Course Detail
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| CREATIVE MEDIA and ANALYSIS | YMİ2210557 | Spring Semester | 1+2 | 2 | 5 |
| Course Program | Pazartesi 14:30-15:15 Pazartesi 15:30-16:15 Pazartesi 16:30-17:15 Cumartesi 14:30-15:15 Cumartesi 15:30-16:15 Cumartesi 16:30-17:15 |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | Turkish |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Required |
| Course Coordinator | Assoc.Prof. Başak GEZMEN |
| Name of Lecturer(s) | Assoc.Prof. Başak GEZMEN |
| Assistant(s) | |
| Aim | CONCEPTUAL FRAMEWORK AND EXAMPLES OF MEDIA CONTENT AND CONTENT PRODUCTION AND IMPLEMENTATION EXPERIENCE. |
| Course Content | This course contains; BASIC CONCEPTS, COURSE FLOW INFORMATION,NEWS STUDIES RECOGNIZING AND ANALYSIS NEWS,NEWS PRODUCTION STUDIES,INTERVIEW WITH JOURNAL FORMAT NEWS,PRESS RELEASE WRITING IN PUBLIC RELATIONS PRESS RELEASE ANALYSIS-PRODUCTION,RECOGNIZING AND ANALYSIS OF RADIO TEXTS RADIO TEXT TYPES ANALYSIS PRODUCTION,RADIO PROGRAM TYPES AND PROGRAM PRODUCTION STUDIES,MEDIA TYPES STUDY,PHOTOGRAPHY IN THE MEDIA, NEWS PHOTOGRAPHY ANALYSIS,CREATIVE PHOTO PRODUCTION SHOOTING TECHNIQUES CREATIVE PHOTOGRAPHY,ADVERTISING STUDIES ANALYSIS AND PRODUCTION, CONTENT PRODUCTION IN SOCIAL MEDIA SORYTELLING,SOUND TECHNIQUES AND PRODUCTION STAGES,DOCUMENTARY PRODUCTION IN MEDIA CONTENT PRODUCTIO,DESIGN FOCUSED WORKS. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| IT MAKES APPLICATIONS FOR THE CREATIVE MEDIA FIELD WITH ITS THEORETICAL AND PRACTICAL DIMENSIONS. | 16, 3, 37 | A, D, H |
| IT DOES ANALYSIS FOR ALL MEDIA MESSAGES. | 37 | A, D, E, F, H |
| TÜM MEDYA İLETİLERİNE YÖNELİK ANALİZ ÇÖZÜMLEME ÇALIŞMALARI YAPAR. | 10, 37 | A, D, E, F |
| IT PRODUCES CREATIVELY MEDIA CONTENT. | 16, 4 | A, E |
| IT ANALYZES THE ELEMENTS NECESSARY FOR THE REALIZATION OF CREATIVITY IN CONTENT PRODUCTION. | 10, 4 | A, E |
| Teaching Methods: | 10: Discussion Method, 16: Question - Answer Technique, 3: Problem Baded Learning Model, 37: Computer-Internet Supported Instruction, 4: Inquiry-Based Learning |
| Assessment Methods: | A: Traditional Written Exam, D: Oral Exam, E: Homework, F: Project Task, H: Performance Task |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | BASIC CONCEPTS, COURSE FLOW INFORMATION | Researching examples of relevant media content |
| 2 | NEWS STUDIES RECOGNIZING AND ANALYSIS NEWS | Researching examples of relevant media content |
| 3 | NEWS PRODUCTION STUDIES | Researching examples of relevant media content |
| 4 | INTERVIEW WITH JOURNAL FORMAT NEWS | Researching examples of relevant media content |
| 5 | PRESS RELEASE WRITING IN PUBLIC RELATIONS PRESS RELEASE ANALYSIS-PRODUCTION | Researching examples of relevant media content |
| 6 | RECOGNIZING AND ANALYSIS OF RADIO TEXTS RADIO TEXT TYPES ANALYSIS PRODUCTION | Researching examples of relevant media content |
| 7 | RADIO PROGRAM TYPES AND PROGRAM PRODUCTION STUDIES | Researching examples of relevant media content |
| 8 | MEDIA TYPES STUDY | Researching examples of relevant media content |
| 9 | PHOTOGRAPHY IN THE MEDIA, NEWS PHOTOGRAPHY ANALYSIS | Researching examples of relevant media content |
| 10 | CREATIVE PHOTO PRODUCTION SHOOTING TECHNIQUES CREATIVE PHOTOGRAPHY | Researching examples of relevant media content |
| 11 | ADVERTISING STUDIES ANALYSIS AND PRODUCTION, CONTENT PRODUCTION IN SOCIAL MEDIA SORYTELLING | Researching examples of relevant media content |
