Course Detail
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| ENTREPRENEURSHIP | - | Spring Semester | 3+0 | 3 | 5 |
| Course Program |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | English |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Elective |
| Course Coordinator | Assoc.Prof. Elif BAYKAL |
| Name of Lecturer(s) | Lect. Ercan KARAKEÇE, Assoc.Prof. Elif BAYKAL |
| Assistant(s) | |
| Aim | It is aimed to provide students with knowledge and skills to develop an innovative business idea based on their observations in practice in their own subject areas, to design it and set up their own business. |
| Course Content | This course contains; Entrepreneur, entrepreneurship, basic concepts about entrepreneurship Fundamentals of entrepreneurial thinking, characteristics of entrepreneur,Entrepreneurship process, business idea development and creativity, creative problem solving techniques, Innovation,Business plan concept and business plan elements (market research), researching the market using primary and secondary sources, identifying customers, current and future needs,Business plan concept and business plan elements (marketing plan), examination of marketing mix within marketing plan (product, price, distribution, promotion),Business plan concept and business plan elements (production (manufacturing / service) plan), planning of production,Human Resources Management,Business plan concept and business plan elements (management plan), Management's functions and adaptation to business plan, Human Resources Management,Business plan concept and business plan elements (financial plan) ,Finding Financial Resources and planing the investment,Pricing Strategy,Business plan elements and holistic perspective, Sample business practices, Sustainability, managing change and growth,Presentation of Projects,Presentation of Projects,Presentation of Projects. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| 1. Students will be able to gain knowledge and skills to develop an innovative business idea based on their observations in practice in their own subject areas, to design it and start their own business. | 9 | A |
| 1.1. Have detailed information about innovation | 9 | A |
| 1.2. Have detailed information about project management | 9 | A |
| 1.3. Learns how to set up a business | 9 | A |
| 2. Students will be able to explain theoretical knowledge on entrepreneurship and business start-up activities | 9 | A |
| 2.1. Learns about entrepreneurship and its varieties | 9 | A |
| 2.2. Learns about charachteristics of entrepreneurs | 16, 9 | A |
| 2.3. learns about factors effecting entrepreneurship | 9 | A |
| 3. The process of creating a business plan and starting a business is handled in line with the experiences of entrepreneurs; The concept of entrepreneurship will be able to examined. | 9 | A |
| 3.1. Learns how to make a business plan | 9 | A |
| 3.2. Learns how to present a business plan | 9 | A |
| 3.3. Learns about success factors of entrepreneurs | 9 | A |
| 4. Students will be able to develop a holistic perspective on marketing plan, management plan, financial plan and business plan elements. | 9 | A |
| 4.1. Learns how to make a marketing plan | 9 | A |
| 4.2. Learns how to make financial planning | 9 | A |
| 4.3. Learns how to make a management plan | 9 | A |
| 5. the student will be able to develop business ideas within the institution. | 9 | A |
| 5.1 Performs analysis for customer development. | 9 | A |
| 5.2 Revises product/service idea according to customer needs | 9 | A |
| Teaching Methods: | 16: Question - Answer Technique, 9: Lecture Method |
| Assessment Methods: | A: Traditional Written Exam |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Entrepreneur, entrepreneurship, basic concepts about entrepreneurship Fundamentals of entrepreneurial thinking, characteristics of entrepreneur | |
| 2 | Entrepreneurship process, business idea development and creativity, creative problem solving techniques, Innovation | |
| 3 | Business plan concept and business plan elements (market research), researching the market using primary and secondary sources, identifying customers, current and future needs | |
| 4 | Business plan concept and business plan elements (marketing plan), examination of marketing mix within marketing plan (product, price, distribution, promotion) | |
| 5 | Business plan concept and business plan elements (production (manufacturing / service) plan), planning of production | |
| 6 | Human Resources Management | |
| 7 | Business plan concept and business plan elements (management plan), Management's functions and adaptation to business plan, Human Resources Management | |
| 8 | Business plan concept and business plan elements (financial plan) | |
| 9 | Finding Financial Resources and planing the investment | |
| 10 | Pricing Strategy | |
| 11 | Business plan elements and holistic perspective, Sample business practices, Sustainability, managing change and growth | |
| 12 | Presentation of Projects | |
| 13 | Presentation of Projects | |
| 14 | Presentation of Projects |
| Resources |
