To teach the effect of digitalization on the business world and the reflections of this effect on business processes.
Course Content
This course contains; Overview to Process of Digitization,What is industry 4.0 technology?,Enterprise resource planning,Industry 4.0 process and components,Digital Business Concept and Its Importance,Digital Transformation Processes of Businesses,Continuous Measurement of Corporate Culture,Digitization of Data and Information Management,Digitization of Internal Communication,Digitalization of Education Management,Artificial Intelligence and Digital Transformation,Employer Branding and Digitalization,Talent Management and Digitalization,Evaluation of Digital Transformation in Business.
Dersin Öğrenme Kazanımları
Teaching Methods
Assessment Methods
1. Student will be able to explain the basic concepts of digitalization.
16, 9
1.1. Defines the concepts of digitalization.
1.2. Explains the methods related to digitalization.
1.3. Explain the importance of digitalization in terms of business management.
2. Student will be able to evaluate the operation of digital transformation applications in businesses.
10, 16, 9
A, E
2.1. Interprets digital transformation processes in businesses.
2.2. Question the functioning of digital business processes.
2.3. Identify the added value created by digital business processes.
3. Student will be able to use theoretical and practical knowledge in the field of digital transformation together.
10, 16, 9
A, E
3.1. Interprets the digitalization processes in businesses.
3.2. Question the functioning of digitalization processes.
3.3. Develop the ability to work with different disciplines.
4. Student will be able to plan ways to increase efficiency and efficiency with the contribution of digitalization.
10, 16, 9
A, E
4.1. Develop appropriate digitalization applications for the enterprise.
4.2. Design digitalization processes to maximize productivity.
4.3. Implements business-specific digital transformation programs.
5. Student will be able to discuss the strategic planning of digital applications to achieve organizational goals and objectives.
10, 16, 9
A, E
5.1. Manages digital transformation policies in accordance with the strategic plans of the business.
5.2. Identify the "Best Digital Transformation Practices" in the market and adapt them to the business.
5.3. Compares examples of the use of digital techniques in businesses.
Artificial Intelligence and Digital Transformation
12
Employer Branding and Digitalization
13
Talent Management and Digitalization
14
Evaluation of Digital Transformation in Business
Resources
Dijital Dönüşüm, Ali Rıza Büyükuslu, Der Yayınları.
24 Soruda Dijital Dönüşüm, Mustafa Acungil, Tuti Kitap.
Dijital Dönüşümün Yol Haritası: Endüstri 4.0, Lütfi Apilioğulları, Aura Kitapları
Yeni Dijital Çağ İnsanların, Ulusların ve İş Dünyasının Geleceğini Yeni Baştan Şekillendirmek, Eric Schmidt, Jared Cohen, Optimist Yayınları.
Course Contribution to Program Qualifications
Course Contribution to Program Qualifications
No
Program Qualification
Contribution Level
1
2
3
4
5
1
Defines the theoretical issues in the field of management.
X
2
Describes the necessary mathematical and statistical methods in the field of management.
3
Uses at least one computer program in the field of management.
X
4
Gains the necessary research skills to conduct academic studies.
X
5
Student has the ability of time management.
X
6
Adopts the principles of scientific ethics and scientific responsibility.
X
7
Uses and analyses basic facts and data in various disciplines (economics, finance, sociology, law, business) in order to conduct interdisciplinary studies.
X
8
Uses theoretical and practical knowledge in the field of management.
X
9
To be able to produce or interpret an original work by making at least one scientific study related to the field and expanding the boundaries of knowledge in the field.
X
Assessment Methods
Contribution Level
Absolute Evaluation
Rate of Midterm Exam to Success
50
Rate of Final Exam to Success
50
Total
100
ECTS / Workload Table
Activities
Number of
Duration(Hour)
Total Workload(Hour)
Course Hours
14
3
42
Guided Problem Solving
14
2
28
Resolution of Homework Problems and Submission as a Report
2
20
40
Term Project
0
0
0
Presentation of Project / Seminar
1
20
20
Quiz
0
0
0
Midterm Exam
1
30
30
General Exam
1
35
35
Performance Task, Maintenance Plan
0
0
0
Total Workload(Hour)
195
Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(195/30)
7
ECTS of the course: 30 hours of work is counted as 1 ECTS credit.
