It is to inform about the concept of strategic management, to adopt the objectives of strategic management, to implement it in health institutions and to reinforce implementation tools with case studies and assignments.
Course Content
This course contains; Strategic Management Concept and Definitions for Health Organizations,Strategic Management and Classical Management Comparison in terms of Health Institutions,Relationship of Strategy with Similar Concepts in terms of health institutions: Mission, Mission, Values, Policies,Environmental Analysis of Healthcare Organizations (Examination of Macro, Operational and Internal environment),Strategic Analysis of Healthcare Organizations (Evaluation of Current Strategy, Evaluation of Internal and External Factors of the Business),Strategic Analysis of Healthcare Organizations (SWOT Analysis, Value Chain Model),Strategic Planning in Healthcare Organizations and Strategic Approach to Business Functions,Strategy Implementation in health organizations,Strategy Review and Evaluation in health organizations,Updating and Improving Strategy in Healthcare Organizations,Blue Ocean Strategy,Case Study,Case Study,General Evaluation.
Dersin Öğrenme Kazanımları
Teaching Methods
Assessment Methods
8.Explains the value chain model and makes SWOT analysis in the health institution
10, 16, 9
A
7.Revision of the strategic plan of health institutions.
10, 16, 9
A
6.Evaluate the results of the strategic plan of health organizations.
10, 16, 9
A
1. Discuss the importance of internal and external environmental factors of a health organization.
10, 16, 9
A
2. Questions the environmental factors of health organizations
10, 16, 9
A
3. Prepare a strategic plan for health organizations
10, 16, 9
A
4. Classifies the stakeholders of health organizations.
10, 16, 9
A
5. Develops strategies according to the behavior of stakeholders in health organizations
Strategic Management Concept and Definitions for Health Organizations
Reading lecture notes
2
Strategic Management and Classical Management Comparison in terms of Health Institutions
Reading lecture notes
3
Relationship of Strategy with Similar Concepts in terms of health institutions: Mission, Mission, Values, Policies
Reading lecture notes
4
Environmental Analysis of Healthcare Organizations (Examination of Macro, Operational and Internal environment)
Reading lecture notes
5
Strategic Analysis of Healthcare Organizations (Evaluation of Current Strategy, Evaluation of Internal and External Factors of the Business)
Reading lecture notes
6
Strategic Analysis of Healthcare Organizations (SWOT Analysis, Value Chain Model)
Reading lecture notes
7
Strategic Planning in Healthcare Organizations and Strategic Approach to Business Functions
Reading lecture notes
8
Strategy Implementation in health organizations
Reading lecture notes
9
Strategy Review and Evaluation in health organizations
Reading lecture notes
10
Updating and Improving Strategy in Healthcare Organizations
Reading lecture notes
11
Blue Ocean Strategy
Reading lecture notes
12
Case Study
Reading lecture notes
13
Case Study
Reading lecture notes
14
General Evaluation
Reading lecture notes
Resources
Sağlık Kurumlarında Stratejik Yönetim , Özgür Uğurluoğlu, İpek Bilgin Demir, Duygu Ürek, Nobel Akademik Yayıncılık , 2022.
Course Contribution to Program Qualifications
Course Contribution to Program Qualifications
No
Program Qualification
Contribution Level
1
2
3
4
5
1
(S)he uses theoretical knowledge in health economics
X
2
(S)he analyses and interprets empirical studies in health economics.
X
3
(S)he proposes policies at both micro and macro level in the face of problems in health economics.
X
4
(S)he uses mathematical and statistical methods that are necessary for health economics.
X
5
(S)he uses at least one computer program utilized for analyses in health economics (SPSS, Eviews, STATA, R ve MATLAB).
6
(S)he has the management culture required to solve existing and potential problems encountered in practice.
X
7
(S)he develops both individual- and team-work based qualified projects.
X
8
(S)he develops (her) his awareness of lifetime learning, follows the developments in (her) his field and adopts a critical approach.
X
9
(S)he shares (her) his opinions and suggestions relying on quantitative and qualitative data with relevant parties (bureaucrats, experts, business people, bankers etc.) through a social conscience.
10
(S)he delivers (her) his opinions by making effective use of modern technologies and of at least one foreign language.
11
(S)he processes professional information in light of ethical values and social rights.
X
12
(S)he can contribute to health economics based on the proficiency (s)he obtained in the field.
X
Assessment Methods
Contribution Level
Absolute Evaluation
Rate of Midterm Exam to Success
50
Rate of Final Exam to Success
50
Total
100
ECTS / Workload Table
Activities
Number of
Duration(Hour)
Total Workload(Hour)
Course Hours
14
3
42
Guided Problem Solving
14
4
56
Resolution of Homework Problems and Submission as a Report
1
8
8
Term Project
1
60
60
Presentation of Project / Seminar
1
5
5
Quiz
1
1
1
Midterm Exam
1
31
31
General Exam
1
32
32
Performance Task, Maintenance Plan
0
0
0
Total Workload(Hour)
235
Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(235/30)
8
ECTS of the course: 30 hours of work is counted as 1 ECTS credit.
Detail Informations of the Course
Course Description
Course
Code
Semester
T+P (Hour)
Credit
ECTS
STRATEGIC MANAGEMENT at HEALTHCARE ORGANIZATIONS
-
Spring Semester
3+0
3
8
Course Program
Prerequisites Courses
Recommended Elective Courses
Language of Course
Turkish
Course Level
Second Cycle (Master's Degree)
Course Type
Elective
Course Coordinator
Prof.Dr. Yeter USLU
Name of Lecturer(s)
Prof.Dr. Yeter USLU
Assistant(s)
Aim
It is to inform about the concept of strategic management, to adopt the objectives of strategic management, to implement it in health institutions and to reinforce implementation tools with case studies and assignments.
Course Content
This course contains; Strategic Management Concept and Definitions for Health Organizations,Strategic Management and Classical Management Comparison in terms of Health Institutions,Relationship of Strategy with Similar Concepts in terms of health institutions: Mission, Mission, Values, Policies,Environmental Analysis of Healthcare Organizations (Examination of Macro, Operational and Internal environment),Strategic Analysis of Healthcare Organizations (Evaluation of Current Strategy, Evaluation of Internal and External Factors of the Business),Strategic Analysis of Healthcare Organizations (SWOT Analysis, Value Chain Model),Strategic Planning in Healthcare Organizations and Strategic Approach to Business Functions,Strategy Implementation in health organizations,Strategy Review and Evaluation in health organizations,Updating and Improving Strategy in Healthcare Organizations,Blue Ocean Strategy,Case Study,Case Study,General Evaluation.
Dersin Öğrenme Kazanımları
Teaching Methods
Assessment Methods
8.Explains the value chain model and makes SWOT analysis in the health institution
10, 16, 9
A
7.Revision of the strategic plan of health institutions.
10, 16, 9
A
6.Evaluate the results of the strategic plan of health organizations.
10, 16, 9
A
1. Discuss the importance of internal and external environmental factors of a health organization.
10, 16, 9
A
2. Questions the environmental factors of health organizations
10, 16, 9
A
3. Prepare a strategic plan for health organizations
10, 16, 9
A
4. Classifies the stakeholders of health organizations.
10, 16, 9
A
5. Develops strategies according to the behavior of stakeholders in health organizations
Strategic Management Concept and Definitions for Health Organizations
Reading lecture notes
2
Strategic Management and Classical Management Comparison in terms of Health Institutions
Reading lecture notes
3
Relationship of Strategy with Similar Concepts in terms of health institutions: Mission, Mission, Values, Policies
Reading lecture notes
4
Environmental Analysis of Healthcare Organizations (Examination of Macro, Operational and Internal environment)
Reading lecture notes
5
Strategic Analysis of Healthcare Organizations (Evaluation of Current Strategy, Evaluation of Internal and External Factors of the Business)
Reading lecture notes
6
Strategic Analysis of Healthcare Organizations (SWOT Analysis, Value Chain Model)
Reading lecture notes
7
Strategic Planning in Healthcare Organizations and Strategic Approach to Business Functions
Reading lecture notes
8
Strategy Implementation in health organizations
Reading lecture notes
9
Strategy Review and Evaluation in health organizations
Reading lecture notes
10
Updating and Improving Strategy in Healthcare Organizations
Reading lecture notes
11
Blue Ocean Strategy
Reading lecture notes
12
Case Study
Reading lecture notes
13
Case Study
Reading lecture notes
14
General Evaluation
Reading lecture notes
Resources
Sağlık Kurumlarında Stratejik Yönetim , Özgür Uğurluoğlu, İpek Bilgin Demir, Duygu Ürek, Nobel Akademik Yayıncılık , 2022.
Course Contribution to Program Qualifications
Course Contribution to Program Qualifications
No
Program Qualification
Contribution Level
1
2
3
4
5
1
(S)he uses theoretical knowledge in health economics
X
2
(S)he analyses and interprets empirical studies in health economics.
X
3
(S)he proposes policies at both micro and macro level in the face of problems in health economics.
X
4
(S)he uses mathematical and statistical methods that are necessary for health economics.
X
5
(S)he uses at least one computer program utilized for analyses in health economics (SPSS, Eviews, STATA, R ve MATLAB).
6
(S)he has the management culture required to solve existing and potential problems encountered in practice.
X
7
(S)he develops both individual- and team-work based qualified projects.
X
8
(S)he develops (her) his awareness of lifetime learning, follows the developments in (her) his field and adopts a critical approach.
X
9
(S)he shares (her) his opinions and suggestions relying on quantitative and qualitative data with relevant parties (bureaucrats, experts, business people, bankers etc.) through a social conscience.
10
(S)he delivers (her) his opinions by making effective use of modern technologies and of at least one foreign language.
11
(S)he processes professional information in light of ethical values and social rights.
X
12
(S)he can contribute to health economics based on the proficiency (s)he obtained in the field.