| Entrepreneurship, 11th Edition (2020). By Robert Hisrich, Michael Peters and Dean Shepherd. McGraw Hill. Creating an Entrepreneurial Mindset: Failure IS an Option! 1st Edition (2012). By Roger Cowdrey MIBC & bookboon.com |
| Entrepreneurial Small Business. 6th Edition (2021). By Jerome Katz and Richard Green. McGraw-Hill/Irwin. Entrepreneurship: Theory, Process, Practice 11th Edition (2019). By Donald F. Kuratko. Cengage Learning Essentials of Entrepreneurship and Small Business Management, Global Edition, 9th edition Published by Pearson. 2023. Norman M Scarborough Presbyterian College; Jeffrey R. Cornwall Belmont University |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Uluslararası ticaret ve finansman alanında teorik bilgileri tanımlar. | ||||||
| 2 | Uluslararası ticaret ve finansman alanında gerekli matematiksel ve istatistiki yöntemleri anlatır. | ||||||
| 3 | Uluslararası ticaret ve finansman alanında gerekli en az bir bilgisayar programı kullanır. | ||||||
| 4 | Uluslararası ticaret ve finansman alanında gerekli olan mesleki yabancı dil yeterliliğini gösterir. | ||||||
| 5 | Uluslararası ticaret ve finansman alanında projeler hazırlar ve takım çalışmalarını yönetir. | X | |||||
| 6 | Mesleki alanda yaşam boyu öğrenmenin gerekliliği bilinciyle bilim ve teknolojideki gelişmeleri izleyerek kendini sürekli yenileyip edindiği bilgi ve becerileri eleştirel olarak değerlendirir. | X | |||||
| 7 | Uluslararası ticaret ve finansman alanında teorik ve uygulamaya yönelik bilgileri kullanır | ||||||
| 8 | En az A1 düzeyinde bir yabancı dili kullanarak güncel teknolojileri takip eder, sözlü / yazılı iletişim kurar. | X | |||||
| 9 | Örgüt / kurumsal, iş ve toplumsal etik değerlerini benimser ve kullanır. | X | |||||
| 10 | Topluma hizmet duyarlılığı çerçevesinde, sosyal sorumluluk ilkelerini benimser ve gerektiğinde inisiyatif alır. | ||||||
| 11 | Disiplinler arası çalışmalar yürütebilmek için farklı disiplinlerde (ekonomi, finans, sosyoloji, hukuk, işletme) temel bilgileri ve verileri analiz ederek alanında kullanır. | ||||||
| 12 | Öğrenciler, küresel ticaret, ihracat-ithalat işlemleri, gümrük işlemleri ve dış ticaretin finansmanı alanlarında uzmanlık elde eder. | ||||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |
| ECTS / Workload Table | ||||||
| Activities | Number of | Duration(Hour) | Total Workload(Hour) | |||
| Course Hours | 3 | 0 | 0 | |||
| Guided Problem Solving | 0 | 0 | 0 | |||
| Resolution of Homework Problems and Submission as a Report | 0 | 0 | 0 | |||
| Term Project | 0 | 0 | 0 | |||
| Presentation of Project / Seminar | 0 | 0 | 0 | |||
| Quiz | 0 | 0 | 0 | |||
| Midterm Exam | 0 | 0 | 0 | |||
| General Exam | 0 | 0 | 0 | |||
| Performance Task, Maintenance Plan | 0 | 0 | 0 | |||
| Total Workload(Hour) | 0 | |||||
| Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(0/30) | 0 | |||||
| ECTS of the course: 30 hours of work is counted as 1 ECTS credit. | ||||||
Detail Informations of the Course
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| ENTREPRENEURSHIP | - | Spring Semester | 3+0 | 3 | 5 |
| Course Program |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | English |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Elective |
| Course Coordinator | Assoc.Prof. Elif BAYKAL |
| Name of Lecturer(s) | Lect. Ercan KARAKEÇE, Assoc.Prof. Elif BAYKAL |
| Assistant(s) | |
| Aim | It is aimed to provide students with knowledge and skills to develop an innovative business idea based on their observations in practice in their own subject areas, to design it and set up their own business. |
| Course Content | This course contains; Entrepreneur, entrepreneurship, basic concepts about entrepreneurship Fundamentals of entrepreneurial thinking, characteristics of entrepreneur,Entrepreneurship process, business idea development and creativity, creative problem solving techniques, Innovation,Business plan concept and business plan elements (market research), researching the market using primary and secondary sources, identifying customers, current and future needs,Business plan concept and business plan elements (marketing plan), examination of marketing mix within marketing plan (product, price, distribution, promotion),Business plan concept and business plan elements (production (manufacturing / service) plan), planning of production,Human Resources Management,Business plan concept and business plan elements (management plan), Management's functions and adaptation to business plan, Human Resources Management,Business plan concept and business plan elements (financial plan) ,Finding Financial Resources and planing the investment,Pricing Strategy,Business plan elements and holistic perspective, Sample business practices, Sustainability, managing change and growth,Presentation of Projects,Presentation of Projects,Presentation of Projects. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| 1. Students will be able to gain knowledge and skills to develop an innovative business idea based on their observations in practice in their own subject areas, to design it and start their own business. | 9 | A |
| 1.1. Have detailed information about innovation | 9 | A |
