | |||
| Presentation of Project / Seminar | 14 | 3 | 42 | |||
| Quiz | 1 | 14 | 14 | |||
| Midterm Exam | 2 | 14 | 28 | |||
| General Exam | 2 | 14 | 28 | |||
| Performance Task, Maintenance Plan | 14 | 2 | 28 | |||
| Total Workload(Hour) | 238 | |||||
| Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(238/30) | 8 | |||||
| ECTS of the course: 30 hours of work is counted as 1 ECTS credit. | ||||||
Detail Informations of the Course
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| STRATEGIC PLANNING and MANAGEMENT | SAYD2167640 | Fall Semester | 3+0 | 3 | 8 |
| Course Program |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | Turkish |
| Course Level | Third Cycle (Doctorate Degree) |
| Course Type | Elective |
| Course Coordinator | Prof.Dr. Yeter USLU |
| Name of Lecturer(s) | Prof.Dr. Yeter USLU |
| Assistant(s) | Res. Ass. Yaşar GÖKALP |
| Aim | The aim of this course is to enable students to develop their skills and knowledge of strategy development from the perspective of senior management and to learn about business policies. In addition, it is one of the objectives of this course to introduce the general terms and concepts required by the strategic management process. |
| Course Content | This course contains; Overview of Strategic Management, Determining Direction to Enterprises: Mission and Vision, Strategic Decisions in Enterprises ,Strategic Planning and Objectives System, Main Objectives of the Enterprises, Social Responsibilities ,Organization of Governance and Strategic Management Efforts ,General, International and Industrial Environment Analysis ,Business Valuation, Strengths and Weaknesses Compared to Competitors ,Strategic Alternative Types of Business and Strategic Business Units , Business and Strategic Business Unit Strategies,Strategy Selection in Companies with Diversified Investments: Strategic Benefit and Portfolio Analysis Techniques ,Business and Selection Analysis ,Analysis of the Foundation as an Educational Tool in Strategic Management and Business Policy, Determination of Business Level Strategies or Policies ,Strategy and Organizational Structure, Resource Distribution ,Organizational Culture and Strategy, Case Studies ,Leadership Form, Case Studies ,Evaluation and Control of Strategy, Case Studies . |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| Students in this course: | ||
| To give the students the information they can use in the peak management level | ||
| To introduce business relations with the environment | ||
| Define strategy levels | ||
| To gain analytical and strategic thinking skills |
| Teaching Methods: | |
| Assessment Methods: |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Overview of Strategic Management, Determining Direction to Enterprises: Mission and Vision, Strategic Decisions in Enterprises | |
| 2 | Strategic Planning and Objectives System, Main Objectives of the Enterprises, Social Responsibilities | |
| 3 | Organization of Governance and Strategic Management Efforts | |
| 4 | General, International and Industrial Environment Analysis | |
| 5 | Business Valuation, Strengths and Weaknesses Compared to Competitors | |
| 6 | Strategic Alternative Types of Business and Strategic Business Units | |
| 7 | Business and Strategic Business Unit Strategies | |
| 8 | Strategy Selection in Companies with Diversified Investments: Strategic Benefit and Portfolio Analysis Techniques | |
| 9 | Business and Selection Analysis | |
| 10 | Analysis of the Foundation as an Educational Tool in Strategic Management and Business Policy, Determination of Business Level Strategies or Policies | |
| 11 | Strategy and Organizational Structure, Resource Distribution | |
| 12 | Organizational Culture and Strategy, Case Studies | |
| 13 | Leadership Form, Case Studies | |
| 14 | Evaluation and Control of Strategy, Case Studies |
| Resources |
| Ülgen, Hayri ve Mirze, S. Kadri (2010). İşletmelerde Stratejik Yönetim. Akgemci, Tahir (2008). Stratejik Yönetim. Dinçer, Ömer (2013). Stratejik Yönetim ve İşletme Politikası. |
| Avinash K. Dixit, Barry J. Nalebuff,Stratejik Düşünme, Stratejik Yönetim ve İşletme Politikası, Prof. Dr. Erol Eren |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | 1. S(he) has deep theoretical and applied knowledge about organization, financing, utilization and outcomes of health services and follows the developments. | X | |||||
| 2 | 2. S(he) develops a new conceptual framework, analyzes the framework and reaches original results by critically assessing the existing health policies from an interdisciplinary perspective. | X | |||||
| 3 | 3. S(he) gains the advanced level skills in health services research methods. | X | |||||
| 4 | 4. S(he) can develop a new scientific method for an issue in the field of health management or apply a known method to a different matter. | X | |||||
| 5 | 5. S(he) can critically analyze and synthesize an original topic related to the field of health management. | X | |||||
| 6 | 6. s(he) contributes to the state of the art by independently carrying out an original research on a subject in the field of health management that is either an innovative idea or a new method or an application of a known method to a different matter. | X | |||||
| 7 | 7. S(he) expands the boundary of knowledge in the field of health management through publications in nationally or internationally recognized journals. | ||||||
| 8 | 8. S(he) leads the groups engaged in solution of original and interdisciplinary matters of health management. | X | |||||
| 9 | 9. S(he) develops a new idea and/or method, with innovative and critical thinking skills. | X | |||||
| 10 | 10. S(he) shares his/her original opinions and suggestions verbally and in writing about a subject s(he) produced in the field of health management in a variety of arenas. | X | |||||
| 11 | 11. S(he) communicates verbally and in writing in a foreign language at least at the European Language Portfolio C1 Level. | X | |||||
| 12 | 12. S(he) contributes to the coursework of informing society of political, economic, technological, social, demographic, and cultural events pertinent to health management. | X | |||||
| 13 | 13. S(he) produces solutions or supports the relevant process to the problems of societal, scientific, and ethical. | X | |||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 50 | |
| Rate of Final Exam to Success | 50 | |
| Total | 100 | |