Course Detail
Course Detail
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| BUSINESS CASE STUDIES | BUS4114356 | Fall Semester | 3+0 | 3 | 5 |
| Course Program | Pazartesi 08:00-08:45 Pazartesi 09:00-09:45 Pazartesi 10:00-10:45 |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | English |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Elective |
| Course Coordinator | Prof.Dr. Elif BAYKAL |
| Name of Lecturer(s) | Prof.Dr. Elif BAYKAL |
| Assistant(s) | |
| Aim | In this course, it is aimed to develop ideas and systematic thinking about how students should behave in a wide variety of managerial and operational situations that they may encounter in business life. |
| Course Content | This course contains; Systematic of Case Studies,Basic Principles of Analysing a situation,Reporting Cases,Case 1,Case 2,Case 3,Case 4,Case 5,Case 6,Case 7,Case 8,Case 9,Case 10,Case 11. |
| Course Learning Outcomes | Teaching Methods | Assessment Methods |
| 1 Students can examine business management case studies. | 10, 13 | A |
| 1.1 Learns the logic of case study analysis. | ||
| 1.2 Learns the operationalization of case study analysis. | ||
| 3 Can use correct reading techniques and analysis techniques of case studies. | 10, 13 | A |
| 3.1 Learns the case reading method. | ||
| 3.2 Learns to identify problematic points in case studies. | ||
| 4 Can bring the most reasonable and effective solutions to the problems in the case studies. | 10, 13 | A |
| 4.1 Problem solving skills develop. | ||
| 4.1 Can bring alternative solutions to problems. | ||
| 5 Students can think and develop attitudes that prepare them for real business life. | 10, 13 | A |
| 5.1 Learn to be prepared for possible situations in business life through experienced business problems. | ||
| 5.2 Learns to remain more calm in the face of problems. |
| Teaching Methods: | 10: Discussion Method, 13: Case Study Method |
| Assessment Methods: | A: Traditional Written Exam |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Systematic of Case Studies | |
| 2 | Basic Principles of Analysing a situation | |
| 3 | Reporting Cases | |
| 4 | Case 1 | |
| 5 | Case 2 | |
| 6 | Case 3 | |
| 7 | Case 4 | |
| 8 | Case 5 | |
| 9 | Case 6 | |
| 10 | Case 7 | |
| 11 | Case 8 | |
| 12 | Case 9 | |
| 13 | Case 10 | |
| 14 | Case 11 |
| Resources |
| www.thetimes100.co.uk https://hbsp.harvard.edu/cases/ |
| Harward Business Review Case Studies (ebook) Velasquez, M. G. (2018). Business ethics: Concepts and cases. Pearson. Rashid, Y., Rashid, A., Warraich, M. A., Sabir, S. S., & Waseem, A. (2019). Case study method: A step-by-step guide for business researchers. International journal of qualitative methods, 18, 1609406919862424. Alkhazali, Z., Abu-Rumman, A., Khdour, N., & Al-Daoud, K. (2020). Empowerment, HRM practices and organizational performance: a case study of Jordanian commercial banks. Entrepreneurship and Sustainability Issues, 7(4), 2991. Kauffmann, E., Peral, J., Gil, D., Ferrández, A., Sellers, R., & Mora, H. (2020). A framework for big data analytics in commercial social networks: A case study on sentiment analysis and fake review detection for marketing decision-making. Industrial Marketing Management, 90, 523-537. |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Defines the theoretical issues in the field of business administration | X | |||||
| 2 | Describes the necessary qualitative and quantitative methods in the field of business and management. | X | |||||
| 3 | Uses at least one computer program in the field of business and management | X | |||||
| 4 | Sustains proficiency in a foreign language required for business and management. | X | |||||
| 4 | Sustains proficiency in a foreign language required for business and management. | X | |||||
| 5 | Prepares managerial investment projects and work in a team. | X | |||||
| 6 | Constantly renews himself / herself by following developments in business and management with an understanding of the importance of lifelong learning through critically evaluating the knowledge and skills that s/he has got. | X | |||||
| 7 | Uses theoretical and practical expertise in the field of business administration | X | |||||
| 8 | Follows up-to-date technology using a foreign language at least A1 level, holds verbal / written communication. | X | |||||
| 9 | Adopts organizational / institutional and social ethical values. | X | |||||
| 10 | Within the framework of service responsiveness, adopts social responsibility principles and takes initiative when necessary. | X | |||||
| 11 | Uses and analyses basic facts and data in different disciplines (economics, finance, sociology, law, business) in order to conduct interdisciplinary studies. | X | |||||
| 12 | Uses and Analyses the fundamental and advanced techniques in the field to enhance business performance, productivity, sustainability,innovation and research, efficiency and effectiveness. | X | |||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |
| ECTS / Workload Table | ||||||
| Activities | Number of | Duration(Hour) | Total Workload(Hour) | |||
| Course Hours | 0 | 0 | 0 | |||
| Guided Problem Solving | 0 | 0 | 0 | |||
| Resolution of Homework Problems and Submission as a Report | 0 | 0 | 0 | |||
| Term Project | 0 | 0 | 0 | |||
| Presentation of Project / Seminar | 0 | 0 | 0 | |||
| Quiz | 0 | 0 | 0 | |||
| Midterm Exam | 0 | 0 | 0 | |||
| General Exam | 0 | 0 | 0 | |||
| Performance Task, Maintenance Plan | 0 | 0 | 0 | |||
| Total Workload(Hour) | 0 | |||||
| Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(0/30) | 0 | |||||
| ECTS of the course: 30 hours of work is counted as 1 ECTS credit. | ||||||
Detail Informations of the Course
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| BUSINESS CASE STUDIES | BUS4114356 | Fall Semester | 3+0 | 3 | 5 |
| Course Program | Pazartesi 08:00-08:45 Pazartesi 09:00-09:45 Pazartesi 10:00-10:45 |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | English |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Elective |
| Course Coordinator | Prof.Dr. Elif BAYKAL |
| Name of Lecturer(s) | Prof.Dr. Elif BAYKAL |
| Assistant(s) | |
| Aim | In this course, it is aimed to develop ideas and systematic thinking about how students should behave in a wide variety of managerial and operational situations that they may encounter in business life. |
| Course Content | This course contains; Systematic of Case Studies,Basic Principles of Analysing a situation,Reporting Cases,Case 1,Case 2,Case 3,Case 4,Case 5,Case 6,Case 7,Case 8,Case 9,Case 10,Case 11. |
| Course Learning Outcomes | Teaching Methods | Assessment Methods |
| 1 Students can examine business management case studies. | 10, 13 | A |
| 1.1 Learns the logic of case study analysis. | ||
| 1.2 Learns the operationalization of case study analysis. | ||
| 3 Can use correct reading techniques and analysis techniques of case studies. | 10, 13 | A |
| 3.1 Learns the case reading method. | ||
| 3.2 Learns to identify problematic points in case studies. | ||
| 4 Can bring the most reasonable and effective solutions to the problems in the case studies. | 10, 13 | A |
| 4.1 Problem solving skills develop. | ||
| 4.1 Can bring alternative solutions to problems. | ||
| 5 Students can think and develop attitudes that prepare them for real business life. | 10, 13 | A |
| 5.1 Learn to be prepared for possible situations in business life through experienced business problems. | ||
| 5.2 Learns to remain more calm in the face of problems. |
| Teaching Methods: | 10: Discussion Method, 13: Case Study Method |
| Assessment Methods: | A: Traditional Written Exam |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | Systematic of Case Studies | |
| 2 | Basic Principles of Analysing a situation | |
| 3 | Reporting Cases | |
| 4 | Case 1 | |
| 5 | Case 2 | |
| 6 | Case 3 | |
| 7 | Case 4 | |
| 8 | Case 5 | |
| 9 | Case 6 | |
| 10 | Case 7 | |
| 11 | Case 8 | |
| 12 | Case 9 | |
| 13 | Case 10 | |
| 14 | Case 11 |
| Resources |
| www.thetimes100.co.uk https://hbsp.harvard.edu/cases/ |
| Harward Business Review Case Studies (ebook) Velasquez, M. G. (2018). Business ethics: Concepts and cases. Pearson. Rashid, Y., Rashid, A., Warraich, M. A., Sabir, S. S., & Waseem, A. (2019). Case study method: A step-by-step guide for business researchers. International journal of qualitative methods, 18, 1609406919862424. Alkhazali, Z., Abu-Rumman, A., Khdour, N., & Al-Daoud, K. (2020). Empowerment, HRM practices and organizational performance: a case study of Jordanian commercial banks. Entrepreneurship and Sustainability Issues, 7(4), 2991. Kauffmann, E., Peral, J., Gil, D., Ferrández, A., Sellers, R., & Mora, H. (2020). A framework for big data analytics in commercial social networks: A case study on sentiment analysis and fake review detection for marketing decision-making. Industrial Marketing Management, 90, 523-537. |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Defines the theoretical issues in the field of business administration | X | |||||
| 2 | Describes the necessary qualitative and quantitative methods in the field of business and management. | X | |||||
| 3 | Uses at least one computer program in the field of business and management | X | |||||
| 4 | Sustains proficiency in a foreign language required for business and management. | X | |||||
| 4 | Sustains proficiency in a foreign language required for business and management. | X | |||||
| 5 | Prepares managerial investment projects and work in a team. | X | |||||
| 6 | Constantly renews himself / herself by following developments in business and management with an understanding of the importance of lifelong learning through critically evaluating the knowledge and skills that s/he has got. | X | |||||
| 7 | Uses theoretical and practical expertise in the field of business administration | X | |||||
| 8 | Follows up-to-date technology using a foreign language at least A1 level, holds verbal / written communication. | X | |||||
| 9 | Adopts organizational / institutional and social ethical values. | X | |||||
| 10 | Within the framework of service responsiveness, adopts social responsibility principles and takes initiative when necessary. | X | |||||
| 11 | Uses and analyses basic facts and data in different disciplines (economics, finance, sociology, law, business) in order to conduct interdisciplinary studies. | X | |||||
| 12 | Uses and Analyses the fundamental and advanced techniques in the field to enhance business performance, productivity, sustainability,innovation and research, efficiency and effectiveness. | X | |||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |