Skip to main content

Course Description

CourseCodeSemesterT+P (Hour)CreditECTS
HEALTH TOURISM-Spring Semester2+022
Course Program
Prerequisites Courses
Recommended Elective Courses
Language of CourseTurkish
Course LevelShort Cycle (Associate's Degree)
Course TypeElective
Course CoordinatorAssist.Prof. Uygar ÜSTÜN
Name of Lecturer(s)Assist.Prof. Uygar ÜSTÜN
Assistant(s)None
AimThe purpose of this course is to give the students opportunity to learn medical tourism concepts, study the development of medical tourism, be able to make a health tourism sector assessment and analyze health tourism in the Turkey and all around the world.
Course ContentThis course contains; The Concept of Health Tourism ,Health Tourism Market ,International Sales and Marketing Strategies ,Promotion and Branding in Health Tourism,Patient Expectations and Satisfaction in Health Tourism,Assistance Services in Health Tourism,Quality, Safety and Risk in Health Tourism ,Legal and Ethical Issues in Health Tourism ,Contract Management,Insurance Policies for Health Tourism,Turkey’s Role and Importance in Health Tourism: A General Framework and Medical Tourism ,Turkey’s Role and Importance in Health Tourism: Thermal Tourism, Accessible and Senior Tourism ,Investigations in Medical Tourism Industry ,Assessments of Future Studies in Medical Tourism .
Dersin Öğrenme KazanımlarıTeaching MethodsAssessment Methods
Describes concepts and features about health tourism. 16, 9A
Explains the development of health tourism and underlying reasons.16, 9A
Discusses health tourism industry and legal regulations in force.16, 9A
Analyzes health tourism in Turkey and the world.16, 9A
Investigates health tourism market, industry and treatment processes in Turkey and lists strenghts and weaknesses of Turkey.16, 9A
Explains the effects of health tourism for source and target countries at system level.16, 9A
Analyzes important political and ethical issues regarding health tourism practices.16, 9A
Teaching Methods:16: Question - Answer Technique, 9: Lecture Method
Assessment Methods:A: Traditional Written Exam

Course Outline

OrderSubjectsPreliminary Work
1The Concept of Health Tourism Reading Lecture Notes
2Health Tourism Market Reading Lecture Notes
3International Sales and Marketing Strategies Reading Lecture Notes
4Promotion and Branding in Health TourismReading Lecture Notes
5Patient Expectations and Satisfaction in Health TourismReading Lecture Notes
6Assistance Services in Health TourismReading Lecture Notes
7Quality, Safety and Risk in Health Tourism Reading Lecture Notes
8Legal and Ethical Issues in Health Tourism Reading Lecture Notes
9Contract ManagementReading Lecture Notes
10Insurance Policies for Health TourismReading Lecture Notes
11Turkey’s Role and Importance in Health Tourism: A General Framework and Medical Tourism Reading Lecture Notes
12Turkey’s Role and Importance in Health Tourism: Thermal Tourism, Accessible and Senior Tourism Reading Lecture Notes
13Investigations in Medical Tourism Industry Reading Lecture Notes
14Assessments of Future Studies in Medical Tourism Reading Lecture Notes
Resources
1.Türkiye Sağlık Vakfı ve Sağlık Turizm Derneği, Dünya’ da ve Türkiye’ de Sağlık Turizmi-2010 Durum Tespit Raporu ve Çözüm Önerileri 2.Hall, M. Medical Tourism: The Ethics, Regulation, and Marketing of Health Mobility. Taylor & Francis, Inc. 2012. 3.Hodges, J.R., et al. Risks and Challenges in Medical Tourism: Understanding the Dynamics of the Global Market for Health Services. Greenwood Publishing Group, Incorporated. 2012. 4.Lunt, N., et al. Medical Tourism: Treatments, Markets and Health System Implications: A Scoping Review. OECD. http://www.oecd.org/health/healthpoliciesanddata/48723982.pdf
Lecturer Notes

Course Contribution to Program Qualifications

Course Contribution to Program Qualifications
NoProgram QualificationContribution Level
12345
1
Knows how to access current basic, theoretical and applied scientific knowledge in the field of Health Institutions Management by using information technologies and resources; evaluates the accuracy, reliability and validity of this information.
X
2
Recognizes the subdivisions of the health system organization and the employees working in these departments, has knowledge about the duties, authorities and responsibilities of the employees, plans, organizes and directs the performance of health service providers.
X
3
Uses basic theoretical and practical knowledge, basic computer programs and related technologies related to the field of Health Institutions Management.
4
To be able to carry out a given task independently using the basic knowledge in the field of Health Institutions Management.
X
5
Evaluates the basic knowledge and skills acquired in the field of Health Institutions Management with a critical approach; identifies learning needs and directs learning.
X
6
Uses information and communication technologies together with computer software at least at the basic level of European Computer Driving License required by the field of Health Institutions Management.
X
7
The student complies with and contributes to quality management and processes.
X
8
The student has sufficient consciousness about individual and public health, environmental protection and work safety issues.
X
9
The student acts in accordance with laws, regulations, legislations and professional ethics related to individual duties, rights and responsibilities.
X

Assessment Methods

Contribution LevelAbsolute Evaluation
Rate of Midterm Exam to Success 40
Rate of Final Exam to Success 60
Total 100
ECTS / Workload Table
ActivitiesNumber ofDuration(Hour)Total Workload(Hour)
Course Hours13226
Guided Problem Solving000
Resolution of Homework Problems and Submission as a Report000
Term Project000
Presentation of Project / Seminar000
Quiz000
Midterm Exam11212
General Exam11414
Performance Task, Maintenance Plan000
Total Workload(Hour)52
Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(52/30)2
ECTS of the course: 30 hours of work is counted as 1 ECTS credit.

Detail Informations of the Course

Course Description

CourseCodeSemesterT+P (Hour)CreditECTS
HEALTH TOURISM-Spring Semester2+022
Course Program
Prerequisites Courses
Recommended Elective Courses
Language of CourseTurkish
Course LevelShort Cycle (Associate's Degree)
Course TypeElective
Course CoordinatorAssist.Prof. Uygar ÜSTÜN
Name of Lecturer(s)Assist.Prof. Uygar ÜSTÜN
Assistant(s)None
AimThe purpose of this course is to give the students opportunity to learn medical tourism concepts, study the development of medical tourism, be able to make a health tourism sector assessment and analyze health tourism in the Turkey and all around the world.
Course ContentThis course contains; The Concept of Health Tourism ,Health Tourism Market ,International Sales and Marketing Strategies ,Promotion and Branding in Health Tourism,Patient Expectations and Satisfaction in Health Tourism,Assistance Services in Health Tourism,Quality, Safety and Risk in Health Tourism ,Legal and Ethical Issues in Health Tourism ,Contract Management,Insurance Policies for Health Tourism,Turkey’s Role and Importance in Health Tourism: A General Framework and Medical Tourism ,Turkey’s Role and Importance in Health Tourism: Thermal Tourism, Accessible and Senior Tourism ,Investigations in Medical Tourism Industry ,Assessments of Future Studies in Medical Tourism .
Dersin Öğrenme KazanımlarıTeaching MethodsAssessment Methods
Describes concepts and features about health tourism. 16, 9A
Explains the development of health tourism and underlying reasons.16, 9A
Discusses health tourism industry and legal regulations in force.16, 9A
Analyzes health tourism in Turkey and the world.16, 9A
Investigates health tourism market, industry and treatment processes in Turkey and lists strenghts and weaknesses of Turkey.16, 9A
Explains the effects of health tourism for source and target countries at system level.16, 9A
Analyzes important political and ethical issues regarding health tourism practices.16, 9A
Teaching Methods:16: Question - Answer Technique, 9: Lecture Method
Assessment Methods:A: Traditional Written Exam

Course Outline

OrderSubjectsPreliminary Work
1The Concept of Health Tourism Reading Lecture Notes
2Health Tourism Market Reading Lecture Notes
3International Sales and Marketing Strategies Reading Lecture Notes
4Promotion and Branding in Health TourismReading Lecture Notes
5Patient Expectations and Satisfaction in Health TourismReading Lecture Notes
6Assistance Services in Health TourismReading Lecture Notes
7Quality, Safety and Risk in Health Tourism Reading Lecture Notes
8Legal and Ethical Issues in Health Tourism Reading Lecture Notes
9Contract ManagementReading Lecture Notes
10Insurance Policies for Health TourismReading Lecture Notes
11Turkey’s Role and Importance in Health Tourism: A General Framework and Medical Tourism Reading Lecture Notes
12Turkey’s Role and Importance in Health Tourism: Thermal Tourism, Accessible and Senior Tourism Reading Lecture Notes
13Investigations in Medical Tourism Industry Reading Lecture Notes
14Assessments of Future Studies in Medical Tourism Reading Lecture Notes
Resources
1.Türkiye Sağlık Vakfı ve Sağlık Turizm Derneği, Dünya’ da ve Türkiye’ de Sağlık Turizmi-2010 Durum Tespit Raporu ve Çözüm Önerileri 2.Hall, M. Medical Tourism: The Ethics, Regulation, and Marketing of Health Mobility. Taylor & Francis, Inc. 2012. 3.Hodges, J.R., et al. Risks and Challenges in Medical Tourism: Understanding the Dynamics of the Global Market for Health Services. Greenwood Publishing Group, Incorporated. 2012. 4.Lunt, N., et al. Medical Tourism: Treatments, Markets and Health System Implications: A Scoping Review. OECD. http://www.oecd.org/health/healthpoliciesanddata/48723982.pdf
Lecturer Notes

Course Contribution to Program Qualifications

Course Contribution to Program Qualifications
NoProgram QualificationContribution Level
12345
1
Knows how to access current basic, theoretical and applied scientific knowledge in the field of Health Institutions Management by using information technologies and resources; evaluates the accuracy, reliability and validity of this information.
X
2
Recognizes the subdivisions of the health system organization and the employees working in these departments, has knowledge about the duties, authorities and responsibilities of the employees, plans, organizes and directs the performance of health service providers.
X
3
Uses basic theoretical and practical knowledge, basic computer programs and related technologies related to the field of Health Institutions Management.
4
To be able to carry out a given task independently using the basic knowledge in the field of Health Institutions Management.
X
5
Evaluates the basic knowledge and skills acquired in the field of Health Institutions Management with a critical approach; identifies learning needs and directs learning.
X
6
Uses information and communication technologies together with computer software at least at the basic level of European Computer Driving License required by the field of Health Institutions Management.
X
7
The student complies with and contributes to quality management and processes.
X
8
The student has sufficient consciousness about individual and public health, environmental protection and work safety issues.
X
9
The student acts in accordance with laws, regulations, legislations and professional ethics related to individual duties, rights and responsibilities.
X

Assessment Methods

Contribution LevelAbsolute Evaluation
Rate of Midterm Exam to Success 40
Rate of Final Exam to Success 60
Total 100

Numerical Data

Student Success

Ekleme Tarihi: 10/11/2023 - 16:54Son Güncelleme Tarihi: 10/11/2023 - 16:54