| 1.2. Have detailed information about project management | 9 | A |
| 1.3. Learns how to set up a business | 9 | A |
| 2. Students will be able to explain theoretical knowledge on entrepreneurship and business start-up activities | 9 | A |
| 2.1. Learns about entrepreneurship and its varieties | 9 | A |
| 2.2. Learns about charachteristics of entrepreneurs | 16, 9 | A |
| 2.3. learns about factors effecting entrepreneurship | 9 | A |
| 3. The process of creating a business plan and starting a business is handled in line with the experiences of entrepreneurs; The concept of entrepreneurship will be able to examined. | 9 | A |
| 3.1. Learns how to make a business plan | 9 | A |
| 3.2. Learns how to present a business plan | 9 | A |
| 3.3. Learns about success factors of entrepreneurs | 9 | A |
| 4. Students will be able to develop a holistic perspective on marketing plan, management plan, financial plan and business plan elements. | 9 | A |
| 4.1. Learns how to make a marketing plan | 9 | A |
| 4.2. Learns how to make financial planning | 9 | A |
| 4.3. Learns how to make a management plan | 9 | A |
| 5. the student will be able to develop business ideas within the institution. | 9 | A |
| 5.1 Performs analysis for customer development. | 9 | A |
| 5.2 Revises product/service idea according to customer needs | 9 | A |
| Teaching Methods: | 16: Question - Answer Technique, 9: Lecture Method |
| Assessment Methods: | A: Traditional Written Exam |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Entrepreneur, entrepreneurship, basic concepts about entrepreneurship Fundamentals of entrepreneurial thinking, characteristics of entrepreneur | |
| 2 | Entrepreneurship process, business idea development and creativity, creative problem solving techniques, Innovation | |
| 3 | Business plan concept and business plan elements (market research), researching the market using primary and secondary sources, identifying customers, current and future needs | |
| 4 | Business plan concept and business plan elements (marketing plan), examination of marketing mix within marketing plan (product, price, distribution, promotion) | |
| 5 | Business plan concept and business plan elements (production (manufacturing / service) plan), planning of production | |
| 6 | Human Resources Management | |
| 7 | Business plan concept and business plan elements (management plan), Management's functions and adaptation to business plan, Human Resources Management | |
| 8 | Business plan concept and business plan elements (financial plan) | |
| 9 | Finding Financial Resources and planing the investment | |
| 10 | Pricing Strategy | |
| 11 | Business plan elements and holistic perspective, Sample business practices, Sustainability, managing change and growth | |
| 12 | Presentation of Projects | |
| 13 | Presentation of Projects | |
| 14 | Presentation of Projects |
| Resources |
| Entrepreneurship, 11th Edition (2020). By Robert Hisrich, Michael Peters and Dean Shepherd. McGraw Hill. Creating an Entrepreneurial Mindset: Failure IS an Option! 1st Edition (2012). By Roger Cowdrey MIBC & bookboon.com |
| Entrepreneurial Small Business. 6th Edition (2021). By Jerome Katz and Richard Green. McGraw-Hill/Irwin. Entrepreneurship: Theory, Process, Practice 11th Edition (2019). By Donald F. Kuratko. Cengage Learning Essentials of Entrepreneurship and Small Business Management, Global Edition, 9th edition Published by Pearson. 2023. Norman M Scarborough Presbyterian College; Jeffrey R. Cornwall Belmont University |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Uluslararası ticaret ve finansman alanında teorik bilgileri tanımlar. | ||||||
| 2 | Uluslararası ticaret ve finansman alanında gerekli matematiksel ve istatistiki yöntemleri anlatır. | ||||||
| 3 | Uluslararası ticaret ve finansman alanında gerekli en az bir bilgisayar programı kullanır. | ||||||
| 4 | Uluslararası ticaret ve finansman alanında gerekli olan mesleki yabancı dil yeterliliğini gösterir. | ||||||
| 5 | Uluslararası ticaret ve finansman alanında projeler hazırlar ve takım çalışmalarını yönetir. | X | |||||
| 6 | Mesleki alanda yaşam boyu öğrenmenin gerekliliği bilinciyle bilim ve teknolojideki gelişmeleri izleyerek kendini sürekli yenileyip edindiği bilgi ve becerileri eleştirel olarak değerlendirir. | X | |||||
| 7 | Uluslararası ticaret ve finansman alanında teorik ve uygulamaya yönelik bilgileri kullanır | ||||||
| 8 | En az A1 düzeyinde bir yabancı dili kullanarak güncel teknolojileri takip eder, sözlü / yazılı iletişim kurar. | X | |||||
| 9 | Örgüt / kurumsal, iş ve toplumsal etik değerlerini benimser ve kullanır. | X | |||||
| 10 | Topluma hizmet duyarlılığı çerçevesinde, sosyal sorumluluk ilkelerini benimser ve gerektiğinde inisiyatif alır. | ||||||
| 11 | Disiplinler arası çalışmalar yürütebilmek için farklı disiplinlerde (ekonomi, finans, sosyoloji, hukuk, işletme) temel bilgileri ve verileri analiz ederek alanında kullanır. | ||||||
| 12 | Öğrenciler, küresel ticaret, ihracat-ithalat işlemleri, gümrük işlemleri ve dış ticaretin finansmanı alanlarında uzmanlık elde eder. | ||||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |