Course Detail
Course Description
Course | Code | Semester | T+P (Hour) | Credit | ECTS |
---|---|---|---|---|---|
ENTREPRENEURSHIP | - | Spring Semester | 3+0 | 3 | 5 |
Course Program |
Prerequisites Courses | |
Recommended Elective Courses |
Language of Course | Turkish |
Course Level | First Cycle (Bachelor's Degree) |
Course Type | Elective |
Course Coordinator | Assoc.Prof. Elif BAYKAL |
Name of Lecturer(s) | Assoc.Prof. Öznur GÜLEN ERTOSUN |
Assistant(s) | |
Aim | Entrepreneurship and innovation are the two factors which create highest value in the new economy. This course aims to create awareness on entrepreneurship, intrapreneurship and innovation among students and equip them with knowledge they will utilize in their careers. |
Course Content | This course contains; Entrepreneurs, entrepreneurship, basic concepts related to entrepreneurship fundamentals of entrepreneurial thinking, to test the entrepreneurial personality,Entrepreneurship Business idea development process of creative problem solving and creativity techniques Innovation,Business plan concept and business plan elements (market research) to investigate the market, using primary and secondary sources, identification of customers, current and future needs,Business plan concept and business plan elements (marketing plan) within a marketing plan to examine the marketing mix (product, price, place, promotion),Business plan concept and business plan elements (production (manufacturing / services) plan) planning of production,Business plan concept and business plan elements (management plan) adaptation of the Board's functions are handled based on the business plan of Human Resource Management,Business plan concept and business plan elements (financial plan), finding financial resources, investment planning, preparation of financial statements and financial management aspects of accounting. (Budget and cash flow).,Workshops for market research and marketing plan,Production (manufacturing / services) workshop for the plan to work,Workshop on the management plan,Workshop for financial plan,Business plan items and holistic perspective, sample business practices, sustainability, to Manage Change and Growth, Knowledge Management,Business plan writing and presentation,Business plan writing and presentation. |
Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
1 Will be able to identify the basic concepts of entrepreneurship. | 10, 9 | A |
1.1 Recognizes when the business idea is valueable and innovative. | ||
1.2 Differentiates SME management and problems from large corporations. | ||
2 The student will be able to create a business plan and business model. | 10, 9 | A |
2.1 Applies market research methods for a business idea. | ||
2.2 Makes financial planning for a business idea. | ||
3. Will be able to make profit/loss optimization. | 10, 9 | A |
3.1 Makes production planning for business idea related goods / services . | ||
3.2 Learns about profit maximization. | ||
4 Effectively presents business idea to angel investors. | 10, 9 | A |
4.1 Explains how to access different investment resources. | ||
4.2 Explains how to present a business idea to investors. | ||
5. The student will be able to develop business ideas within the institution. | 10, 9 | A |
5.1 Performs analysis for customer development. | ||
5.2 Revises product/service idea according to customer needs. |
Teaching Methods: | 10: Discussion Method, 9: Lecture Method |
Assessment Methods: | A: Traditional Written Exam |
Course Outline
Order | Subjects | Preliminary Work |
---|---|---|
1 | Entrepreneurs, entrepreneurship, basic concepts related to entrepreneurship fundamentals of entrepreneurial thinking, to test the entrepreneurial personality | |
2 | Entrepreneurship Business idea development process of creative problem solving and creativity techniques Innovation | |
3 | Business plan concept and business plan elements (market research) to investigate the market, using primary and secondary sources, identification of customers, current and future needs | |
4 | Business plan concept and business plan elements (marketing plan) within a marketing plan to examine the marketing mix (product, price, place, promotion) | |
5 | Business plan concept and business plan elements (production (manufacturing / services) plan) planning of production | |
6 | Business plan concept and business plan elements (management plan) adaptation of the Board's functions are handled based on the business plan of Human Resource Management | |
7 | Business plan concept and business plan elements (financial plan), finding financial resources, investment planning, preparation of financial statements and financial management aspects of accounting. (Budget and cash flow). | |
8 | Workshops for market research and marketing plan | |
9 | Production (manufacturing / services) workshop for the plan to work | |
10 | Workshop on the management plan | |
11 | Workshop for financial plan | |
12 | Business plan items and holistic perspective, sample business practices, sustainability, to Manage Change and Growth, Knowledge Management | |
13 | Business plan writing and presentation | |
14 | Business plan writing and presentation |
Resources |
Lecture notes, case studies, power point presentations and videos |
Alexander Osterwalder, Yves Pigneur, İş Modeli Üretimi, Optimist Paul Trott - Innovation Management and New Product Development, Prentice Hall Entrepreneurial Small Business. 6th Edition (2021). By Jerome Katz and Richard Green. McGraw-Hill/Irwin. Entrepreneurship: Theory, Process, Practice 11th Edition (2019). By Donald F. Kuratko. Cengage Learning |
Course Contribution to Program Qualifications
Course Contribution to Program Qualifications | |||||||
No | Program Qualification | Contribution Level | |||||
1 | 2 | 3 | 4 | 5 | |||
1 | Defines the theoretical knowledge in the field of aviation management. | ||||||
2 | Explains the necessary of mathematical and statistical methods in the field of aviation management. | ||||||
3 | Uses at least one computer program required in the field of aviation management. | ||||||
4 | Demonstrates proficiency in foreign language proficiency required in the field of aviation management. | ||||||
5 | Prepares projects about his field and manages team works. | X | |||||
6 | It critically evaluates the knowledge and skills that it constantly renews and acquires by following the developments in the field of Aviation management with the awareness of lifelong learning in the professional field, | ||||||
7 | Uses theoretical and practical information in the field of aviation management. | ||||||
8 | Follows up to date technologies and communicates verbally/writing using a foreign language at least A2 level. | ||||||
9 | Adopts and uses organizational / corporate, business and social ethical values. | X | |||||
10 | It adopts social responsibility principles and takes initiative when necessary, within the framework of public service sensitivity. | X | |||||
11 | In order to carry out interdisciplinary studies, analyze basic information and data in different disciplines and use them in the field. | X | |||||
12 | It offers appropriate suggestions in both micro and macro frameworks in the face of problems in the aviation management sectors. |
Assessment Methods
Contribution Level | Absolute Evaluation | |
Rate of Midterm Exam to Success | 40 | |
Rate of Final Exam to Success | 60 | |
Total | 100 |
ECTS / Workload Table | ||||||
Activities | Number of | Duration(Hour) | Total Workload(Hour) | |||
Course Hours | 14 | 3 | 42 | |||
Guided Problem Solving | 0 | 0 | 0 | |||
Resolution of Homework Problems and Submission as a Report | 2 | 20 | 40 | |||
Term Project | 2 | 10 | 20 | |||
Presentation of Project / Seminar | 2 | 10 | 20 | |||
Quiz | 0 | 0 | 0 | |||
Midterm Exam | 0 | 0 | 0 | |||
General Exam | 1 | 15 | 15 | |||
Performance Task, Maintenance Plan | 0 | 0 | 0 | |||
Total Workload(Hour) | 137 | |||||
Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(137/30) | 5 | |||||
ECTS of the course: 30 hours of work is counted as 1 ECTS credit. |
Detail Informations of the Course
Course Description
Course | Code | Semester | T+P (Hour) | Credit | ECTS |
---|---|---|---|---|---|
ENTREPRENEURSHIP | - | Spring Semester | 3+0 | 3 | 5 |
Course Program |
Prerequisites Courses | |
Recommended Elective Courses |
Language of Course | Turkish |
Course Level | First Cycle (Bachelor's Degree) |
Course Type | Elective |
Course Coordinator | Assoc.Prof. Elif BAYKAL |
Name of Lecturer(s) | Assoc.Prof. Öznur GÜLEN ERTOSUN |
Assistant(s) | |
Aim | Entrepreneurship and innovation are the two factors which create highest value in the new economy. This course aims to create awareness on entrepreneurship, intrapreneurship and innovation among students and equip them with knowledge they will utilize in their careers. |
Course Content | This course contains; Entrepreneurs, entrepreneurship, basic concepts related to entrepreneurship fundamentals of entrepreneurial thinking, to test the entrepreneurial personality,Entrepreneurship Business idea development process of creative problem solving and creativity techniques Innovation,Business plan concept and business plan elements (market research) to investigate the market, using primary and secondary sources, identification of customers, current and future needs,Business plan concept and business plan elements (marketing plan) within a marketing plan to examine the marketing mix (product, price, place, promotion),Business plan concept and business plan elements (production (manufacturing / services) plan) planning of production,Business plan concept and business plan elements (management plan) adaptation of the Board's functions are handled based on the business plan of Human Resource Management,Business plan concept and business plan elements (financial plan), finding financial resources, investment planning, preparation of financial statements and financial management aspects of accounting. (Budget and cash flow).,Workshops for market research and marketing plan,Production (manufacturing / services) workshop for the plan to work,Workshop on the management plan,Workshop for financial plan,Business plan items and holistic perspective, sample business practices, sustainability, to Manage Change and Growth, Knowledge Management,Business plan writing and presentation,Business plan writing and presentation. |
Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
1 Will be able to identify the basic concepts of entrepreneurship. | 10, 9 | A |
1.1 Recognizes when the business idea is valueable and innovative. | ||
1.2 Differentiates SME management and problems from large corporations. | ||
2 The student will be able to create a business plan and business model. | 10, 9 | A |
2.1 Applies market research methods for a business idea. | ||
2.2 Makes financial planning for a business idea. | ||
3. Will be able to make profit/loss optimization. | 10, 9 | A |
3.1 Makes production planning for business idea related goods / services . | ||
3.2 Learns about profit maximization. | ||
4 Effectively presents business idea to angel investors. | 10, 9 | A |
4.1 Explains how to access different investment resources. | ||
4.2 Explains how to present a business idea to investors. | ||
5. The student will be able to develop business ideas within the institution. | 10, 9 | A |
5.1 Performs analysis for customer development. | ||
5.2 Revises product/service idea according to customer needs. |
Teaching Methods: | 10: Discussion Method, 9: Lecture Method |
Assessment Methods: | A: Traditional Written Exam |
Course Outline
Order | Subjects | Preliminary Work |
---|---|---|
1 | Entrepreneurs, entrepreneurship, basic concepts related to entrepreneurship fundamentals of entrepreneurial thinking, to test the entrepreneurial personality | |
2 | Entrepreneurship Business idea development process of creative problem solving and creativity techniques Innovation | |
3 | Business plan concept and business plan elements (market research) to investigate the market, using primary and secondary sources, identification of customers, current and future needs | |
4 | Business plan concept and business plan elements (marketing plan) within a marketing plan to examine the marketing mix (product, price, place, promotion) | |
5 | Business plan concept and business plan elements (production (manufacturing / services) plan) planning of production | |
6 | Business plan concept and business plan elements (management plan) adaptation of the Board's functions are handled based on the business plan of Human Resource Management | |
7 | Business plan concept and business plan elements (financial plan), finding financial resources, investment planning, preparation of financial statements and financial management aspects of accounting. (Budget and cash flow). | |
8 | Workshops for market research and marketing plan | |
9 | Production (manufacturing / services) workshop for the plan to work | |
10 | Workshop on the management plan | |
11 | Workshop for financial plan | |
12 | Business plan items and holistic perspective, sample business practices, sustainability, to Manage Change and Growth, Knowledge Management | |
13 | Business plan writing and presentation | |
14 | Business plan writing and presentation |
Resources |
Lecture notes, case studies, power point presentations and videos |
Alexander Osterwalder, Yves Pigneur, İş Modeli Üretimi, Optimist Paul Trott - Innovation Management and New Product Development, Prentice Hall Entrepreneurial Small Business. 6th Edition (2021). By Jerome Katz and Richard Green. McGraw-Hill/Irwin. Entrepreneurship: Theory, Process, Practice 11th Edition (2019). By Donald F. Kuratko. Cengage Learning |
Course Contribution to Program Qualifications
Course Contribution to Program Qualifications | |||||||
No | Program Qualification | Contribution Level | |||||
1 | 2 | 3 | 4 | 5 | |||
1 | Defines the theoretical knowledge in the field of aviation management. | ||||||
2 | Explains the necessary of mathematical and statistical methods in the field of aviation management. | ||||||
3 | Uses at least one computer program required in the field of aviation management. | ||||||
4 | Demonstrates proficiency in foreign language proficiency required in the field of aviation management. | ||||||
5 | Prepares projects about his field and manages team works. | X | |||||
6 | It critically evaluates the knowledge and skills that it constantly renews and acquires by following the developments in the field of Aviation management with the awareness of lifelong learning in the professional field, | ||||||
7 | Uses theoretical and practical information in the field of aviation management. | ||||||
8 | Follows up to date technologies and communicates verbally/writing using a foreign language at least A2 level. | ||||||
9 | Adopts and uses organizational / corporate, business and social ethical values. | X | |||||
10 | It adopts social responsibility principles and takes initiative when necessary, within the framework of public service sensitivity. | X | |||||
11 | In order to carry out interdisciplinary studies, analyze basic information and data in different disciplines and use them in the field. | X | |||||
12 | It offers appropriate suggestions in both micro and macro frameworks in the face of problems in the aviation management sectors. |
Assessment Methods
Contribution Level | Absolute Evaluation | |
Rate of Midterm Exam to Success | 40 | |
Rate of Final Exam to Success | 60 | |
Total | 100 |