Detail Informations of the Course
Course Description
Course
Code
Semester
T+P (Hour)
Credit
ECTS
DIGITAL BUSINESS and its STRATEGIES
-
Spring Semester
3+0
3
7
Course Program
Prerequisites Courses
Recommended Elective Courses
Language of Course
Turkish
Course Level
Third Cycle (Doctorate Degree)
Course Type
Elective
Course Coordinator
Assoc.Prof. Pelin VARDARLIER
Name of Lecturer(s)
Assoc.Prof. Pelin VARDARLIER
Assistant(s)
Aim
To teach the effect of digitalization on the business world and the reflections of this effect on business processes.
Course Content
This course contains; Overview to Process of Digitization,What is industry 4.0 technology?,Enterprise resource planning,Industry 4.0 process and components,Digital Business Concept and Its Importance,Digital Transformation Processes of Businesses,Continuous Measurement of Corporate Culture,Digitization of Data and Information Management,Digitization of Internal Communication,Digitalization of Education Management,Artificial Intelligence and Digital Transformation,Employer Branding and Digitalization,Talent Management and Digitalization,Evaluation of Digital Transformation in Business.
Dersin Öğrenme Kazanımları
Teaching Methods
Assessment Methods
1. Student will be able to explain the basic concepts of digitalization.
16, 9
1.1. Defines the concepts of digitalization.
1.2. Explains the methods related to digitalization.
1.3. Explain the importance of digitalization in terms of business management.
2. Student will be able to evaluate the operation of digital transformation applications in businesses.
10, 16, 9
A, E
2.1. Interprets digital transformation processes in businesses.
2.2. Question the functioning of digital business processes.
2.3. Identify the added value created by digital business processes.
3. Student will be able to use theoretical and practical knowledge in the field of digital transformation together.
10, 16, 9
A, E
3.1. Interprets the digitalization processes in businesses.
3.2. Question the functioning of digitalization processes.
3.3. Develop the ability to work with different disciplines.
4. Student will be able to plan ways to increase efficiency and efficiency with the contribution of digitalization.
10, 16, 9
A, E
4.1. Develop appropriate digitalization applications for the enterprise.
4.2. Design digitalization processes to maximize productivity.
4.3. Implements business-specific digital transformation programs.
5. Student will be able to discuss the strategic planning of digital applications to achieve organizational goals and objectives.
10, 16, 9
A, E
5.1. Manages digital transformation policies in accordance with the strategic plans of the business.
5.2. Identify the "Best Digital Transformation Practices" in the market and adapt them to the business.
5.3. Compares examples of the use of digital techniques in businesses.
Artificial Intelligence and Digital Transformation
12
Employer Branding and Digitalization
13
Talent Management and Digitalization
14
Evaluation of Digital Transformation in Business
Resources
Dijital Dönüşüm, Ali Rıza Büyükuslu, Der Yayınları.
24 Soruda Dijital Dönüşüm, Mustafa Acungil, Tuti Kitap.
Dijital Dönüşümün Yol Haritası: Endüstri 4.0, Lütfi Apilioğulları, Aura Kitapları
Yeni Dijital Çağ İnsanların, Ulusların ve İş Dünyasının Geleceğini Yeni Baştan Şekillendirmek, Eric Schmidt, Jared Cohen, Optimist Yayınları.
Course Contribution to Program Qualifications
Course Contribution to Program Qualifications
No
Program Qualification
Contribution Level
1
2
3
4
5
1
Defines the theoretical issues in the field of management.
X
2
Describes the necessary mathematical and statistical methods in the field of management.
3
Uses at least one computer program in the field of management.
X
4
Gains the necessary research skills to conduct academic studies.
X
5
Student has the ability of time management.
X
6
Adopts the principles of scientific ethics and scientific responsibility.
X
7
Uses and analyses basic facts and data in various disciplines (economics, finance, sociology, law, business) in order to conduct interdisciplinary studies.
X
8
Uses theoretical and practical knowledge in the field of management.
X
9
To be able to produce or interpret an original work by making at least one scientific study related to the field and expanding the boundaries of knowledge in the field.