| 12 | SOUND TECHNIQUES AND PRODUCTION STAGES | Researching examples of relevant media content |
| 13 | DOCUMENTARY PRODUCTION IN MEDIA CONTENT PRODUCTIO | Researching examples of relevant media content |
| 14 | DESIGN FOCUSED WORKS | Researching examples of relevant media content |
| Resources |
| Radyo Teknikleri, İstanbul Üniversitesi Yayınları: 2003. Nilgün Görer Tamer ve diğerleri, Temel Tasarım,Nobel Yayınları: 2012 Habercinin El Kitabı, Gazetecilik ve Habercilik, Derleyen Sevda Alankuş, IPS İletişim Vakfı Yayınları, 2003 Nevzat Kızılcan, Örneklerle Gazetecilik, Gazeteciler Cemiyeti Yayınları, 1988. |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Knows the basic concepts and theoretical grounds related to the field. | ||||||
| 2 | Determines the facts related to New Media and Communication Systems and analyzes these facts with various dimensions. | ||||||
| 3 | Analyzes the needs of the media organizations and plans and applies strategies accordingly. | ||||||
| 4 | Plans new media projects and implements them. | ||||||
| 5 | Takes responsibility when necessary in the field related projects and proposes solutions to emerging problems. | ||||||
| 6 | Takes place as a member in a project-based teamwork; leads projects and plans events. | ||||||
| 7 | Observes the theoretical and factual problems with scientific methods related to new media and communication systems disciplines and sub-disciplines; analyzes the findings and presents them in scientific publications. | ||||||
| 8 | Has a high awareness towards lifelong learning. Follows the developments, innovations, opinions, methods and techniques regularly and uses them efficiently. | ||||||
| 9 | To be able to communicate orally and in writing in a foreign language at least at the B1 level of the European Language Portfolio. | ||||||
| 10 | Utilizes new communication technologies efficiently in professional and scientific works and follows the developments in new communication technologies regularly. | ||||||
| 11 | Plans social responsibility events and takes a role in implementation process. | ||||||
| 12 | Acts in accordance with ethical codes in professional and scientific works. | ||||||
| 13 | Uses tools related to new media and communications, efficiently. | ||||||
| 14 | Develops and implement new media projects specifically developed for media organizations. | ||||||
| 15 | Sensitive to the environment, the universality of social rights and the protection of cultural values. | ||||||
| 16 | Knowledgeable about occupational health and safety and can use this information when necessary. | ||||||
| 17 | Uses Turkish language fluently and accurately in scientific and professional works. | ||||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |
| ECTS / Workload Table | ||||||
| Activities | Number of | Duration(Hour) | Total Workload(Hour) | |||
| Course Hours | 14 | 3 | 42 | |||
| Guided Problem Solving | 0 | 0 | 0 | |||
| Resolution of Homework Problems and Submission as a Report | 0 | 0 | 0 | |||
| Term Project | 14 | 2 | 28 | |||
| Presentation of Project / Seminar | 1 | 20 | 20 | |||
| Quiz | 1 | 20 | 20 | |||
| Midterm Exam | 1 | 20 | 20 | |||
| General Exam | 1 | 20 | 20 | |||
| Performance Task, Maintenance Plan | 0 | 0 | 0 | |||
| Total Workload(Hour) | 150 | |||||
| Dersin AKTS Kredisi = Toplam İş Yükü (Saat)/30*=(150/30) | 5 | |||||
| ECTS of the course: 30 hours of work is counted as 1 ECTS credit. | ||||||
Detail Informations of the Course
Course Description
| Course | Code | Semester | T+P (Hour) | Credit | ECTS |
|---|---|---|---|---|---|
| CREATIVE MEDIA and ANALYSIS | YMİ2210557 | Spring Semester | 1+2 | 2 | 5 |
| Course Program | Pazartesi 14:30-15:15 Pazartesi 15:30-16:15 Pazartesi 16:30-17:15 Cumartesi 14:30-15:15 Cumartesi 15:30-16:15 Cumartesi 16:30-17:15 |
| Prerequisites Courses | |
| Recommended Elective Courses |
| Language of Course | Turkish |
| Course Level | First Cycle (Bachelor's Degree) |
| Course Type | Required |
| Course Coordinator | Assoc.Prof. Başak GEZMEN |
| Name of Lecturer(s) | Assoc.Prof. Başak GEZMEN |
| Assistant(s) | |
| Aim | CONCEPTUAL FRAMEWORK AND EXAMPLES OF MEDIA CONTENT AND CONTENT PRODUCTION AND IMPLEMENTATION EXPERIENCE. |
| Course Content | This course contains; BASIC CONCEPTS, COURSE FLOW INFORMATION,NEWS STUDIES RECOGNIZING AND ANALYSIS NEWS,NEWS PRODUCTION STUDIES,INTERVIEW WITH JOURNAL FORMAT NEWS,PRESS RELEASE WRITING IN PUBLIC RELATIONS PRESS RELEASE ANALYSIS-PRODUCTION,RECOGNIZING AND ANALYSIS OF RADIO TEXTS RADIO TEXT TYPES ANALYSIS PRODUCTION,RADIO PROGRAM TYPES AND PROGRAM PRODUCTION STUDIES,MEDIA TYPES STUDY,PHOTOGRAPHY IN THE MEDIA, NEWS PHOTOGRAPHY ANALYSIS,CREATIVE PHOTO PRODUCTION SHOOTING TECHNIQUES CREATIVE PHOTOGRAPHY,ADVERTISING STUDIES ANALYSIS AND PRODUCTION, CONTENT PRODUCTION IN SOCIAL MEDIA SORYTELLING,SOUND TECHNIQUES AND PRODUCTION STAGES,DOCUMENTARY PRODUCTION IN MEDIA CONTENT PRODUCTIO,DESIGN FOCUSED WORKS. |
| Dersin Öğrenme Kazanımları | Teaching Methods | Assessment Methods |
| IT MAKES APPLICATIONS FOR THE CREATIVE MEDIA FIELD WITH ITS THEORETICAL AND PRACTICAL DIMENSIONS. | 16, 3, 37 | A, D, H |
| IT DOES ANALYSIS FOR ALL MEDIA MESSAGES. | 37 | A, D, E, F, H |
| TÜM MEDYA İLETİLERİNE YÖNELİK ANALİZ ÇÖZÜMLEME ÇALIŞMALARI YAPAR. | 10, 37 | A, D, E, F |
| IT PRODUCES CREATIVELY MEDIA CONTENT. | 16, 4 | A, E |
| IT ANALYZES THE ELEMENTS NECESSARY FOR THE REALIZATION OF CREATIVITY IN CONTENT PRODUCTION. | 10, 4 | A, E |
| Teaching Methods: | 10: Discussion Method, 16: Question - Answer Technique, 3: Problem Baded Learning Model, 37: Computer-Internet Supported Instruction, 4: Inquiry-Based Learning |
| Assessment Methods: | A: Traditional Written Exam, D: Oral Exam, E: Homework, F: Project Task, H: Performance Task |
Course Outline
| Order | Subjects | Preliminary Work |
|---|---|---|
| 1 | BASIC CONCEPTS, COURSE FLOW INFORMATION | Researching examples of relevant media content |
| 2 | NEWS STUDIES RECOGNIZING AND ANALYSIS NEWS | Researching examples of relevant media content |
| 3 | NEWS PRODUCTION STUDIES | Researching examples of relevant media content |
| 4 | INTERVIEW WITH JOURNAL FORMAT NEWS | Researching examples of relevant media content |
| 5 | PRESS RELEASE WRITING IN PUBLIC RELATIONS PRESS RELEASE ANALYSIS-PRODUCTION | Researching examples of relevant media content |
| 6 | RECOGNIZING AND ANALYSIS OF RADIO TEXTS RADIO TEXT TYPES ANALYSIS PRODUCTION | Researching examples of relevant media content |
| 7 | RADIO PROGRAM TYPES AND PROGRAM PRODUCTION STUDIES | Researching examples of relevant media content |
| 8 | MEDIA TYPES STUDY | Researching examples of relevant media content |
| 9 | PHOTOGRAPHY IN THE MEDIA, NEWS PHOTOGRAPHY ANALYSIS | Researching examples of relevant media content |
| 10 | CREATIVE PHOTO PRODUCTION SHOOTING TECHNIQUES CREATIVE PHOTOGRAPHY | Researching examples of relevant media content |
| 11 | ADVERTISING STUDIES ANALYSIS AND PRODUCTION, CONTENT PRODUCTION IN SOCIAL MEDIA SORYTELLING | Researching examples of relevant media content |
| 12 | SOUND TECHNIQUES AND PRODUCTION STAGES | Researching examples of relevant media content |
| 13 | DOCUMENTARY PRODUCTION IN MEDIA CONTENT PRODUCTIO | Researching examples of relevant media content |
| 14 | DESIGN FOCUSED WORKS | Researching examples of relevant media content |
| Resources |
| Radyo Teknikleri, İstanbul Üniversitesi Yayınları: 2003. Nilgün Görer Tamer ve diğerleri, Temel Tasarım,Nobel Yayınları: 2012 Habercinin El Kitabı, Gazetecilik ve Habercilik, Derleyen Sevda Alankuş, IPS İletişim Vakfı Yayınları, 2003 Nevzat Kızılcan, Örneklerle Gazetecilik, Gazeteciler Cemiyeti Yayınları, 1988. |
Course Contribution to Program Qualifications
| Course Contribution to Program Qualifications | |||||||
| No | Program Qualification | Contribution Level | |||||
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Knows the basic concepts and theoretical grounds related to the field. | ||||||
| 2 | Determines the facts related to New Media and Communication Systems and analyzes these facts with various dimensions. | ||||||
| 3 | Analyzes the needs of the media organizations and plans and applies strategies accordingly. | ||||||
| 4 | Plans new media projects and implements them. | ||||||
| 5 | Takes responsibility when necessary in the field related projects and proposes solutions to emerging problems. | ||||||
| 6 | Takes place as a member in a project-based teamwork; leads projects and plans events. | ||||||
| 7 | Observes the theoretical and factual problems with scientific methods related to new media and communication systems disciplines and sub-disciplines; analyzes the findings and presents them in scientific publications. | ||||||
| 8 | Has a high awareness towards lifelong learning. Follows the developments, innovations, opinions, methods and techniques regularly and uses them efficiently. | ||||||
| 9 | To be able to communicate orally and in writing in a foreign language at least at the B1 level of the European Language Portfolio. | ||||||
| 10 | Utilizes new communication technologies efficiently in professional and scientific works and follows the developments in new communication technologies regularly. | ||||||
| 11 | Plans social responsibility events and takes a role in implementation process. | ||||||
| 12 | Acts in accordance with ethical codes in professional and scientific works. | ||||||
| 13 | Uses tools related to new media and communications, efficiently. | ||||||
| 14 | Develops and implement new media projects specifically developed for media organizations. | ||||||
| 15 | Sensitive to the environment, the universality of social rights and the protection of cultural values. | ||||||
| 16 | Knowledgeable about occupational health and safety and can use this information when necessary. | ||||||
| 17 | Uses Turkish language fluently and accurately in scientific and professional works. | ||||||
Assessment Methods
| Contribution Level | Absolute Evaluation | |
| Rate of Midterm Exam to Success | 40 | |
| Rate of Final Exam to Success | 60 | |
| Total | 100 | |