This course aims to provide students with the knowledge and abilities to understand the dynamics of the emerging markets and management trends in those markets. This lecture will guide students to underline the risks and opportunities related to emerging markets worldwide. During the lectures, main emerging markets BRICS (Brazil, Russia, India, China and South Afrrica), Turkey and the management in those emerging markets separately.
Course Content
This course contains; Introduction to Emerging Markets,Management Trends in Emerging Markets,Risks and opportunities related to emerging markets,BRICS countries,Brazil and management trends,Russia and management trends, India and management trends ,Çin ve yönetim eğilimleri,South Africa and management trends,Turkey and management trends,Asia Pacific region and management,Transition of low income economies to emerging markets,Transition of emerging economies to developed markets,Cases from different emerging markets.
Course Learning Outcomes
Teaching Methods
Assessment Methods
1 Will be able to analyze international business from a polycentric perspective.
16, 9
A
1.1 Learns what national and transnational business is.
1.2 obtains information about the internationalization process.
2 Will be able to operationalize basic ethical and environmental issues related to international trade.
16, 9
A
2 Gains information about the basic dynamics of international trade.
2.2 Obtains information about the ethical rules of international trade.
3 Will be able to explain how economic, political, cultural and social environments affect international business operations.
16, 9
A
3.1 Gain in-depth knowledge about external environmental factors in international business.
3.2 Obtains information about emerging markets.
4 Will be able to explain the characteristics of markets that stand out with their commercial success.
16, 9
A
4.1 Learns about BRICS countries.
4.2 Obtains information about other countries that stand out with their commercial success.
5 Will be able to express international trade theory in detail.
16, 9
A
5.1 Learns classical international trade theories.
5.2 Learns about modern international trade theories.
Risks and opportunities related to emerging markets
4
BRICS countries
5
Brazil and management trends
6
Russia and management trends
7
India and management trends
8
Çin ve yönetim eğilimleri
9
South Africa and management trends
10
Turkey and management trends
11
Asia Pacific region and management
12
Transition of low income economies to emerging markets
13
Transition of emerging economies to developed markets
14
Cases from different emerging markets
Resources
Cavusgil, T., Knight G., Riesenberger, J. (2017). International Business: The New Realities Global Edition, 4/E, Pearson Publication
Singh, S. K. (2018). Sustainable people, process and organization management in emerging markets. Benchmarking: An International Journal, 25(3), 774-776.
Malik, A., Budhwar, P., Patel, C., & Laker, B. (2021). Holistic indigenous and atomistic modernity: Analyzing performance management in two Indian emerging market multinational corporations. Human Resource Management, 60(5), 803-823.
Ipek, I. (2021). The relevance of international marketing strategy to emerging-market exporting firms: from a systematic review towards a conceptual framework. International Marketing Review, 38(2), 205-248.
Zhao, S., Liu, X., Andersson, U., & Shenkar, O. (2022). Knowledge management of emerging economy multinationals. Journal of World Business, 57(1), 101255.
Course Contribution to Program Qualifications
Course Contribution to Program Qualifications
No
Program Qualification
Contribution Level
1
2
3
4
5
1
Defines the theoretical issues in the field of business administration
X
2
Describes the necessary qualitative and quantitative methods in the field of business and management.
3
Uses at least one computer program in the field of business and management
4
Sustains proficiency in a foreign language required for business and management.
X
5
Prepares managerial investment projects and work in a team.
6
Constantly renews himself / herself by following developments in business and management with an understanding of the importance of lifelong learning through critically evaluating the knowledge and skills that s/he has got.
X
7
Uses theoretical and practical expertise in the field of business administration
X
8
Follows up-to-date technology using a foreign language at least A1 level, holds verbal / written communication.
X
9
Adopts organizational / institutional and social ethical values.
X
10
Within the framework of service responsiveness, adopts social responsibility principles and takes initiative when necessary.
11
Uses and analyses basic facts and data in different disciplines (economics, finance, sociology, law, business) in order to conduct interdisciplinary studies.
X
12
Uses and Analyses the fundamental and advanced techniques in the field to enhance business performance, productivity, sustainability,innovation and research, efficiency and effectiveness.
X
Assessment Methods
Contribution Level
Absolute Evaluation
Rate of Midterm Exam to Success
40
Rate of Final Exam to Success
60
Total
100
ECTS / Workload Table
Activities
Number of
Duration(Hour)
Total Workload(Hour)
Course Hours
0
0
0
Guided Problem Solving
0
0
0
Resolution of Homework Problems and Submission as a Report
0
0
0
Term Project
0
0
0
Presentation of Project / Seminar
0
0
0
Quiz
0
0
0
Midterm Exam
0
0
0
General Exam
0
0
0
Performance Task, Maintenance Plan
0
0
0
Total Workload(Hour)
0
Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(0/30)
0
ECTS of the course: 30 hours of work is counted as 1 ECTS credit.
Detail Informations of the Course
Course Description
Course
Code
Semester
T+P (Hour)
Credit
ECTS
EMERGING MARKETS and BUSINESS TRENDS
-
Fall Semester
3+0
3
5
Course Program
Prerequisites Courses
Recommended Elective Courses
Language of Course
English
Course Level
First Cycle (Bachelor's Degree)
Course Type
Elective
Course Coordinator
Prof.Dr. Elif BAYKAL
Name of Lecturer(s)
Assist.Prof. Bahar DİVRİK
Assistant(s)
Aim
This course aims to provide students with the knowledge and abilities to understand the dynamics of the emerging markets and management trends in those markets. This lecture will guide students to underline the risks and opportunities related to emerging markets worldwide. During the lectures, main emerging markets BRICS (Brazil, Russia, India, China and South Afrrica), Turkey and the management in those emerging markets separately.
Course Content
This course contains; Introduction to Emerging Markets,Management Trends in Emerging Markets,Risks and opportunities related to emerging markets,BRICS countries,Brazil and management trends,Russia and management trends, India and management trends ,Çin ve yönetim eğilimleri,South Africa and management trends,Turkey and management trends,Asia Pacific region and management,Transition of low income economies to emerging markets,Transition of emerging economies to developed markets,Cases from different emerging markets.
Course Learning Outcomes
Teaching Methods
Assessment Methods
1 Will be able to analyze international business from a polycentric perspective.
16, 9
A
1.1 Learns what national and transnational business is.
1.2 obtains information about the internationalization process.
2 Will be able to operationalize basic ethical and environmental issues related to international trade.
16, 9
A
2 Gains information about the basic dynamics of international trade.
2.2 Obtains information about the ethical rules of international trade.
3 Will be able to explain how economic, political, cultural and social environments affect international business operations.
16, 9
A
3.1 Gain in-depth knowledge about external environmental factors in international business.
3.2 Obtains information about emerging markets.
4 Will be able to explain the characteristics of markets that stand out with their commercial success.
16, 9
A
4.1 Learns about BRICS countries.
4.2 Obtains information about other countries that stand out with their commercial success.
5 Will be able to express international trade theory in detail.
16, 9
A
5.1 Learns classical international trade theories.
5.2 Learns about modern international trade theories.
Risks and opportunities related to emerging markets
4
BRICS countries
5
Brazil and management trends
6
Russia and management trends
7
India and management trends
8
Çin ve yönetim eğilimleri
9
South Africa and management trends
10
Turkey and management trends
11
Asia Pacific region and management
12
Transition of low income economies to emerging markets
13
Transition of emerging economies to developed markets
14
Cases from different emerging markets
Resources
Cavusgil, T., Knight G., Riesenberger, J. (2017). International Business: The New Realities Global Edition, 4/E, Pearson Publication
Singh, S. K. (2018). Sustainable people, process and organization management in emerging markets. Benchmarking: An International Journal, 25(3), 774-776.
Malik, A., Budhwar, P., Patel, C., & Laker, B. (2021). Holistic indigenous and atomistic modernity: Analyzing performance management in two Indian emerging market multinational corporations. Human Resource Management, 60(5), 803-823.
Ipek, I. (2021). The relevance of international marketing strategy to emerging-market exporting firms: from a systematic review towards a conceptual framework. International Marketing Review, 38(2), 205-248.
Zhao, S., Liu, X., Andersson, U., & Shenkar, O. (2022). Knowledge management of emerging economy multinationals. Journal of World Business, 57(1), 101255.
Course Contribution to Program Qualifications
Course Contribution to Program Qualifications
No
Program Qualification
Contribution Level
1
2
3
4
5
1
Defines the theoretical issues in the field of business administration
X
2
Describes the necessary qualitative and quantitative methods in the field of business and management.
3
Uses at least one computer program in the field of business and management
4
Sustains proficiency in a foreign language required for business and management.
X
5
Prepares managerial investment projects and work in a team.
6
Constantly renews himself / herself by following developments in business and management with an understanding of the importance of lifelong learning through critically evaluating the knowledge and skills that s/he has got.
X
7
Uses theoretical and practical expertise in the field of business administration
X
8
Follows up-to-date technology using a foreign language at least A1 level, holds verbal / written communication.
X
9
Adopts organizational / institutional and social ethical values.
X
10
Within the framework of service responsiveness, adopts social responsibility principles and takes initiative when necessary.
11
Uses and analyses basic facts and data in different disciplines (economics, finance, sociology, law, business) in order to conduct interdisciplinary studies.
X
12
Uses and Analyses the fundamental and advanced techniques in the field to enhance business performance, productivity, sustainability,innovation and research, efficiency and effectiveness.
